1. SEO Case Study
Varuna Neeravari Pipes Pvt. Ltd
www.varunapipes.com
Head Office: No - 531, 2nd A Cross, 3rd Stage, 3rd
Block, 6th Main, Basaveshwara Nagar,
Bangalore - 560079 - Karnataka
2. Client: VARUNA NEERAVARI PIPES PVT.LTD . is a group of
NARMADA PIPE INDUSTRIES which is one of the most trusted ISI
brand in India, since 25 years for providing quality of products
along with service. Our HDPE products are well known for quality
life of over 30 years.
3. Goal: Increase website visibility, generate business enquiries and get
1st page keywords position in Google.co.in of the website
Varunapipes.com.
Challenge: Website was running on non search engine friendly
template. There was lots of pages with duplicate content, duplicate
meta tag and navigation problems.
4. Solution:
1. We move whole website on Search Engine Friendly Template.
2. Keywords research
3. Remove all duplicate and add fresh content in every pages.
4. Optimize Images and PDF files
5. Resolve all Google webmaster errors
6. Robots.txt file optimization
7. Google Analytics code addition and Goal setup
8. Remove the low quality backlinks
9. Add Call to Action
10. Improve Website UX/UI
5. Business Leads
Month No. of Enquiry
November 2014 2
December 2014 3
January 2015 6
February 2015 4
March 2015 5
April 2015 10
May 2015 11
June 26, 2015 10
6. Keywords Position
Keywords Keywords Position in google (Bangalore)
hdpe pipe manufacturers 5
hdpe pipe price in bangalore 4
hdpe pipe for borewell 5
hdpe pipe manufacturers in bangalore 4
hdpe pipe suppliers in bangalore 5
polyethylene pipe manufacturers 10
hdpe pipe suppliers 2
hdpe pipes manufacturers 10
hdpe pipe manufacturer 5
pipe manufacturers in bangalore 9