Sales tips from the client\’s perspective. Successful methodology that creates a viral desire for your product or service

1. “Create an
addictive desire
to buy”
Unlock the secret code to your client’s
buying decision that increases sales
and locks in client loyalty
Be the topic of conversation
with Rico Peña– Author, Master Trainer, Customer Service Expert
www.penagloba.net

2. What you don’t know
about your Client can
cost you money, time and
your business.
In an industry where most trainers spend all
day selling you something rather than truly
training you with world-class content, Rico
stands out. As an international and bilingual
corporate trainer, his mindset is to train you
until you can do it... starting immediately.
As a true servant who wants to see his
clients succeed, Rico gives comprehensive
hands on information, resource manuals
and interaction that illustrate every business
concept he talks about - you see the real-
world examples and how to apply them then
and there.
Recognized for his ability to blend motivation
and methodology, Rico's training methods
have provided results and profits for
many of his clients world wide

3.  The Client Nation will give your organization the
tools to understand your employees and client’s
“Instruction Manual”

4.  CEO and founder of Peña Global, LLC. And author of the book
“The Client Nation: Their Perception Your Profits”
 Rico has worked and provided results to fortune 500 companies,
organizations and individuals from around the world.
 Feature in the 2009 Gwinnet’s “People to know” magazine.
 Rico has built 4 companies from concept to profit in the last 15 years
 Rico has served his country proudly as a decorated United States
Marine and was honorably discharged in 1995.
 Over 25 years experience in Sales, Marketing and Customer Service

5.  Rico helps DRIVE RESULTS for individuals, organizations and
teams as a:
 Business Consultant
 Professional Bilingual Speaker
 Author
 Sales ,Performance & Customer Service
Specialist.

6. To those considering hiring Rico;
I hired Rico initially to help me enhance my speech content and delivery. During that
process I was very impressed which led me to hire him a second time for a business
consulting project. Rico has a knack for being able to determine solutions to achieve
goals and create effective action plans to get there. I would encourage any small
business owner to chat with Rico about how he can help them take their business to the
next level.”
Kris Cavanaugh
Author & founder of Shift Inc.
www.begintoshift.com

7.  By hiring Rico and having him teach your organization “The
Client Nation” program you will achieve the following:
-Increased Quality Appointments
-Increased Cash flow
-Decreased stress, disorganization and employee turnover
-Create Clarity in direction that inspires employees to want to
do more.
-Turning your client-base into a Referral Machine

8.  Rico’s program’s are SO GOOD and So Successful that:
-He can take any sale person/ team and create up to
86% turnover cold calling program. MEANING- out of 100
calls he will show you how to set up to 86 appointments.
(has case studies to prove it!)
-Increase Retail Sales- 15-20%. A major beauty store
hired Rico to train there Cosmetic Sales team. In 7 days
Their closing rate improved 20%
-Increase sales , increase quality leads, improve
employee engagement and turn your organization into a
SALES & Lead generating MACHINE!

9.  Rico specializes in training (organizations, leaders, and
individuals) how they can quickly increase closing ratios, lock
in client loyalty and increase your sales team performance.
 Imagine having an “Instruction Manual” that showed you
the specific steps to unlock the “Secret Code” of getting your
prospect to buy more.
 Rico help teach how to quickly penetrate new markets, acquire
new customers and create incremental revenue streams.

10.  He is also the Founder and Co-creator with his wife Andi, of
Business University a three day boot camp teaching
profitable and successful methods of business to the next
generation of experts.
 Coaches, speakers, facilitators, sales professionals and
business leaders have attended Business University and have
turned their talent into income that has exceed their
expectations.

11. To whom it may concern;
Rico's One Day Boot camp will teach you a lot…lessons that most don't garner in a
lifetime. But to me the most valuable lesson was that when we meet someone we
only have a few seconds to get and keep their interest in what we do. Through
drilling down with the group under Rico's guidance, I learned how to concisely
convey what me and my business are about in a only seven words and capture
favorable attention. I thought I knew what I was doing before the class…now I know
I do. This alone was worth the cost to attend.
Wal Hensl
t ey
Co-founder Dubl Deals
www.dubldeals.com

12.  Rico is also a professional bilingual speaker who has taught
and spoke internationally for fortune 500 corporations
and business entrepreneurs.
 Rico is sought after speaker for his experience in
delivering results in sales and customer service.
Through his results driven training he shows organizations
how to leverage the secret knowledge of “The Client Nation”
to magnetically attract new clients and Drive Profits
HIGHER.

13.  Rico is currently the CEO and
founder of Pena Global a sales
and presentation skills
training firm that assist
companies and organizations to
EXCEED THEIR VISION by
increasing their Income, impact
and influence of their business in
the market place.

15. Boot Camps & On Site Training
Connect with
Increase Your ROI Results Driven
Anyone you meet
Sales Training
Onsite Corporate Training Solutions Sales Training Boot Camps Behavior & Body language Certification
Visit www.penaglobal.net or call Rico for a free consultation