Fly by Wire is a philosophy for building creative, effective culture and practices facilitating and enabling the accomplishment of stated goals and objectives.

1. f l y b y w i r e

2. fly by wire
powerful systems responding efficiently
in order to facilitate desired outcomes

3. fly by wire
Fly by wire is a term used in the aviation world to
describe the application of cutting edge technology in
fighter jets which allows the pilot maximum freedom
and control of the aircraft. Systems enabling mission.
!
Essentially, super computers control and are able to
manipulate every moveable surface on the aircraft
hundreds of times per second in order to translate the
pilot’s commands via the joystick into instantaneous
maneuverability and advantage over the adversary.
!
Modern day businesses must implement this approach
in their thought and practice in order to stay ahead of
their competition.

4. speed
agility
strength
control
maneuverability is victory!

5. Think and act!
SPEED: speed is life! On time delivery or ahead of
schedule completion assure customers and create
confidence in your workforce.
!
STRENGTH: longevity is healthier and more fruitful
than simple power. True strength runs deep and wide.
It comes though vision, intention and discipline.
!
AGILITY: turning tight circles affords better vantage
points and opportunities. Creating an agile
environment and ability is key to staying ahead of
competitors.
!
CONTROL: situational awareness is the difference
between life and death in the air. Knowing your own
situation as well as your competitors keeps you alive.

6. design
displace
deliver
shape
space
sense
s p e e d

7. energy
effort
efficiency
power
commit
achieve
strength

8. axis
awareness
awe
position
learn
appreciate
a g i l i t y

9. prepared
unafraid
pleasure
practice
try
into
c o n t r o l

10. freedom
f r i n g e
flying the edge is the
ultimate form of ..

11. Z O m e d i a
c o p y r i g h t 2 0 0 1

12. l o r e n z o a g n e s . c o m