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An Experience-Centered Design approach to learning
          in Museums through Emotional experiences, and
         Thematic Digital Navigation for mobile technologies
                              (working title)




Chloe Walker
96090131
M. Design
Candidature Assessment
UTS
.
OUTLINE

    1. The Museum
    
    1.1. The Dialogical Museum
    
    
     1.2. Museums & Learning
      
 
      2. Emotion
      
 
      
    2.1. Emotion as a meta-Experience
      
 
      
    
     2.2. Emotion as a meta-Experience
    
    
     
    
     
     2.3. Emotional Experiences motivate
    
    
     
    
     
     
     2.3.1. Emotional Goals Motivate
    
    
     
    
     
     
     
    2.3.2. Think Holistically
        

     
    
     
     3. Flow - the Psychology of Optimal Experience

    Model for Transformational Experience

             

    
    
    4. Process-Led Research
    
    
    
    
    
    4.1. Mapping the Field
    
    
    
    
    
    4.2. Example: “Power”
    
    
    
    
    
    4.3. Experience-centered Methodology

.
1.   The Museum
1.1.   The dialogical Museum
Visitors
  Students
     Teachers
        Scholars
            Museum staff

63% wished to search a collection.




       Museum Audience Segments (Krachunya & Hastings 2002)
Interested Observer
                             (Stroller)
                             Prefers a networked structure which
                             can be navigated by association


                             Playful Discoverer
                             (Stories & Games)
                             Mainly wants a narrative that’s linear,
                             with a little interaction


                             Encyclopedists
                             (Hierarchy)
                             Prefer facts and figures organized in a
                             hierarchical structure



Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                             (Stroller)
                             Prefers a networked structure which
                             can be navigated by association


                             Playful Discoverer
                             (Stories & Games)
                             Mainly wants a narrative that’s linear,
                             with a little interaction


                             Encyclopedists
                             (Hierarchy)
                             Prefer facts and figures organized in a
                             hierarchical structure



Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                             (Stroller)
                             Prefers a networked structure which
                             can be navigated by association


                             Playful Discoverer
                             (Stories & Games)
                             Mainly wants a narrative that’s linear,
                             with a little interaction


                             Encyclopedists
                             (Hierarchy)
                             Prefer facts and figures organized in a
                             hierarchical structure



Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                                 (Stroller)
                                 Prefers a networked structure which
                                 can be navigated by association


                                 Playful Discoverer
                                 (Stories & Games)
                                 Mainly wants a narrative that’s linear,
                                 with a little interaction
A                           B
                                 Encyclopedists
                                 (Hierarchy)
                                 Prefer facts and figures organized in a
                                 hierarchical structure



    Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                             (Stroller)
                             Prefers a networked structure which
                             can be navigated by association


                             Playful Discoverer
                             (Stories & Games)
                             Mainly wants a narrative that’s linear,
                             with a little interaction


                             Encyclopedists
                             (Hierarchy)
                             Prefer facts and figures organized in a
                             hierarchical structure



Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                                     (Stroller)
                                     Prefers a networked structure which
                                     can be navigated by association


                                     Playful Discoverer
                                     (Stories & Games)
                                     Mainly wants a narrative that’s linear,
                                     with a little interaction
A
    B                                Encyclopedists
    C                                (Hierarchy)
                                     Prefer facts and figures organized in a
           D                         hierarchical structure



        Topology of Museum User Attitudes (Janet H. Murray 2000)
Interested Observer
                             (Stroller)
                             Prefers a networked structure which
                             can be navigated by association


                             Playful Discoverer
                             (Stories & Games)
                             Mainly wants a narrative that’s linear,
                             with a little interaction


                             Encyclopedists
                             (Hierarchy)
                             Prefer facts and figures organized in a
                             hierarchical structure



Topology of Museum User Attitudes (Janet H. Murray 2000)
1.2.   Museums & Learning
Skills Application
                   Ability to perform actions


                   Information Exchange
                   Facts and constructs that can potentially be integrated into a context


                   Self Expression
                   Including beliefs and creativity


                   Knowledge Construction
                   Integration of previous learning with new knowledge


                   Social Interaction
                   Communication, localization, orientation, mutual observation -
                   reciprocal action in exchanging or challenging ideas




These Processes help construct meaning between the individual and the objects within Museums

                                     Museum Learning Activities
Traditionally the museum is differentiated in it’s relationships between the Visitor and the Object
but the boundaries are shifting between the real and the virtual
we AR in MoMA by Sander Veenhof & Mark Skwarek (Oct 2010)
An experience that occurs between a
subject and an object is largely an Aesthetic experience




                      Aesthetic Experience
Continuous Engagement/Sense making


      Appropriating                Anticipating



Recounting                                     Connecting



         Reflecting                  Interpreting



             Processes of a Aesthetic Experience
A Dialogical Ontology for an Aesthetic Experience

                                              Centers of Value
                                       with multiple perspectives and voices



                      Self           Technology             Setting            Others             Objects




{                        {      Actions
                                                           Designed
                                                        Utterances                   Things

             ...are never finite because they are in constant dialogue with the centers of value


                                                      Diagram based on
Wright & McCarthy (2010) Experience-centered Design: Designers, Users, and Communities in Dialogue. Morgan and Claypool Publishers
and no experience is ever the same...
“uniqueness and irreducibility of experience”
McCarthy & Wright (2004) Technology as Experience, Cambridge, USA, MIT Press
2.   Emotion
Self




2.1.   Emotion
Happy
http://www.flickr.com/photos/ladymissmarquise/3758224705/sizes/l/in/photostream/
Angry
http://www.flickr.com/photos/dave_apple/342355899/
Sad
http://www.flickr.com/photos/petithiboux/88243577/sizes/l/in/photostream/
Relaxed
http://publicphoto.org/view-image.php?u=http://publicphoto.org/pics/2010/02/man-relaxing-in-the-grass_8954-1024x766.jpg&i=1024%20x%20766&t=Man%20Relaxing-1024%20x%20766
Dissatisfied
http://www.flickr.com/photos/hoosadork/5257219177/sizes/l/in/photostream/
Emotions                               Arousal
                                        Activated


               Upset                                              Happy

                     Stressed                              Elated

                           Nervous                   Excited
                                   Tense        Alert
 Valence                                                                      Valence
  Unpleasant                                                                   Pleasant
                                 Fatigued      Calm
                           Bored                     Relaxed

                     Depressed                                 Serene

               Sad                                                Contented

                                       Arousal
                                       Deactivated




                                   Valence + Arousal
Arousal
                                             Activated




measurement of felt arousal (low/high)
        Bio Mapping by Christian Nold 2006
Valence
                             Unpleasant



measurement of felt valence (positive/negative)
                Key Table by Bill Gaver
Emotion & Cognition                             Arousal
                                                 Activated


                  Negative
                   Affect
                     Tense Body
                 Detail Oriented Thinking




    Valence                                                                              Valence
    Unpleasant                                                                            Pleasant



                                                                  Positive
                                                                   Affect
                                                                  Relaxed Body
                                                                Open Creative thinking


                                                Arousal
                                                Deactivated




                                            Valence + Arousal
Positive Affect                    Neutral Affect                   Negative Affect
   Calm & Pleasant                     Interested                   Unpleasant & Stressful
Low level of presence            mid level of presence             high level of presence




   Each room evoked a different emotional response


       measurement of Felt Presence (day dreaming/anxiety)
        SF Exploratorium - Paradiso & Pergatory by Waterworth, Waterworth, Riva 2001
2.2.   Emotion as a meta-experience.
“Emotional meta-experience is the construction of a
coherent narrative, interpreting, packaging, and labeling the episode
    —thereby integrating this episode with general knowledge”
     Russell, J, A, (2003) Core Effect and the Psychological construction of Emotion. Psychological review, 110, 145-172




                                             Emotional meta-experience
Aaah...
http://www.flickr.com/photos/hoosadork/5257219177/sizes/l/in/photostream/
AAAAAAHHHHH!!!!!!!!!!
felt arousal felt valence sensation of running    sound of the bear etc...
                          low level experiences




                 Emotional meta-experience (Russell 2003)
Emotion =   fear




{                           meta-experience




felt arousal felt valence sensation of running
                          low level experiences
                                                  sound of the bear etc...




                 Emotional meta-experience (Russell 2003)
running away from a bear
                            motivated action




                            Emotion =   fear




{                           meta-experience




felt arousal felt valence sensation of running
                          low level experiences
                                                  sound of the bear etc...




                 Emotional meta-experience (Russell 2003)
felt arousal felt valence sensation of running    smell of Bacon   etc...
                          low level experiences




                 Emotional meta-experience (Russell 2003)
Emotion =   joy




{                           meta-experience




felt arousal felt valence sensation of running
                          low level experiences
                                                  smell of Bacon




                 Emotional meta-experience (Russell 2003)
                                                                   etc...
running to breakfast
                            motivated action




                             Emotion =   joy




{                           meta-experience




felt arousal felt valence sensation of running
                          low level experiences
                                                  smell of Bacon




                 Emotional meta-experience (Russell 2003)
                                                                   etc...
2.3.   How can Emotion help Learning?
2.3.1. Emotional   Goals Motivate
Motivation



                                                        SOCIAL




                                                                 Int
                                      A    L
                                   UR




                                                                        r in
                                  T                  INDI
                              C UL             Valu          VIDU
                                                    es, Em
                                                            otion
                                                                 A    L




                                                                            sic
                                                                  s, Fe
                                                                        elings


                                      CO

                  Ex                    NT
                                               EX
                                                 T
                                                                            HIS

                      tr
                                                                                 TOR
                                                                                    Y


                         i ns
                                ic

Intrinsic motivation is self-initiated. Extrinsic motivation comes after external pressure
{
                                                                                      be autonomous
                                                                                      be competent
                                                                                      be related
                                                                                      be self-actualization
                                                                                      be secure
           Why?                 be goals
                                                                                      be wealthy
                                                                                      be influential
                                                                                      be physically thriving
                                                                                      be self-esteemed
                                                                                      be pleasured


                                                        Top-ten psychological needs
Sheldon, K. M. et al (2001)What is satisfying about satisfying events? Testing 10 candidate psychological needs. Journal of Personality & Social Psychology
Emotion is closely linked to action and motivation



             How?                        What?                         Why?
            motor goals                  do goals                     be goals

                                                                  Experience



             Product

World                                                                                     Self




                       a 3 level hierarchy of goals. (Activity Theory)
    Relates the actor’s self to the world through activity. (Kaptelinin and Nardi 2006)
2.3.2.   think holistically
Holistic
                   Sensual
                          Emotional
          Spatio-Temporal
                        Compositional




4 threads of experience (McCarthy & Wright 2010 - based on Dewey 1938)
“...its emotional power shifts from the epiphany
of its ending to the individual gestures that
construct its play session -- gestures (pushing,
shaking, that must necessarily be enacted in
order to reach that finale.” Ian Bogost

                                      “Train” - Brenda Braithwaite 2010
                       Teaches difficult subjects (e.g. The Holocaust) through Gameplay
3.   Flow
3.1. Flow: the Psychology of “Optimal experience”
       when we choose an experience for it’s own sake
The Flow State
Optimal Experience is a state of Deep Enjoyment
Attributes
Antecedents
Challenge/Skill Balance
A mid level of stress produces Optimal Performance
Arousal
                                           Neutral Anxiety




Valence                                                                                  Valence
Unpleasant                                                                                 Pleasant
 Average                                                                                   Average




                                            Arousal
                                           Neutral Boredom


       the narrative progression from Nervous, to Curious, to Excited to Pleasantly Surpised
Continuous Engagement/Sense making


      Appropriating                Anticipating



Recounting                                     Connecting



         Reflecting                  Interpreting



             Processes of a Aesthetic Experience
Continuous Engagement/Sense making
                           Contented



          Appropriating                Anticipating
                                                           Nervous
Alert




   Recounting                                      Connecting

                                                          Excited

    Sad      Reflecting                  Interpreting

                                Surprised


                 Processes of a Aesthetic Experience
Model For Transformational Experience
Model: Learning through Experience
                                                                                                            Holistic threads




                              Reflection-in-action
                                                    transformation (value shift)




                                                                                                                                                    Spatio-Temporal
                                                                                                                                    Compositional
                                                    sharing and learning
Conscious of self
in relation to the world

                                                                    {




                                                                                                                        Emotional
                                                                        appropriation - reflective
                                                    sense making        judgements to pre-identification


                                                    reflection       {   interpret, compare to find
                                                                        similarities with past experience
Conscious (of here and now)
Mostly Unconscious
                              Tacit knowledge




                                                    flow state




                                                                                                              Sensual
                                                    pre-reflection



Unconscious

               Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
Model: Learning through Experience
                                                                                                            Holistic threads




                              Reflection-in-action
                                                    transformation (value shift)




                                                                                                                                                    Spatio-Temporal
                                                                                                                                    Compositional
                                                    sharing and learning
Conscious of self
in relation to the world

                                                                    {




                                                                                                                        Emotional
                                                                        appropriation - reflective
                                                    sense making        judgements to pre-identification


                                                    reflection       {   interpret, compare to find
                                                                        similarities with past experience
Conscious (of here and now)
Mostly Unconscious
                              Tacit knowledge




                                                    flow state




                                                                                                              Sensual
                                                    pre-reflection



Unconscious

               Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
Model: Learning through Experience
                                                                                                            Holistic threads




                              Reflection-in-action
                                                    transformation (value shift)




                                                                                                                                                    Spatio-Temporal
                                                                                                                                    Compositional
                                                    sharing and learning
Conscious of self
in relation to the world

                                                                    {




                                                                                                                        Emotional
                                                                        appropriation - reflective
                                                    sense making        judgements to pre-identification


                                                    reflection       {   interpret, compare to find
                                                                        similarities with past experience
Conscious (of here and now)
Mostly Unconscious
                              Tacit knowledge




                                                    flow state




                                                                                                              Sensual
                                                    pre-reflection



Unconscious

               Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
lets take a break...
4.   Process-led Research
4.1.   Mapping the field
Reflection-in-action
Example.
4.2.

   “Power”
“Po
                                                     wer
                                                         ”
                                           “Ha
                                                      rmo
                                                         ny”
                                         “the
                                                Min
                                                    d”

                                  Sele
                                      ct a
                                           Them
 Compositional                                    e                            reflection




                                                                                  {
     Emotional                                                               interpret, compare to
                                                                             find similarities with
Spatio-Temporal                                                              past experience

        Sensual
                             Aesthetically Evocative Interface
(Shake to select red, stroke to select blue, blow to select yellow, or simply press a color)
“Po
                                 Sele    wer
                                      ct
                                      an e  ”
                                           leme
 Compositional                                 nt                              reflection




                                                                                  {
     Emotional                                                               interpret, compare to
                                                                             find similarities with
Spatio-Temporal                                                              past experience

        Sensual
                             Aesthetically Evocative Interface
(Shake to select red, stroke to select blue, blow to select yellow, or simply press a color)
Compositional                             reflection




                                              {
     Emotional                           interpret, compare to
                                         find similarities with
Spatio-Temporal                          past experience

        Sensual
                  Red journey selected
sense making




                                                         {
                                                    appropriation -
                                                    reflective judgements
                                                    to pre-identification
                  I us
                      ed t
                          ow
                            ond
                                er wh
 Compositional                       y th             reflection
                                         ere
                                               we




                                                         {
     Emotional                                      interpret, compare to
                                                    find similarities with
Spatio-Temporal                                     past experience

        Sensual
                             Narrative - Scene 1
Compositional
     Emotional                           sharing and learning
Spatio-Temporal
        Sensual
                  compare with friends
Compositional                        reflection




                                         {
     Emotional                      interpret, compare to
                                    find similarities with
Spatio-Temporal                     past experience

        Sensual
                  follow the path
Compositional
         Emotional                                                            sense making




                                                                                  {
                                                                             appropriation -
   Spatio-Temporal                                                           reflective judgements
                                                                             to pre-identification
            Sensual
suggested narrative path through art (maybe most popular, related content, personal preference)
Compositional
         Emotional                                                            sense making




                                                                                  {
                                                                             appropriation -
   Spatio-Temporal                                                           reflective judgements
                                                                             to pre-identification
            Sensual
suggested narrative path through art (maybe most popular, related content, personal preference)
Compositional
     Emotional                                                            sharing and learning
Spatio-Temporal
        Sensual
             Playing Audio (could be video, slideshow, music, quiz, survey)
Compositional
     Emotional                       sharing and learning
Spatio-Temporal
        Sensual
                  Layers turned on
Compositional
     Emotional                                                             sharing and learning
Spatio-Temporal
        Sensual
              Music Selected (timer running out, share button available)
Compositional
     Emotional                                                         sharing and learning
Spatio-Temporal
        Sensual
           Shared (Duration Extended, other shared items available to you)
pre
                                    senc
                                           eo
                                              f8
                                                 lay
                                                     ers




 Compositional
     Emotional                                                        sharing and learning
Spatio-Temporal
        Sensual
                  Sharing has given you deeper content, more access
Compositional
     Emotional                                          sense making




                                                             {
                                                        appropriation -
Spatio-Temporal                                         reflective judgements
                                                        to pre-identification
        Sensual
                  you could view them on the Map View
I lef
     t ho
         me
              and
                    I tra
                         vele
                              d   arou




            Narrative - Scene 2
Compositional
     Emotional                                                             sense making




                                                                              {
                                                                       appropriation -
Spatio-Temporal                                                        reflective judgements
                                                                       to pre-identification
        Sensual
            continue on your journey, then when at a node, change paths.
Compositional
     Emotional                                                                sense making




                                                                                   {
                                                                              appropriation -
Spatio-Temporal                                                               reflective judgements
                                                                              to pre-identification
        Sensual
                  to access the alternate, gentler path, stroke the screen.
Compositional
     Emotional                                                             sense making




                                                                                {
                                                                           appropriation -
Spatio-Temporal                                                            reflective judgements
                                                                           to pre-identification
        Sensual
              To go back to the red, more intense path, shake the phone.
               (blowing on it would take you to the yellow gentle path)
Compositional
     Emotional                                                             sense making




                                                                                {
                                                                           appropriation -
Spatio-Temporal                                                            reflective judgements
                                                                           to pre-identification
        Sensual
              To go back to the red, more intense path, shake the phone.
               (blowing on it would take you to the yellow gentle path)
...



and so on.
4.3.   Experience-Centered Methodology
Design for an individual
      “Empathy”




           Focus
Blossom by Jayne Wallace (for Ana)
Participant




Cultural probes       Stories   Immersion      Design   Individual   System




                  Designer



                                My Proposed Process
4.4.   Declaration of New Knowledge
Research through design




 Research into design




  Research for design
Holistic focus (Emotion, Sensation, Spatio-temporal, Compositional) + Memory = Meaning

                         Meaning + Learning = Transformation

            Transformational experience + design = Transformational design
Thank you

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Presentation 20110308

  • 1. An Experience-Centered Design approach to learning in Museums through Emotional experiences, and Thematic Digital Navigation for mobile technologies (working title) Chloe Walker 96090131 M. Design Candidature Assessment UTS
  • 2. .
  • 3. OUTLINE 1. The Museum 1.1. The Dialogical Museum 1.2. Museums & Learning 2. Emotion 2.1. Emotion as a meta-Experience 2.2. Emotion as a meta-Experience 2.3. Emotional Experiences motivate 2.3.1. Emotional Goals Motivate 2.3.2. Think Holistically 3. Flow - the Psychology of Optimal Experience Model for Transformational Experience 4. Process-Led Research 4.1. Mapping the Field 4.2. Example: “Power” 4.3. Experience-centered Methodology .
  • 4. 1. The Museum
  • 5. 1.1. The dialogical Museum
  • 6. Visitors Students Teachers Scholars Museum staff 63% wished to search a collection. Museum Audience Segments (Krachunya & Hastings 2002)
  • 7. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 8. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 9. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 10. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction A B Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 11. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 12. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction A B Encyclopedists C (Hierarchy) Prefer facts and figures organized in a D hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 13. Interested Observer (Stroller) Prefers a networked structure which can be navigated by association Playful Discoverer (Stories & Games) Mainly wants a narrative that’s linear, with a little interaction Encyclopedists (Hierarchy) Prefer facts and figures organized in a hierarchical structure Topology of Museum User Attitudes (Janet H. Murray 2000)
  • 14. 1.2. Museums & Learning
  • 15. Skills Application Ability to perform actions Information Exchange Facts and constructs that can potentially be integrated into a context Self Expression Including beliefs and creativity Knowledge Construction Integration of previous learning with new knowledge Social Interaction Communication, localization, orientation, mutual observation - reciprocal action in exchanging or challenging ideas These Processes help construct meaning between the individual and the objects within Museums Museum Learning Activities
  • 16. Traditionally the museum is differentiated in it’s relationships between the Visitor and the Object
  • 17. but the boundaries are shifting between the real and the virtual
  • 18. we AR in MoMA by Sander Veenhof & Mark Skwarek (Oct 2010)
  • 19. An experience that occurs between a subject and an object is largely an Aesthetic experience Aesthetic Experience
  • 20. Continuous Engagement/Sense making Appropriating Anticipating Recounting Connecting Reflecting Interpreting Processes of a Aesthetic Experience
  • 21. A Dialogical Ontology for an Aesthetic Experience Centers of Value with multiple perspectives and voices Self Technology Setting Others Objects { { Actions Designed Utterances Things ...are never finite because they are in constant dialogue with the centers of value Diagram based on Wright & McCarthy (2010) Experience-centered Design: Designers, Users, and Communities in Dialogue. Morgan and Claypool Publishers
  • 22. and no experience is ever the same...
  • 23. “uniqueness and irreducibility of experience” McCarthy & Wright (2004) Technology as Experience, Cambridge, USA, MIT Press
  • 24. 2. Emotion
  • 25. Self 2.1. Emotion
  • 31. Emotions Arousal Activated Upset Happy Stressed Elated Nervous Excited Tense Alert Valence Valence Unpleasant Pleasant Fatigued Calm Bored Relaxed Depressed Serene Sad Contented Arousal Deactivated Valence + Arousal
  • 32. Arousal Activated measurement of felt arousal (low/high) Bio Mapping by Christian Nold 2006
  • 33. Valence Unpleasant measurement of felt valence (positive/negative) Key Table by Bill Gaver
  • 34. Emotion & Cognition Arousal Activated Negative Affect Tense Body Detail Oriented Thinking Valence Valence Unpleasant Pleasant Positive Affect Relaxed Body Open Creative thinking Arousal Deactivated Valence + Arousal
  • 35. Positive Affect Neutral Affect Negative Affect Calm & Pleasant Interested Unpleasant & Stressful Low level of presence mid level of presence high level of presence Each room evoked a different emotional response measurement of Felt Presence (day dreaming/anxiety) SF Exploratorium - Paradiso & Pergatory by Waterworth, Waterworth, Riva 2001
  • 36. 2.2. Emotion as a meta-experience.
  • 37. “Emotional meta-experience is the construction of a coherent narrative, interpreting, packaging, and labeling the episode —thereby integrating this episode with general knowledge” Russell, J, A, (2003) Core Effect and the Psychological construction of Emotion. Psychological review, 110, 145-172 Emotional meta-experience
  • 40. felt arousal felt valence sensation of running sound of the bear etc... low level experiences Emotional meta-experience (Russell 2003)
  • 41. Emotion = fear { meta-experience felt arousal felt valence sensation of running low level experiences sound of the bear etc... Emotional meta-experience (Russell 2003)
  • 42. running away from a bear motivated action Emotion = fear { meta-experience felt arousal felt valence sensation of running low level experiences sound of the bear etc... Emotional meta-experience (Russell 2003)
  • 43. felt arousal felt valence sensation of running smell of Bacon etc... low level experiences Emotional meta-experience (Russell 2003)
  • 44. Emotion = joy { meta-experience felt arousal felt valence sensation of running low level experiences smell of Bacon Emotional meta-experience (Russell 2003) etc...
  • 45. running to breakfast motivated action Emotion = joy { meta-experience felt arousal felt valence sensation of running low level experiences smell of Bacon Emotional meta-experience (Russell 2003) etc...
  • 46. 2.3. How can Emotion help Learning?
  • 47. 2.3.1. Emotional Goals Motivate
  • 48. Motivation SOCIAL Int A L UR r in T INDI C UL Valu VIDU es, Em otion A L sic s, Fe elings CO Ex NT EX T HIS tr TOR Y i ns ic Intrinsic motivation is self-initiated. Extrinsic motivation comes after external pressure
  • 49. { be autonomous be competent be related be self-actualization be secure Why? be goals be wealthy be influential be physically thriving be self-esteemed be pleasured Top-ten psychological needs Sheldon, K. M. et al (2001)What is satisfying about satisfying events? Testing 10 candidate psychological needs. Journal of Personality & Social Psychology
  • 50. Emotion is closely linked to action and motivation How? What? Why? motor goals do goals be goals Experience Product World Self a 3 level hierarchy of goals. (Activity Theory) Relates the actor’s self to the world through activity. (Kaptelinin and Nardi 2006)
  • 51. 2.3.2. think holistically
  • 52. Holistic Sensual Emotional Spatio-Temporal Compositional 4 threads of experience (McCarthy & Wright 2010 - based on Dewey 1938)
  • 53. “...its emotional power shifts from the epiphany of its ending to the individual gestures that construct its play session -- gestures (pushing, shaking, that must necessarily be enacted in order to reach that finale.” Ian Bogost “Train” - Brenda Braithwaite 2010 Teaches difficult subjects (e.g. The Holocaust) through Gameplay
  • 54. 3. Flow
  • 55. 3.1. Flow: the Psychology of “Optimal experience” when we choose an experience for it’s own sake
  • 57. Optimal Experience is a state of Deep Enjoyment
  • 61. A mid level of stress produces Optimal Performance
  • 62. Arousal Neutral Anxiety Valence Valence Unpleasant Pleasant Average Average Arousal Neutral Boredom the narrative progression from Nervous, to Curious, to Excited to Pleasantly Surpised
  • 63. Continuous Engagement/Sense making Appropriating Anticipating Recounting Connecting Reflecting Interpreting Processes of a Aesthetic Experience
  • 64. Continuous Engagement/Sense making Contented Appropriating Anticipating Nervous Alert Recounting Connecting Excited Sad Reflecting Interpreting Surprised Processes of a Aesthetic Experience
  • 66. Model: Learning through Experience Holistic threads Reflection-in-action transformation (value shift) Spatio-Temporal Compositional sharing and learning Conscious of self in relation to the world { Emotional appropriation - reflective sense making judgements to pre-identification reflection { interpret, compare to find similarities with past experience Conscious (of here and now) Mostly Unconscious Tacit knowledge flow state Sensual pre-reflection Unconscious Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
  • 67. Model: Learning through Experience Holistic threads Reflection-in-action transformation (value shift) Spatio-Temporal Compositional sharing and learning Conscious of self in relation to the world { Emotional appropriation - reflective sense making judgements to pre-identification reflection { interpret, compare to find similarities with past experience Conscious (of here and now) Mostly Unconscious Tacit knowledge flow state Sensual pre-reflection Unconscious Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
  • 68. Model: Learning through Experience Holistic threads Reflection-in-action transformation (value shift) Spatio-Temporal Compositional sharing and learning Conscious of self in relation to the world { Emotional appropriation - reflective sense making judgements to pre-identification reflection { interpret, compare to find similarities with past experience Conscious (of here and now) Mostly Unconscious Tacit knowledge flow state Sensual pre-reflection Unconscious Model based on Wright & McCarthy, Csikszentmihalyi, Waterworth and Schön.
  • 69. lets take a break...
  • 70. 4. Process-led Research
  • 71. 4.1. Mapping the field
  • 73. Example. 4.2. “Power”
  • 74. “Po wer ” “Ha rmo ny” “the Min d” Sele ct a Them Compositional e reflection { Emotional interpret, compare to find similarities with Spatio-Temporal past experience Sensual Aesthetically Evocative Interface (Shake to select red, stroke to select blue, blow to select yellow, or simply press a color)
  • 75. “Po Sele wer ct an e ” leme Compositional nt reflection { Emotional interpret, compare to find similarities with Spatio-Temporal past experience Sensual Aesthetically Evocative Interface (Shake to select red, stroke to select blue, blow to select yellow, or simply press a color)
  • 76. Compositional reflection { Emotional interpret, compare to find similarities with Spatio-Temporal past experience Sensual Red journey selected
  • 77. sense making { appropriation - reflective judgements to pre-identification I us ed t ow ond er wh Compositional y th reflection ere we { Emotional interpret, compare to find similarities with Spatio-Temporal past experience Sensual Narrative - Scene 1
  • 78. Compositional Emotional sharing and learning Spatio-Temporal Sensual compare with friends
  • 79. Compositional reflection { Emotional interpret, compare to find similarities with Spatio-Temporal past experience Sensual follow the path
  • 80. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual suggested narrative path through art (maybe most popular, related content, personal preference)
  • 81. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual suggested narrative path through art (maybe most popular, related content, personal preference)
  • 82. Compositional Emotional sharing and learning Spatio-Temporal Sensual Playing Audio (could be video, slideshow, music, quiz, survey)
  • 83. Compositional Emotional sharing and learning Spatio-Temporal Sensual Layers turned on
  • 84. Compositional Emotional sharing and learning Spatio-Temporal Sensual Music Selected (timer running out, share button available)
  • 85. Compositional Emotional sharing and learning Spatio-Temporal Sensual Shared (Duration Extended, other shared items available to you)
  • 86. pre senc eo f8 lay ers Compositional Emotional sharing and learning Spatio-Temporal Sensual Sharing has given you deeper content, more access
  • 87. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual you could view them on the Map View
  • 88. I lef t ho me and I tra vele d arou Narrative - Scene 2
  • 89. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual continue on your journey, then when at a node, change paths.
  • 90. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual to access the alternate, gentler path, stroke the screen.
  • 91. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual To go back to the red, more intense path, shake the phone. (blowing on it would take you to the yellow gentle path)
  • 92. Compositional Emotional sense making { appropriation - Spatio-Temporal reflective judgements to pre-identification Sensual To go back to the red, more intense path, shake the phone. (blowing on it would take you to the yellow gentle path)
  • 94. 4.3. Experience-Centered Methodology
  • 95. Design for an individual “Empathy” Focus
  • 96. Blossom by Jayne Wallace (for Ana)
  • 97. Participant Cultural probes Stories Immersion Design Individual System Designer My Proposed Process
  • 98. 4.4. Declaration of New Knowledge
  • 99. Research through design Research into design Research for design
  • 100. Holistic focus (Emotion, Sensation, Spatio-temporal, Compositional) + Memory = Meaning Meaning + Learning = Transformation Transformational experience + design = Transformational design