WEA Meeting 8.19.15 Mark Sitko, Guest of Member: Andy Kalin

1. Presented by:
Mark Sitko
Franchise Owner
Alexandria, Chantilly, Fairfax, Manassas
August 19, 2015

2. Overview
• Nation’s first and largest All Battery and Bulb
store system
• 660+ locations in 47 states & Puerto Rico
• Based in Hartland, WI
• Privately held by Roark Capital, an Atlanta
based private equity group
• Founded 1988 Green Bay, WI
• Growing! Average one new location/week

3. Value Proposition
• In-Depth Battery and bulb expertise
• Nation’s broadest and deepest product
assortment combined with in-store technical
services
• Best of breed product testing and selection
• Competitive pricing leveraging National
buying power
• Fast, local, same day fulfillment (BOPS)
• National warranty

4. Capabilities
• Commercial and Retail Focus
• Products
– Bulbs and Lighting
– Batteries and Related Power Technologies
• Services
– Smart Phone & Tablet Repair
– Custom Built Battery Packs
– Battery Replacement (Multitude of Devices)
– Commercial On-Site Needs Assessment
– Commercial Delivery Services
– Battery Testing, Analyzing, Charging & Conditioning
4

5. Battery Categories & Applications
Battery categories:
• Sealed lead acid (SLA)
• Starting/Ignition
• Deep Cycle
• Alkaline (bulk)
• Laptop computer
• Smart/cell phone
• Cordless Phone
• Custom & Specialty

6. Battery Categories & Applications
Battery Applications:
• Auto/Truck/Marine/Cycle
• Uninterruptable power supply (UPS)
• Electric cart (Golf, Wheel Chairs, Scooters)
• Two way radio
• Cordless tool
• Hand held scanners
• Exit/emergency lights
• Floor scrubbers/ sweepers
Over 30,000 battery skus available

7. Bulb Category & Applications
• LED
• Florescent & CFL
• Ballasts
• Incandescent and Halogen
• High Intensity Discharge (HID)
• Stage and Studio
• AV/Photo/Projector
• Instruments/Miniatures
• Automotive
7

8. Summary
Batteries Plus Bulbs
Solid, dependable, predictable