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SEO Tips for Article Marketing and Building Backlinks
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SEO Tips for Article Marketing and Building Backlinks

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If you want to increase traffic to your website, you need to work on your site's search engine optimization. Potential customers must be able to easily find you through internet searches. It is ...

If you want to increase traffic to your website, you need to work on your site's search engine optimization. Potential customers must be able to easily find you through internet searches. It is important to get as high up in the rankings as possible. Ideally, you want your business to appear within the first page of results. The following advice will aid you in reaching that goal.

To hide something, create a robots. txt file, which must be added to the root directory. The contents of this file will direct the search engines to ignore certain parts of your site.

Try using product feeds to get more customers coming into your website. Through feeds you will be able to deliver information about your goods such as descriptions, pricing and images. Submit them to major search engines and shopping comparison sites. Feed readers will also allow your customers to subscribe to the feed themselves.

Position yourself as a specialist or expert. This is a lucrative internet marketing tool. Build a site that is designed with your buyers' needs in mind, then implement SEO strategies so that they can locate what you have to offer. Provide the customers with what they desire, not what they may think that they desire.

To help search engines index all of your pages, create a site map. A site map, or nav bar, will allow visitors to navigate easily to any page on your site, from anywhere on your site. Even if your website is just a hole in the wall compared to giants like Amazon, a site map does wonders for your search engine optimization.

Some owners of websites fail to proofread their content. You need to make sure that you website is easy to read for visitors and for search engine spiders. If your content is poorly written and is full of spelling and grammatical errors, your website will not rank well by search engines, if at all.

Make sure all image tags have "alt" tags for better SEO. These will be displayed in place of an image if the image can't be displayed. The page's ranking will be improved, because search engines can index and read alt tags.

There are an almost limitless amount of techniques out there for SEO but trying to learn them all is a mistake. You only have so much time to devote to learning SEO, so make the best use of those hours by focusing on one part of the SEO puzzle at a time.

SEO does not have to be a long, involved, difficult process. All you need is a little versatility and attention to detail. Use these tips to raise your search engine rankings.

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    SEO Tips for Article Marketing and Building Backlinks SEO Tips for Article Marketing and Building Backlinks Presentation Transcript

    • SEO TIPS FOR ARTICLEMARKETING ANDBUILDING BACKLINKS
    • TABLE OF CONTENTS• SEO Basics• Unique Content• Backlinking SEO Tips• Be Consistent• SEO Tips To Remember
    • SEO BASICS Today we’ll talk about a few SEO tips for article marketing that willsave you time and money. First, we’ll go over some search engineoptimization (SEO) basics to ensure we’re all on the same page. Then,we’ll talk about the content on your site and how to use it to drivetraffic to your website. Finally, we’ll look at a few backlinking tips thatare sure to help rank higher in the search engines. Let’s get started,shall we?
    • THE PRIMARY GOAL OF SEARCH ENGINE OPTIMIZATION (SEO) IS TO GET YOURWEBSITE ON THE FIRST PAGE OF GOOGLE FOR SPECIFIC KEYWORDS. AT A HIGHLEVEL, ARTICLE MARKETING CONSISTS OF POSTING ARTICLES OR BLOGCOMMENTS ON EITHER YOUR WEBSITE OR ON ANOTHER SITE AND GETTINGPEOPLE TO READ IT. ONE OF MY FIRST SEO TIPS IS AVOID POSTING DUPLICATECONTENT ONLINE. I STRONGLY RECOMMEND YOU ONLY POST UNIQUE, HIGHQUALITY CONTENT.SEO Basics
    • UNIQUE CONTENT Google frowns upon duplicate and spun content, so I would encourageyou to rewrite your articles instead of spinning them. You can haveyour content rewritten for you by numerous sites at very reasonableprices, so I prefer to use original content. There are those who willdisagree this, but when you can buy quality content for around $5, I’drather not take the chance of getting on Google’s bad side.
    • THERE ARE SPINNING TOOLS WHICH DO A DECENT JOB OF SPINNINGARTICLES TO MAKE THEM UNIQUE. JUST BE CAUTIOUS AND RESEARCHTHE TOOL BEFORE YOU DECIDE TO USE IT. ALWAYS RUN YOUR CONTENTTHROUGH A SERVICE LIKE COPYSCAPE PRIOR TO POSTING. THIS WILLSEARCH THE INTERNET FOR ARTICLES WHICH CLOSELY MATCH THECONTENT OF THE ARTICLE YOU ARE SUBMITTING. COPYSCAPE ALSO HASA COMPARISON TOOL WHERE YOU CAN PASTE TWO ARTICLES ANDCOMPARE THEM FOR UNIQUENESS.Unique Content
    • MORE THAN LIKELY YOU WILL POST YOUR ORIGINAL CONTENT ON YOUR SITEAND CREATE BACKLINKS TO IT FROM OTHER SITES. WHEN POSTING ON OTHERSITES, THIS IS WHERE YOU’LL EITHER POST ANOTHER ARTICLE OR MAKE BLOGCOMMENTS ON RELATIVE BLOG SITES. IN YOUR ARTICLE OR BLOG POST, YOU’LLADD A LINK TO YOUR ORIGINAL ARTICLE ON YOUR SITE WITH YOUR KEYWORD ASANCHOR TEXT. THIS WILL CREATE WHAT’S CALLED A BACKLINK FROM THEARTICLE OR BLOG SITE BACK TO YOURS.Unique Content
    • BACKLINKING SEO TIPS Creating backlinks is one of those SEO tips with a lot of differingopinions, but almost everyone can agree on quality over quantity.Backlinks get their authority from the page rank of the site they’recoming from. Page rank goes from 0 up to 10, with 10 being thehighest. The higher the page rank, the more authority Google will givethe backlink. So 10 backlinks from sites with a page rank of 8 arebetter than 100 backlinks from sites with a page rank of 1.
    • BACKLINKS COME IN 2 TIERS; TIER 1 AND TIER 2. TIER 1 LINKS ARE LINKS FROMOTHER SITES DIRECTLY TO PAGES ON YOUR SITE. SINCE TIER 1 LINKS POINTDIRECTLY TO YOUR SITE, THE PAGE RANK OF THE REFERRING SITE COMES INTOPLAY. FOR TIER 1 LINKS, I HIGHLY RECOMMEND YOU ONLY USE MANUALLYCREATED BACKLINKS SINCE THEY ARE POINTING DIRECTLY TO YOUR SITE.Backlinking SEO Tips
    • TIER 2 BACKLINKS ARE LINKS WHICH POINT TO YOUR TIER 1 LINKS. WITHTIER 2 LINKS, THE PAGE RANK OF THE REFERRING SITE DOES NOTMATTER NEARLY AS MUCH SINCE THESE LINKS DO NOT POINT DIRECTLYTO YOUR SITE. THEREFORE, TIER 1 TO TIER 2 LINKS HAVE A ONE TO MANYRELATIONSHIP.Backlinking SEO Tips
    • BE CONSISTENT Being consistent is one of my last SEO tips, but it is also a veryimportant one. When creating backlinks, you need to be consistent inhow you are creating them. Google likes to see links that are naturaland organic. There are plenty of programs out there that will create1000’s of links for you, but they may look like they came from a botinstead of a human.
    • BACK TO THE CONSISTENCY PART, IF YOU POST A NEW ARTICLE ANDTHEN IMMEDIATELY CREATE 5,000 BACKLINKS TO IT, YOU SHOULD BEPREPARED TO DO THIS CONSISTENTLY. GOOGLE WILL THINK IT STRANGETO SEE A NEW POST WITH NO LINKS ONE DAY, THEN 5,000 THE NEXT DAYAND THEN NOTHING FOR ANOTHER MONTH.Be Consistent
    • YOU’RE MUCH BETTER OFF CREATING 25 BACKLINKS EACH DAY RATHER THANLARGE CHUNKS UPFRONT FOLLOWED BY PERIODS OF INACTIVITY. REGARDLESSOF HOW MANY LINKS YOU DECIDE TO CREATE, MAKE SURE IT IS EVENLY SPREADOUT ACROSS ALL THE CONTENT ON YOUR SITE IF WANT TO START RANKING ONTHE FIRST PAGE OF GOOGLE.Be Consistent
    • HERE ARE THE SEO TIPS TO REMEMBER:• Use original, high quality content• Focus on quality backlinks over quantity• Be consistent when creating your links