2. USER REVIEWS FOR STARTUPS
WEB ESPY IS THE YELP FOR STARTUPS
Startups
Products
Hotels
Restaurants
Doctors
3. HOW WEB ESPY CAN HELP YOUR STARTUP
BUILD TRUST, GET MORE USERS, GET FEEDBACK
Build Reputation
1
Online consumers are five times
more likely to trust user reviews
than advertising.
2
Get More Users
Web Espy will drive relevant
users to your page and
increase your Google SEO.
3
Get Feedback
Capture valuable feedback from
your users that you would have
otherwise missed.
Who US Consumers Trust
0%
20%
40%
60%
Friends & Family
User Reviews
27%
14%
8%
80%
100%
90%
70%
Experts’ Opinions
Advertising
Celebrities
Review traffic is exploding
Traffic growth to the top 10
review sites in the US grew
by 158% in the last year
The shirt turned out great, but I really
wish there were a few more choices
when it comes to the thickness for
office shirt material. It gets quite cold
where I live and the option to order
thicker fabrics would be a huge plus!
4. STEP ONE: CLAIM & CUSTOMIZE YOUR PAGE
Claiming your site on Web Espy is easy and free –
get started by clicking the box to the right.
CLAIM YOUR WEBSITE
webespy.com/claim
Customize your look, including:
• Relevant keywords
• Description
• Social media (including Facebook,
Twitter, LinkedIn, and more)
• Your iPhone and Android apps
• A YouTube video
4
5. STEP TWO: GATHER USER REVIEWS
Get those reviews! Don’t be shy – a lot of your customers will be happy to help you and
write you great reviews.
1
Distribution of Web Espy Ratings
0%
10%
20%
40%
Send an Email
Asking your best customers for a
review on Web Espy is an easy
way to build good reviews.
50%
41%
30%
70%
37%
15%
4%
2
70%
Post the Logo
Post a small link on your About
page to help drive traffic and
awareness.
2%
Don’t Fear Reviewers!
Ratings by Web Espy users are 78% positive (either
4 or 5 stars) and only 6% negative!
5
6. STEP THREE: PROMOTE YOUR REVIEWS
Effectively promoting your reviews will
boost your traffic as well as your
conversions. Use our customizable “Review
Highlights” tool to show off your best
reviews. Highlight them to potential:
• Customers
• Investors
• Employees
Comments? Questions? Contact us at team@webespy.com.
6