Yapta3

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  • Yapta3

    1. 1. YAPTA & FGIProof of Concept Project Proposal
    2. 2. WHO IS FGI?
    3. 3. WHO IS FGI?
    4. 4. FGI OVERVIEW Experience: hundreds of projects launched since 2003 Expertise: from highly complex commerce and content integration to distilling complex information architectures down to simple UX Partnership: over 90% client retention rate Value: we build around business goals and approach design holistically across all channels Innovation: the latest development for all devices – Interactive for all™!
    5. 5. FGI STRATEGY Project Specification Information Architecture Wireframing Performance Metrics Marketing Strategy
    6. 6. FGI CREATIVE Creative Direction Art Direction Graphic Design, Icon Design, Illustration User Interface Design Web Design Copy Writing & Editing
    7. 7. FGI TECHNICAL CMS deployments – Drupal, WordPress, Sitecore, etc. Interactive Application Development eCommerce Solutions CRM Integration Social Media Executions and Integration Systems Integration & Performance Testing Mobile and Wireless Optimization
    8. 8. PROCESS, PROCESS,
    9. 9. PROCESS
    10. 10. YAPTA PROJECT PROCESS
    11. 11. UI and/or Consumer-centricPROJECT EXAMPLES
    12. 12. ANYONE FEELLIKE A BEER?
    13. 13. RED HOOK MOONLIGHT CINEMA RedHookMovies.com
    14. 14. LEXUS & MOG MUSIC NETWORK Lexus.MogMusicNetwork.com
    15. 15. ALL STAR DIRECTORIESMyPhotographyCareer.com
    16. 16. TechnicalPROJECT EXAMPLES
    17. 17. NORTHWEST HARVESTVIRTUAL FOOD DRIVEWashingtonFoodDrive.org
    18. 18. KING COUNTY LIBRARY SYSTEM catalog.kcls.org
    19. 19. PERFORMANCE FACT restricted access
    20. 20. ONE CASE STUDY LEFT
    21. 21. THEN YOU CANHAVE THAT BEER
    22. 22. JONES SODA JonesSoda.com
    23. 23. JONES SODA JonesSoda.com Problem: Multiple sites,disparate interface styles,confusing user experience
    24. 24. Solution:Information Architecture overhaul & standardized UI elements
    25. 25. STEP 1:INFORMATION ARCHITECTURE
    26. 26. Sitemap:High level view of consolidated content
    27. 27. Wireframe Prototypes:Test drive user flow and content placement
    28. 28. STEP 2:STANDARDIZED UI & TEMPLATE DESIGN
    29. 29. Standardized UI:cool, functional, cohesive design style that integrates seamlessly with current brand
    30. 30. Templated Skins:ready to receive content
    31. 31. STEP 3: DEVELOPMENT& INTEGRATION WITH MAGENTO
    32. 32. Magento Integration:eCommerce ordering & delivery system
    33. 33. Magento Integration:eCommerce ordering & delivery system
    34. 34. Magento Integration:eCommerce ordering & delivery system
    35. 35. Magento Integration:eCommerce ordering & delivery system
    36. 36. THE NUTSHELL
    37. 37. SUMMARYFGI designs award-winning web sites, applications and brandexperiencesWe work with major consumer brands, B2B organizations, public sectorgroups and non-profitsDelivered more than 250 client projects since 2003Interactive experiences for all – all devices and all environments,meeting the demands of technology’s rapidly changing paceAbove all, we love what we do and have fun doing it – it’s aboutcelebrating in our clients’ successWe look forward to working with you!
    38. 38. Q&A Thanks for listening.Guy Borgford Zack Pitts Dave RienscheVP, Strategy Technical Director Creative Directorguy@fgi.com zack@fgi.com dave@fgi.com

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