Keyword Suggestion - Have Thousands of Relevant Keywords Suggested to You<br />Keyword suggestion is a pivotal factor in the success or failure of a search engine marketing campaign. Obviously, you need to be bidding on and targeting the right keywords. But there's more to it than that.<br />Simply conducting traditional keyword research isn't enough.<br />You need to establish a system that offers you a constant stream of keyword suggestions.<br />Having keywords perpetually generated for you by a keyword suggestion tool offers three core benefits:<br />Cost Savings<br />Resource (Labor) Savings<br />More Precise Targeting<br />In the coming paragraphs, you'll learn more about why this is the case, and about how to implement just such a system for keyword suggestion.<br />Perpetual keyword suggestion: why it matters<br />If I have one traffic source, I'm stuck.<br />Manipulating your bids can only get you so far. In raising and lowering bids, you're eventually put to a decision:<br />Raise Bids and Increase Conversion and Traffic Volume...Pay More for Your Conversions - First part sounds pretty good, right? But the problem is that in raising bids, you're paying more for every click. Conversions will also cost more. So you're not only paying more in terms of overall budget, you're paying more for every click.<br />Keep Bids and Costs Low...Keep Conversion Volume Low Too - In every keyword vertical there exists "
low hanging fruit."
really cheap used cars in the Boston area"
to reach our site. That new keyword is now automatically added to the cheap used cars folder.<br />What this means is that WordStream's keyword grouping tools enable you to do more than create a static list of keywords. You'll be able to:<br />Manage these terms - Have suggested keywords automatically introduced into your account, with the ability to set filters to ensure that only the keywords you want are being introduced into keyword groupings.<br />Optimize your Ad Groups - Create Ad Groups that will raise your Quality Score while lowering your minimum bids; minimum bids are applied to keywords no one else is bidding on.<br />Cash in on your keyword suggestion advantage - WordStream is (eventually) a long tail keyword tool, suggesting hundreds of thousands of long tail keywords for your business. Unique keywords none of your competitors are aware exist. Thus WordStream's keyword suggestion tools team with the application's grouping tools to continually offer you new keyword ideas, while providing you with more and more targeted traffic over time.<br />WordStream's free keyword suggestion tools<br />The best keyword suggestion tools will:<br />Give You an Edge: Amass and maintain a constantly growing list of exclusive keywords.<br />Lower Your Costs: Find inexpensive clicks, and pay the absolute minimum for them.<br />Increase and Improve Your Traffic: Generate a consistently increasing flow of traffic, and find clicks with specific intent that are late in the buying cycle to optimize conversion rates.<br />Discover New Keyword Verticals: Instead of raising bids on the keywords that convert, find new keywords at lower acquisition prices.<br />To take advantage of the actionable keyword suggestions provided by WordStream today, you can:<br />Try WordStream Free Today<br />Request a Live Demonstration<br />Sign up for our Search Marketing Webinar<br />Subscribe to our Newsletter<br />