Part I: The Old Standbys

1. 50 Flyerless Ways to Advertise
Oh, yes. It can be done. I promise.

2. Consider This…
• On a scale of 1-10, how busy would you say
you are?
• When you’re rushing from your room to class,
or from class to a meeting, or a meeting to the
dining hall, how often do you stop to look at a
flyer on the wall?
And, most importantly…

3. What makes you think any of
your peers are any less busy?
Let’s face it. Flyers don’t work.

4. So Let’s Try Something New.
Let’s try something…
A little more labor-intensive.
A little more thoughtful.
And a LOT more effective.

5. Part I: The Old Standbys

6. #1: Word of Mouth
I’d put this as number zero if I could. If you are holding an event, and you’re
not comfortable or proud enough of it to tell your friends and classmates
about it, then why are you holding it? Seriously. Tell your friends what you’re
doing, and ask them to come support you. Be willing to do the same for them.
(IMAGE CREDIT: Groucho Reviews)

7. #2: Emmanuel College Events Calendar
In addition to making those who check the calendar aware of your event, the event
calendar pushes information about your event to College Portal, the LCD screens
around campus, “Today around Campus” Twitter posts sponsored by the Marketing
and Communications Department, and allows the COF to feature them on their
“Around the COF” posters. Taking 90 seconds to fill this form out could spread word
about your event far wider than you probably think.

8. #3: Social Media
If you post to your Facebook or Twitter account, and are regularly promoting,
you can offer prizes for being the nth person to share or retweet a message, or
to follow an account. Let’s be real- most of you don’t need my help on this.
(IMAGE CREDIT: Brock University)

9. #4: Table Tents
If you’re interested in having your event ads placed in the dining table tents,
contact Bon Appetit and be prepared to design an ad that fits in their tent
holders. Diners all across campus could see your ad that way. (IMAGE CREDIT:
Vulture)

10. #5: Banners
If you feel like making a BIG statement, consider a banner in the Jean Yawkey
Center. Banners are hung each Monday and Thursday; the dimensions of your
banner will depend on which space you reserve. Contact Kevin to reserve this
space at least two weeks before you want your banner hung or you may lose
out on the opportunity to reserve limited banner locations. (IMAGE CREDIT:
North Virginian Daily)

11. #6: Tabling
You can reserve a table in the JYC by completing the space reservation form,
indicating the need for a table, and detailing how many chairs and additional
supplies you’ll need. Make sure this request is in at least two weeks before the
table will be needed; without that lead time, you may lose out on the
opportunity to reserve limited table locations. (IMAGE CREDIT: Blu-Ray)

12. #7: Chalking
In seasons of nice weather, chalking on Emmanuel sidewalks is permitted!
Remember: chalking must include the name, date, time, location, and sponsor
of the event. Anyone walking by should know who is responsible for the event
when they look at the ground. Also, chalking must be done where rain could
easily wash away your message. No chalking under overhangs or otherwise
sheltered areas is permitted. (IMAGE CREDIT: Neon Fresh)

13. #8: SGA Meetings
If you’d like your event announced at an SGA meeting, contact the board to
request your information be included at the week’s announcements. This can
be helpful for big events, to ensure that SGA is aware of it and can promote it
to the student body. You’ll get additional exposure via social media this way-
the SGA and The Hub live-Tweet meetings, so your mention will show up in
their messages. (IMAGE CREDIT: The Maine Wire)

14. #9: Commuter Connection
Each week, events are highlighted in the Commuter Connections
newsletter. If you’re interested in having your event featured, particularly
if it happens during the “standard academic day” (8:30am-5:30pm),
consider requesting it be placed there. Contact Amma Marfo for more
information about that approach. (IMAGE CREDIT: Imgur/Buzzfeed)

15. #10: Talk To Your Professors
If your event or organization meetings could serve an academic purpose,
consider approaching professors who teach in that discipline and see if
they’re willing to announce it in their classes, or permit you to do so.
(IMAGE CREDIT: LSU)

16. #11: Attend a Hub Story Meeting
The Hub, Emmanuel’s online newspaper, holds story meetings regularly
in search of topics to write about. If you’d like your event to be
previewed in an upcoming article, keep an eye out for these meetings,
attend, and discuss your event. Perhaps they’ll want to spread the word
on your behalf! (IMAGE CREDIT: Pretty Clever Films)

17. More To Come! Any Questions in the Meantime?
Email Amma Marfo, Assistant Director of Student Activities, at:
marfoa@emmanuel.edu