2. STIFF is the first transmedia festival for independent filmmakers in
America. Transmedia Storytelling (also known as cross-platform, digital or
multi-platform storytelling) is the technique of distributing a story
experience across multiple industry platforms and legacy formats using
digital technology through a cohesive experience.
In 2005, the Seattle's True Independent Film Festival (aka STIFF) was started by a
group of local filmmakers as a way to showcase off-beat independent films that
are typically ignored by traditional "independent" film channels on the festival
circuit. STIFF put out the call and each year we find more and more filmmakers
that are making True Independent Films. Films that rely on creativity and passion
to tell their story no matter the budget.
!
After 10 years of screening independent films during the film to digital transition
we have decided to focus on the emerging Digital Transmedia Art-Form for
independent filmmakers. We realized that there are some amazing storytellers
working in other mediums that need a festival to showcase their works and to have
a place to network with other professionals. We are seeing more and more film
festivals pop up each year while the emerging forms of transmedia storytelling are
being ignored. We aim to be the place for all artists to come each year and
celebrate the many ways they are incubating and creating their stories using
digital & interactive technology.
TRANSMEDIA
Video Games Feature Films Documentaries Youth Programming
Digital Comic Books Animation Programs Emerging Technology
Interactive Installations Year Round Screenings Music & Comedy Events
Parties & Professional Networking Workshops, Youth Camps & Panels
3. Film Festival
Our annual festival takes place over 9 Days in May,
with attendance of over 5000. It includes film
screenings, panels, networking opportunities, and
parties. Transmedia Genres include Dramatic Films,
Comedies, Documentaries, Horror, Youth/Family
Films, New Media, LGBT, Digital Comics, Video
Games, Animation & More.
!
STIFF Nights
We host monthly Screenings at Lucid Lounge
focusing on Transmedia projects with local
connections. We use both a panel format as well as
screen film & video.
!
STIFF TV
Each month we film an interview with a transmedia
artist who represents the cutting edge in their area
of expertise. Our Youtube channel contains an
archive of past shows.
!
STIFF Educate!
STIFF sponsors weekly workshops year round. It’s an
opportunity for the members of the filmmaking and
Transmedia community to share their knowledge
and experience with peers.
!
Transmedia Lab
We provide a place for filmmakers and Transmedia
artists to access the technology they need but
can’t always obtain, for editing, graphic design,
sound mastering, and file format transfers, as well
as a place to create crowd-funding rewards such as
T-shirts, Blu-Rays, Posters, and Limited Edition VHS
Tapes.
Year Round
Programming
4. STIFF is attended by filmmakers,
transmedia artists, industry
professionals, the media, and the
general public.
!
Over 75% of the films/transmedia
projects are attended and/or
co-presented by their creators,
including writers, actors, and
producers.
!
Over 100 alumni filmmakers
attend each year.
!
Over 200 film school students
and aspiring filmmakers/
transmedia Artists attend each
year.
DEMOGRAPHICS
Seattle Arts Audiences
!
Seattle population: 620,000
King County population: 1,916,441
Average Income: $85,600
4-year college or higher: 56%
Arts Programs in Print Circulation:
10,000-100,000 per program; average
157,000 per month; Published:100
times per year
Age:
Under 25 2%
25-34 8%
35-44 16%
45-54 24%
55-64 28%
65+ 22%
Average Age: 52
Female 69%
Male 31%
Homeowner 78%
Vacation home owner 19%
4-year college+ 88%
Post-graduate 45%
Salary:$50-$99,000 32%
$100-$149,000 25%
$150-$199,000 13%
$200,000+ 18%
Lifestyle
Travel
2-5 times in past 5 years
Business 30%
Pleasure 83%
Art & Antiques Purchase 52%
Dining Out (dinner)
9 times/month 11%
4-8 times/month 53%
Electronics Purchase 42%
Avid Reader 93%
Sporting Events 55%
Health/Fitness/Spa 42%
!
Source: 2011 Mayor’s Report: Seattle Datasheet
5. REACH
Email
5000 subscribers to weekly email newsletter
200,000 film community subscribers in annual outreach through
withoutabox.com
SOCIAL MEDIA
Facebook
Over 2000 Likes. Weekly reach exceeds 12,000 during festival, averages
1800 year round. Photos in front of step & repeat (logo backdrop) viewed
over 8000 times.
Twitter
2500 followers with daily activity.
Partnerships
We participate in email and social media exchanges with over a dozen other festivals.
PRESS
STIFF featured in:
6. Community Partner
$1000
Graphic Design
Printed Banner Logo
Product Hosted at an Event
Space for signage at a venue.
VIP Badges for your staff to attend all
festival events.
Logo Placement on all festival badges.
Logo Placement on the STIFF website.
!
Marketplace Supporter
$500
Product Hosted at an Event
Space for signage at a venue.
VIP Badges for your staff to attend all
festival events.
Logo Placement on all festival badges.
Logo Placement on the STIFF website.
!
2015 Festival Supporter
$250
VIP Badges for your staff to attend all
festival events.
Logo Placement on all festival badges.
Logo Placement on the STIFF website.
!
Volunteer Supporter
In-Kind
Free Local Movies (STIFF, NWFF, GRAND
ILLUSION, SIFF)
Free STIFF Parties
Executive Producer
$25,000-$250,000
Videography, Corporate Commercials
(15sec spots)
Year Round Ads
VIP Invite to all STIFF Events
STIFF Marketplace All Access Pass
Google Adwords Bundle
STIFF TV Branded Ads
All Corporate Partner Benefits
!
Corporate Partner
$5,000
Print Ads
Your company’s logo on festival posters,
program covers and banners.
Full/Half page Ad in Program.
All Advertising Partner Benefits
!
Advertising Partner
$2,500
Digital Advertising
(iAds, Facebook, Twitter, etc.)
Your Product can be hosted during all
STIFF events.
Your company’s logo included in slideshow
before each screening.
All Community Partner Benefits
SPONSORSHIP
