NLP - Three letters that offer so much magic! Use NLP selling techniques to increase your sales! For more details call us on 0207 112 8901.

1. NLP Sales Books- Effective Tools for Enhancing
your Persuasion Skills
Ask any sales person what would be the greatest high and the greatest low in your life and you
would be surprised to know that almost 90% of them would mention a high and low related to
their career. Sales is a tough job, it requires you to engage, build rapport and gradually
influence people into buying your products and services without being too pushy. Changing
business dynamics have compelled sales professionals to enhance their selling skills and learn
new ways of persuading their customers.
There are numerous sales books that claim
to enhance skills of sales professionals.
Some of them may talk about conventional
theories, whereas some may bring in an
innovative approach. Some of the top
selling sales books include
• Secrets of Closing a Sale - By Zig
Ziglar
• Be a Sales Super Star- By Brian
Tracy
• Trust Based Selling - By Charles
H Green
• Next Level Persuasion – By Dan
Storey
Each of these books is packed with practical
wisdom that can turn you into a sales wizard in the long run. Dan Storey’s Next Level
Persuasion stands out from the rest as it features the most spoken about Neuro Linguistic
Programming Techniques to enhance your sales.
NLP Sales Books - Precision based psychological approach to sales
Most sales books speak about various techniques of opening or closing a sale; whereas many
NLP sales books may have some wonderful sales theories that may lack practical approach.
Dan Storey’s Next level Persuasion simply stands out from all of these NLP sales books
because it uses a deeply intuitive psychological approach coupled with practical wisdom to
enhance your selling skills.
This book aims at enabling the learner to master a 5 part sales process in a simple yet profound
manner. The book focuses on opening, connecting, educating, motivating and committing as 5
part sales process, it further speaks about two more aspects that a sales person must focus on
before beginning a sale and those two aspects are Preparation and Purpose.

2. Effective Training using NLP sales book approach
Success of sales professionals who have used the NLP sales book and enrolled themselves for
NLP training is a testimony to the effectiveness of the NLP techniques. This book enables you
to persuade your customers into buying your products and services irrespective of the industry
that you are in. The universal appeal of this book even bypasses the language spoken by your
customers. You can empower yourself and sharpen your sales and persuasion skills through the
medium of this book and training. This NLP Sales book will help you to recognize your
strengths and make you learn how to encash them. It will also help you to convert your
weakness into your strengths. Two noteworthy concepts of Preparation and Purpose will give
you an insight on how to persuade your prospects and how you can be an effective and
successful sales person. This books will also give you an insight into different ways of building
rapport and creating credibility.
NLP sales book and its related training's can help you in boosting your career. You can carve a
niche for yourself and redefine your career by awakening the change in you with help of NLP.