Digital Innovations in Public Service Transformation

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Audrey Tang

November 2016: Bilbao, Madrid, London, Paris

News & Politics

Digital Innovations in
Public Service
Transformation

OCCUPY PARLIAMENT
March 2014 ~ April 2014

ONLINE FACILITATION
July 2015 ~ August 2015
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Open API
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This Recommendation aims to support the development and implementation of digital government strategies that bring governments closer to citizens and businesses. It recognises that today’s technology is not only a strategic driver for improving public sector efficiency, but can also support effectiveness of policies and create more open, transparent, innovative, participatory and trustworthy governments. However, the multiplication of technological options may give rise to new risks and greater societal expectations that governments are not always fully prepared to address. Many governments still do not see technology as a collaborative means to shape public governance outcomes. A “business as usual” approach to technology that reinforces existing internal government processes only leads to failed projects and public criticism. The Recommendation can enable a fundamental shift from citizen-centric approaches (government anticipating the needs of citizens and businesses) to citizen-driven approaches (citizens and businesses formulating and determining their needs in partnership with governments). For more information: : http://www.oecd.org/gov/public-innovation/recommendation-on-digital-government-strategies.

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在傳統的思維裡，「社會公益」和「企業獲利」不但是兩回事，而且常常彼此競爭。這幾年來，有許多案例，都是在劇烈的衝突中不斷拔河，激化對立的情緒。好比說，在《食品安全衛生管理法》、《礦業法》、《空氣污染防制法》的修訂過程裡，我們都看到雙方各執一詞，難以對話的情況。「社會企業」為這樣的困境，提出了一種新的解答。簡單來說，「運用商業模式，來解決社會問題」的理念，可以把「競爭、對立」，轉化成「合作、共好」。舉例來說，社會上有特殊需求的朋友，例如身障者，在過去的觀念裡，經常被看成被動的「弱勢族群」，等待政府來提供服務。但是，因為公部門不一定有親身的體驗，所提供的無障礙服務，往往難以切合實際的需求。因此，就出現了一些社會企業，試圖翻轉這樣的關係。他們的經營模式，讓身障者化被動為主動，反過來提供自己的經驗，來滿足各界對於「如何設計無障礙環境」的資訊需求。再舉第二個例子：過去的經驗裡，每當天然災害發生，讓某些地方成為「災區」，當地「災民」的未來，似乎只能等待政府的救援與重建。然而，即使硬體的需求快速得到滿足，但人與人的情感、人與土地的連結，卻可能受到忽略。不過，我們很高興能看到，有些災區的自救會，透過社會企業的經營方式，運用社區自身的力量，不但主導了地方的再生，更成功創造出發揮地方特色的經濟生活圈。再舉一個例子來說：在傳統的食品生產體系裡，第一線生產者和個別的消費者，是相當疏離的，中間有加工、大盤、中盤、零售業的存在。在這樣的關係裡，經常隱藏著訊息的不對稱，也讓人們在購買的過程裡，難以兼顧對環保和食安的重視。因此，有些社會企業運用「共同購買」的模式，來集結消費者、尋找有共同理念的生產者。透過雙方的直接對話，一方面增進消費者對生產環境的親近與了解，另一方面也協助生產者，改用友善環境的耕種方法，來建立農食互惠的經濟網絡。最後，講到社會和環境之間的關係，一般我們能想到的，就是「社會大眾應該保護環境」。不過，最近有許多社會企業，透過新型態的群眾募資，在落實減碳、能源轉型的過程裡，也一併解決了社會問題。這些社企響應再生能源的發展政策，將各界的捐款或投資，用來建置太陽能系統、活化閒置的屋頂。在減緩全球暖化的同時，也把發電的收益，捐贈給當地的弱勢團體。以上這些社會創新，不但成功發揮了影響力，也獲得了各界的肯定。今年，在星展銀行和聯合報願景工程的調查裡，就有接近八成的民眾，認同「兼顧公益和獲利」的經營理念。不過，同一份調查也指出，對社會企業有明確認知的民眾，只有不到兩成：也就是說，如何傳播理念、加強各界對社企的認識，是這個階段，我們最重要的工作。今年中秋節，我們就看到許多志同道合的社會企業，運用「百寶盒」、「扶企包」等聯合行銷的方式，不但提昇了整體的能見度，也讓打開禮盒的朋友，可以一次瞭解到十幾二十家社企的創新理念。這樣的產品與服務，政府當然全力支持。只要機關或國營事業購買到 100 萬元，負責社企的政務委員——也就是我——就會親自頒獎。透過共同採購，我們讓公部門的朋友在日常工作裡，也能不斷提昇對社企價值的認知。除了採購之外.... ...行政院也在建國花市、玉市隔壁，台北最精華的地段，設置了「社會創新實驗中心」，即將在下周開幕。接下來，全台灣的社企朋友，都能在這裡舉辦活動、展示自己的創意，進一步提昇社企的能見度。從十一月開始，我每周三都會在這裡上班。歡迎大家來找我聊天，共同參與社會企業政策制定的過程。當然，台灣各地都有不同的社會樣貌、不同的社會創新，我們不會把所有的注意力都放在台北。除了透過遠距會議的方式，結合各地的社群之外，我們也會實際走進全台灣的各個區域。從這個月底開始，我固定每兩周，到行政院在台中、嘉義、高雄、花蓮的辦公室，和當地的社企進行座談。在這段旅程裡，我們會持續製作影像、文字紀錄，讓全世界的朋友，看到台灣社企的動人故事。這些故事加在一起，就像是一把大傘，往四面八方開展。每個團隊都往不同的維度創新，同時也彼此支持、互相學習，來解決共同的社會問題。我想，社會企業最動人的地方，就是它翻轉了「強調競爭和對立」的傳統思維。社會創新的核心理念，就是：「當大家在賽跑的時候，你只要找到屬於自己的方向，一轉身開始跑，就贏在起跑點了。」最後，也祝福在座的各位，都能找到自己的方向，一起創造出合作、共好的未來。

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依國家發展委員會106年7月3日發資字第1061501003號函辦理，自即日起生效。另參見工程會資訊服務採購契約範本修正明細對照1060713（ http://www.pcc.gov.tw/pccap2/FMGRfrontend/DownloadQuoteFile.do?fileCode=F2017070048 ）：第二條履約標的 (四)履約標的涉及共通性應用程式介面開發或整合者，應依國家發展委員會訂定之「共通性應用程式介面規範」辦理。依國家發展委員會 105 年 11 月 21 日發資字第 1051501554 號函建議及本會 106 年 6 月 5 日召開「研商資訊服務採購契約範本(草案)」會議結論，增列第 4 款，將共通性應用程式介面納為履約標的之一環，以提供資料使用者一致性操作介面取得政府資料，避免因介接對象不同而需個別開發程式，影響資料交換，並達成機器與機器間(machine to machine)自動資料介接目的。第十六條權利及責任 (三)智慧財產權 6.廠商依本契約提供機關服務時，如使用開源軟體，應依該開源軟體之授權範圍，授權機關利用，並以執行檔及原始碼共同提供之方式交付予機關使用，廠商並應交付開源軟體清單 (包括但不限於:開源專案名稱、出處資訊、原始著作權利聲明、免責聲明、開源授權條款標示與全文)。新增第 3 款第 6 目，約定廠商如使用開源軟體 (open source software)，由廠商依該軟體授權範圍，授權機關利用，並訂明廠商交付開源軟體執行檔、原始碼與相關授權文件之義務，以利廠商與機關確認有無符合授權及授權內容。

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