Case studies of highly successful cause marketing campaigns designed by Bruce Burtch

2. MGA/March of Dimes Family hospitality company Squeaky clean image

7. Marriott’s Great America Goal Result Generate publicity to motivate a record-breaking attendance Hundreds of thousands of $$ in free publicity 20 X coverage vs. costs Successfully open largest project in Marriott Corporation’s history 2.2 MM Record-breaking opening of theme park

8. March of Dimes Goal Result Increase overall donations from their pledge walks $2,500,000 in donations 40% increase in donations Have the donations brought in by a funding deadline. Donations in by budget deadline