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MAKING
MOBILE
PRODUCTIVITY
A REALITY
MARKETING
RESEARCH
EMPLOYEE
ENGAGEMENT
A WORLD OF INSIGHTS
Research Services
Presented April 2013 on behalf of
MAKING
MOBILE
PRODUCTIVITY
A REALITY
Critically
30%
Very
51%
Somewhat
13%
Not very
4%
Not at all
2%
How strategically important is it to provide employees
with enterprise-grade productivity apps that allow them
to work anywhere, anytime, on any device?
3MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
The majority of respondents
place a high level of strategic
importance on the ability to
provide relevant employees
with anywhere/anytime
mobile access to enterprise-
grade productivity
applications.
21%
25%
12%
6%
25%
12%
Have cloud-based solution in place
Have non-cloud solution in place
Have plans to deploy cloud-based solution
Have plans to deploy non-cloud solution
No plans but researching/considering solutions
No plans and not researching/considering
solutions at this time
Has your organization adopted a solution that provides
employees access to enterprise-grade productivity
applications anywhere, anytime, on any device?
Those planning to provide
employees with anywhere/
anytime mobile access to
enterprise-grade
productivity apps are
twice as likely to evaluate
a cloud-based versus a
non-cloud solution.
4MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
2%
34%
26%
38%
0%
1-24%
25-49%
50% or more
Most respondents indicate at
least a portion of workers
would benefit from the use of
enterprise-grade productivity
applications
anywhere, anytime on any
device.
What percent of your workforce would benefit from the
ability to utilize enterprise-grade productivity applications
anywhere, anytime, and on any device?
5MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
55%
45%
42%
32%
12%
5%
16%
Burdened with too many
manual/time intensive tasks
Skill set and human capital scarcity
Overworked employees
Challenges dealing with
environment complexity
High turnover
Other
None of the above
Other mentions
Technically illiterate users
No IT department
Available funds
Business users lack process discipline
Which of the following general pain points does your
IT department currently experience with regularity?
The burden of
manual tasks
is a top pain point for
IT currently, as are
skill sets and human
capital scarcity and
overworked
employees.
6MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
Extremely
8%
Very
19%
Somewhat
59%
Not very
10%
Not at all
4%
How challenging would be for your IT department to deploy
and support enterprise-grade productivity apps for
employees anytime, anywhere, and from any device?
Most respondents would be
somewhat challenged to
deploy and support a solution
that enables anywhere/anytime
mobile access to enterprise-
grade productivity apps.
7MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
82%
58%
55%
55%
54%
50%
44%
5%
4%
Wholly-owned data
Financially guaranteed reliability
Data location and access transparency
Baked in best-of-breed security
Demonstrated experience as enterprise
application leader
Automated updates
Independently audited for compliance
Other
None of the above
Other mentions
Less expensive than on device software
Ease of use and single sign on
High confidence in HA and DR
Rich, business-oriented feature set
Remote file server access
How challenging would be for your IT department to deploy
and support enterprise-grade productivity apps for
employees anytime, anywhere, and from any device?
Control over data
ownership is considered
most critical in anywhere/
anytime mobile access to
enterprise-grade
productivity applications.
8MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
Methodology and Research Objectives
Sample
Field Work March 22, 2013 –
April 5, 2013
Total Respondents 105
Qualifiers Employment at a company with
between 50-499 employees;
Involved in IT purchases (beyond
determining requirements)
Audience IDGE Research Panels
Collection Online Questionnaire
Number of
Questions
6 (excluding screeners and
demographics)
Method
Survey Goals
9MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS
Research Services
To explore the strategic importance of giving employees access to enterprise-grade productivity
applications anywhere, anytime on any device, and the progress made toward making this a reality.
More specifically, we examine the pain points that could potentially be eased by leveraging enterprise-
grade mobile productivity applications, the level of challenge IT associates with deploying these
applications, and the criteria deemed most important when evaluating an outsourced, cloud-based
enterprise-grade productivity solution.
Total Respondents Organization Size
Job Title Breakdown Involvement in IT Purchase Decisions
10PRODUCTIVITY IN THE CLOUD A WORLD OF INSIGHTS
Research Services
Respondent Profile
105
Executive IT Management0 16%
IT Management 31%
IT Professionals 7%
Business Management 39%
Other 7%
250-499 employees 30%
50-249 employees 70%
67%
71%
81%
76%
34%
50%
Determine the business need
Determine requirements
Evaluate solutions
Recommend and select
vendors
Sell internally
Approve/authorize
expenditures
IDG Research Services specializes in marketing and media-related research
for technology marketers. As a division of International Data Group (IDG), the
world's leading technology media, research, and event company, IDG Research
Services brings the resources and experience of a large, global company to its
clients in the form of a small, customer-focused business. For more information
please visit our website.
Janet King
GM/Vice President
Office: 207-847-9377
Fax: 207-847-9373
Email: janet_king@idgresearch.com
11PRODUCTIVITY IN THE CLOUD A WORLD OF INSIGHTS
Research Services

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Making Mobile Productivity a Reality

  • 2. MARKETING RESEARCH EMPLOYEE ENGAGEMENT A WORLD OF INSIGHTS Research Services Presented April 2013 on behalf of MAKING MOBILE PRODUCTIVITY A REALITY
  • 3. Critically 30% Very 51% Somewhat 13% Not very 4% Not at all 2% How strategically important is it to provide employees with enterprise-grade productivity apps that allow them to work anywhere, anytime, on any device? 3MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services The majority of respondents place a high level of strategic importance on the ability to provide relevant employees with anywhere/anytime mobile access to enterprise- grade productivity applications.
  • 4. 21% 25% 12% 6% 25% 12% Have cloud-based solution in place Have non-cloud solution in place Have plans to deploy cloud-based solution Have plans to deploy non-cloud solution No plans but researching/considering solutions No plans and not researching/considering solutions at this time Has your organization adopted a solution that provides employees access to enterprise-grade productivity applications anywhere, anytime, on any device? Those planning to provide employees with anywhere/ anytime mobile access to enterprise-grade productivity apps are twice as likely to evaluate a cloud-based versus a non-cloud solution. 4MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services
  • 5. 2% 34% 26% 38% 0% 1-24% 25-49% 50% or more Most respondents indicate at least a portion of workers would benefit from the use of enterprise-grade productivity applications anywhere, anytime on any device. What percent of your workforce would benefit from the ability to utilize enterprise-grade productivity applications anywhere, anytime, and on any device? 5MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services
  • 6. 55% 45% 42% 32% 12% 5% 16% Burdened with too many manual/time intensive tasks Skill set and human capital scarcity Overworked employees Challenges dealing with environment complexity High turnover Other None of the above Other mentions Technically illiterate users No IT department Available funds Business users lack process discipline Which of the following general pain points does your IT department currently experience with regularity? The burden of manual tasks is a top pain point for IT currently, as are skill sets and human capital scarcity and overworked employees. 6MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services
  • 7. Extremely 8% Very 19% Somewhat 59% Not very 10% Not at all 4% How challenging would be for your IT department to deploy and support enterprise-grade productivity apps for employees anytime, anywhere, and from any device? Most respondents would be somewhat challenged to deploy and support a solution that enables anywhere/anytime mobile access to enterprise- grade productivity apps. 7MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services
  • 8. 82% 58% 55% 55% 54% 50% 44% 5% 4% Wholly-owned data Financially guaranteed reliability Data location and access transparency Baked in best-of-breed security Demonstrated experience as enterprise application leader Automated updates Independently audited for compliance Other None of the above Other mentions Less expensive than on device software Ease of use and single sign on High confidence in HA and DR Rich, business-oriented feature set Remote file server access How challenging would be for your IT department to deploy and support enterprise-grade productivity apps for employees anytime, anywhere, and from any device? Control over data ownership is considered most critical in anywhere/ anytime mobile access to enterprise-grade productivity applications. 8MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services
  • 9. Methodology and Research Objectives Sample Field Work March 22, 2013 – April 5, 2013 Total Respondents 105 Qualifiers Employment at a company with between 50-499 employees; Involved in IT purchases (beyond determining requirements) Audience IDGE Research Panels Collection Online Questionnaire Number of Questions 6 (excluding screeners and demographics) Method Survey Goals 9MAKING MOBILIE PRODUCTIVITY A REALITY A WORLD OF INSIGHTS Research Services To explore the strategic importance of giving employees access to enterprise-grade productivity applications anywhere, anytime on any device, and the progress made toward making this a reality. More specifically, we examine the pain points that could potentially be eased by leveraging enterprise- grade mobile productivity applications, the level of challenge IT associates with deploying these applications, and the criteria deemed most important when evaluating an outsourced, cloud-based enterprise-grade productivity solution.
  • 10. Total Respondents Organization Size Job Title Breakdown Involvement in IT Purchase Decisions 10PRODUCTIVITY IN THE CLOUD A WORLD OF INSIGHTS Research Services Respondent Profile 105 Executive IT Management0 16% IT Management 31% IT Professionals 7% Business Management 39% Other 7% 250-499 employees 30% 50-249 employees 70% 67% 71% 81% 76% 34% 50% Determine the business need Determine requirements Evaluate solutions Recommend and select vendors Sell internally Approve/authorize expenditures
  • 11. IDG Research Services specializes in marketing and media-related research for technology marketers. As a division of International Data Group (IDG), the world's leading technology media, research, and event company, IDG Research Services brings the resources and experience of a large, global company to its clients in the form of a small, customer-focused business. For more information please visit our website. Janet King GM/Vice President Office: 207-847-9377 Fax: 207-847-9373 Email: janet_king@idgresearch.com 11PRODUCTIVITY IN THE CLOUD A WORLD OF INSIGHTS Research Services