2. 4. Trace your advertising.
Each time you sold something, you have to know how that buyer found you. Was it
through reference? Via search engines, or through the method that you've used for
promotion like article marketing? Where have these customers come from?
There are several ways in which you can track your customers like the stat counters,
tracking systems, and through your own server logs. This is one of the wonderful benefits
of an online business, there are lots of ways in which you can know how your customers
have found their way to your website. Though, this is helpful for getting more customers,
only a few business owners use them.
5. Be in contact with your customers.
Finally, the automation level of the web makes it extremely simple to stay in touch with
both the existing and prospective customers. It is important to be in contact with your
customers so get in touch with them through delivering informative or promotional
emails or newsletters that emphasize recent promotions, discounts, and special bonuses
too.
Keep in mind that, it takes more to look for new customers, so, in the first place, you
should never overlook your present customers as they are your current source of income.
Take care of them and make sure that they are happy. If your customers are happy with
you, it is one indication of a successful online business.
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