Verizon iPhone: will AT&T subscribers switch?

VERIZON IPHONE Will AT&T subscribers switch?

METHODOLOGY• Thissurvey was conducted on January 11, 2011 just after Verizon Wireless annouced the introduction of the iPhone in its network on Febrary 10, 2011.• Thesurvey was powered by mobile survey platform HaveASec.com. Respondents are all AT&T iPhone users, and were selected randomly all over the United States using AdMob’s targetting system.• The number of interviews is 188, which is statistically signiﬁcant.

ARE YOU PLANNING TO SWITCH FROM AT&T TO VERIZON? Yes Not Sure 35% 38% No 28% Source: HaveASec.com • January 11, 2011

IF YES, WHEN ARE YOU PLANNING TO SWITCH? Before EOY On February 10 20% 51% Not sure yet 11% In the next 3 months 18% Source: HaveASec.com • January 11, 2011

MAIN REASONS FOR SWITCHING FROM AT&T TO VERIZON60%48% 52%36% 38% 38%24% 26%12% 18%0% AT&T drops my calls Slow/unreliable data No coverage Personal Hotspot CDMA better technology Source: HaveASec.com • January 11, 2011

MAIN REASONS FOR NOT SWITCHING FROM AT&T TO VERIZON 80% 64% 73% 48% 32% 31% 27% 16% 0% AT&T works just ﬁne Want to use data and call at the same time Locked into AT&T contract Source: HaveASec.com • January 11, 2011

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Verizon iPhone: will AT&T subscribers switch?

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