4. Masthead
Codes and convention of mine
Bold, Square, eye catching, top right of
page, high contrast colour scheme,
snappy name, memorable.
The see through cut out of the number
‘1’ is challenging the conventions of the
magazines I have found. However I do
think that this has been very affective in
making the Masthead memorable and
this therefore doesn’t make it too
dissimilar to the codes and conventions
listed above.
5. Main Image
My main picture isn't the common style of
picture. I haven't found any magazine with a
double exposure however there are some with
interesting pictures like this one. The picture is
depicting the stereotypic indie singer song
writer. The social groups being portrayed in the
picture is young males, however due to there
being zero sexualisation of this male I feel that
the magazine will still appeal to females and
male. The social group/s being represented in
this picture is the young indie/ hipster group
due to Sam having piercings, wearing all black,
loose clothing, wavy slightly messy hair and of
course an acoustic guitar. The props, back
drop, direct mode of address and medium
close up shot is something that you see on
many music magazines
6. Issue date
This is a very common feature of a magazine front page.
It goes by the following conventions; small, easy to read,
always in the same place through out issues. However
the date doesn’t always conform to the same format for
example it may say 01/05/15 but I went with the one I
saw to be most appropriate and popular.
As you can see the date is usually situated
by the Barcode, I didn’t do this as I wanted
to put the website near the barcode. Also I
think that it looks better where it currently
is. I did do experimentation with this
feature of the magazine.
7. Barcode
I had change this once as I wasn’t happy
with the barcode that I had used before.
This type of barcode is the type that you
should expect to find on a magazine.
Barcodes on magazines move around a lot
depending on what magazine you have also
wat issue of magazine you have as shown
bellow with 2 examples from clash (left 2)
and Q (right 2). A common place to find a
barcode on a magazine is the bottom right
which is the place that I decided to put mine.
The price is usually positioned close to the
barcode (like mine). The website would
normally be where you find a issue date
however because the website is very short I
decided to put it here to keep the page
looking neat.
8. Anchor textThis conforms to what you would
expect to find on magazine like
clash, NME and Q magazine.
The conventions are Artist name
(miller) title of article (Amplified),
high contrast against main
image, bold text ,closing line (a
divine interview) and positioning
(bottom of the page).
Sometime you will find that the
font used on the Anchor text is
the artists own font. Such as the
example of ‘the 1975’.
9. Features
This is an insight into what articles are
inside the magazine. They are used to grab
the audiences attention. They are Bold,
high contrast, smaller than the anchor text,
positioned to the left side of the page bellow
the masthead. Features are common on
every magazine that I have looked at during
my research into making the magazine.
10. House StyleMy house style is very minimalist, which
highly contrasting colours these two
styles are commonly found in other music
magazines. However its very rare that a
magazine would use a picture like my
one. This will make mine stand out,
memorable and will raise my brands
identity.
Wire and clash have a similar house
style to mine.
NME and Q have high contrast colours
but are not minimalist.
11. Masthead
Issue number and date
Featured section
Must read section
Gadget section
Regular section
Previous,
current and
future issues
12. Date and issue number
Informative (use and
grats), top of the page is
easy to find, regular
readers will be kept up-to-
date. You find the date in
this place onmany music magazines. Keeping the date in the same place thought all the
issue excluding one off special issue will make the reader feel comfortable
with the magazine (use and grats).
Q position theirs in
the same place as
mine (top right).
Clash also only
have the date in
the top right.
NME also put the
date in the top
right.
13. Other copies
These thumbnails of other copies of the
magazine will eventually become all
previous copies but for this example the
are future copies as it a new magazine.
They are the only images on the page
which therefore carries the house style
of minimalism. I have found one other
example of a clash contents page that
displays previous copies in the same
way. I am therefore going against the
codes and conventions of the
stereotypical music magazine.
Clash uses the high contrasting
colours to make the thumbnails
stand out just like I have done. This
is a counter typical contents page
for clash and music magazine on a
whole.
14. Headings
More important sections at the top, this is
the preferred reading. Its common to find
the most important sections at the top of
the page. I used ‘K1’ a lot to raise the
brands awareness and to give the
audience a sense of confidence in the
magazine (preferred reading). It would be
odd to find a music magazine that doesn’t
use headings in the same way as I have.
Every magazine I looked at use heading
in order of importance.
NME use
them in a
column
format rather
down the
centre of the
page.
Q magazine is the
same as NME.
Clash use
headings
the same
way I have
done.
15. Layout
From a young age we are taught to read
down the page. Therefore this layout of
the text flowing down the page is natural
for people to follow.
The red arrow represents the natural
path of the humans eye as they read.
Making my layout very logical.
The linear layout
Is used across the
music magazine
industry. Seen
here in Clash
magazine.
16. House Style
The house style of the contents page is
similar to that of the front page as they would
of course be part of the same magazine it
therefore needs to flow. I have carried the
minimalism approach into the contents page
and have stripped it back to only nesecery
information no pictures. This is counter
typical of music magazines as they tend to
have a high energy approach to the contents
page.
Clash as mentioned
before has a very
similar house style to
my magazine.
These are examples
of a stereotypical
magazines contents
page
17. Page numbers Pull quote
Main image
External
logo
Page numbers
Headings
Colum text
18. Main image
Product placement, unusual (house style),
high contrast, back drop (mis sen scene),
body shot. I have covered the article
writers face to create a layer of intrigue to
make the reader interested by the image
therefore taking their attention. This isn't a
common convention of music magazine
they normal have a medium close up with
direct mode of address if there isn't direct
mode of adress there will at least be the
artists face.
NME. Q
19. Pull Quote
Insight into the acritical bellow the text- reference to a acritical writer.
Creates a personal relationship to people interested in Abbey (use and
grats). Different font uses to give the text punch ( eye catching). Pull
quotes are common practice as shown by the examples bellow.
NME us pull quotes a
lot in their magazines.
Q magazine also use pull
quotes, they often
reference the person that
said the quote. Like I have
20. Page Numbers
Bold, cluttered, non-conventional, high
contrast to back ground.
the style of numbers that I have chose
are non-conventional in the sense that
the word and the numbers are different
sizes and over lay each other. The
conventional way to display page
number is in a plain format on next to
the other.
This is an example from rolling
stone. As you can see their page
numbers are very small and don’t
have the word ‘page’ before them.
Rolling stone have the
stereotypical page numbers for a
music magazine.
21. Layout
The arrow is to represent the way I feel readers
eyes will be naturally attracted to this page. This
is a very common direction with in the music
magazine industry. You will often find the main
image being very dominate like mine as it
creates a relationship with the reader (use and
Kerrang
example
22. House style
The house style of the double page is the same as the other two pages I
have done. I have done this to give it continuity, just like a real music
magazine could have. By keeping the colour schemes similar (grey, white,
black) and keeping the whole thing very minimalist I have believe that I
have kept to the same house style throughout the construction process.
