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  • © Altacit Global 2009 Email: info@altacit.com
  • Transcript

    • 1. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Client Relationship Management (CRM) Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 C. PRAKASH IT Department EMAIL info@altacit.com WEBSITE www.altacit.com
    • 2. Overview of CRM CHENNAI3rd Floor, ‘Creative Enclave’, Customer relationship management148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, (CRM) covers methods and technologies used by companies to manage their Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, relationships with clients. # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 3. Example CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 4. Cont. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 5. Cont. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 6. Cont. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 7. Cont. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com
    • 8. CHENNAI3rd Floor, ‘Creative Enclave’, CRM System:148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, A computer-based system used to 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 manage data and processes about the COIMBATORE BB1, Park Avenue, lifecycle of the interaction between an # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 organization and its customers, which can include marketing management, the sales cycle, and post-sales EMAIL customer service and support. info@altacit.com WEBSITE www.altacit.com
    • 9. Cont.. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com Major activities in common CRM WEBSITE www.altacit.com
    • 10. CHENNAI3rd Floor, ‘Creative Enclave’, Objectives of CRM:148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, • To simplify marketing and sales 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 process COIMBATORE BB1, Park Avenue, # 48, Race Course Road, • To make call centres more efficient Coimbatore - 641018. • To provide better customer service Tel: +91 - 422 – 6552921 • To discover new customers and increase customer revenue • To cross sell products more effectively EMAIL info@altacit.com WEBSITE www.altacit.com
    • 11. CHENNAI3rd Floor, ‘Creative Enclave’, Advantages and Benefits:148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, • Develop better communication channels • Collect customer related data Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, • Create detailed profiles of individual customers # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 • Increased customer satisfaction • Access to customer account history, order information, and customer information at all touch points EMAIL info@altacit.com WEBSITE www.altacit.com
    • 12. CHENNAI3rd Floor, ‘Creative Enclave’, Cont.. • Increased revenues148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, • More effective reach and marketing Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Tel: +91 - 80 - 6546 2400 • Improved customer service and support COIMBATORE BB1, Park Avenue, • Improved response time to customer requests for information # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 • Improved ability to meet customer requirements • Reduced costs of buying and using product and EMAIL info@altacit.com services WEBSITE www.altacit.com • Better stand against global competition
    • 13. CHENNAI3rd Floor, ‘Creative Enclave’,148-150, Luz Church Road, Mylapore, Chennai - 600 004. Tel: +91 - 44 - 2498 4821 BANGALORE Suite 920, Level 9, Raheja Towers, 26-27, M G Road, Bangalore - 560 001. Thank You Tel: +91 - 80 - 6546 2400 COIMBATORE BB1, Park Avenue, # 48, Race Course Road, Coimbatore - 641018. Tel: +91 - 422 – 6552921 EMAIL info@altacit.com WEBSITE www.altacit.com

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