Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Part Three And Four Evaluation
1. Audience Feedback Audience feedback allows us to edit and adjust our text to gain the best possible outcome. We have used a variety of different methods of research including; focus groups, questionnaires and screenings. We also considered whether we wanted to generate Qualitative or Quantitative data…
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4. Audience Feedback The Questionnaire The questions consisted of media language as we wanted technical feedback. We used open and closed questions in the hope of gathering qualitative and quantitative data.
7. Quantitative Data Our quantitative data suggested that we hit our target in achieve our brief. However, we could improve on the editing by sharpening up some of our match cuts.
8. Qualitative Data Our qualitative data was in general positive and we found that the audience noticed deliberate features we included. However, some of the participates had opposite views (Q4 above) it creates uncertainty in making improvements to our texts. Q7. which was the most convincing part of the film ? “… all the indoor shots..” “… when she was cooking and looked over shoulder..” “… the outside shot of the man’s feet walking up pathway…” Q4. What do you think of the camera angles? “… interesting because they were unconventional..” “… interesting because it created suspense..” “… they were conventional…”
9. Audience Feedback Participants were selected from an A2 Media group. We decided on this sample so we could use their expertise to gather technical feedback. The screening took place on a large projector screen in the media studies room which is blacked out to prevent any light ruining the viewing and there was also professional speakers and an amplifier set up to increase the validity of our research. Focus group
10. Focus group feedback “ The bedroom scene could have been lighter” “ The ending could have been less obvious” “ The sound was good and effective” “ Could have had a longer shot on the actresses cup of tea” “ I thought the mobile phones vibrations sounded good” “ The extreme close-up of the girl climbing up the ladder was good and effective”
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13. Image editing -Photoshop In our poster we used the paint brush tool to refine edges of text and make them stand out. We used the picture cropping tool to adjust the size of the picture to how we wanted it. The shape tools enabled us to create production company logos. We used the blur tool to blend in images.
14. Video Editing Transition button This allows us to add effects from one shot to another Audio button This allowed us to crop and trim audio clips Time line This was used to organise our visual footage Time line This was used to organise our audio footage Import button This was used to transfer footage from the camera to the Mac The filming footage This was used as an organisation for a footage Audio button This was used to add in audio to our film Font button This was used to add in credit to our film
15. Blog Slide share Slideshare is a programme that enables you to upload and share your PowerPoint presentations, word documents and PDF portfolios. We used this to upload our presentations onto our blog, for others to see. It’s easy and efficient to update and helped us to consistently evaluate our work. Our blog allowed all three members of our group to access our work online with the need of only a password and username. Our blog allows feedback, for example the poll feature at the top of our blog. This enables people to rate our production.