10 things you shouldn't do when Content Marketing

Presented By SarkeMedia.com

Don’t expect people tocome flocking to yourcontent. Tell your mailinglist, social media followersand more. You have topromote your content.

Content you’ve already published can serve many purposes. Reuse and repurpose great content.

Always now what you wantthe end result of yourcontent to be and include acall-to-action.

Listen to your audience andknow who they are, what theirpassions and what theirworries are.When you know that, yourcontent marketing becomesmuch easier.

Keep focused on growingyour business and enlisthelp to create yourcontent.

Make sure your content isrelevant to your audience.Otherwise, you’ll simplycreate confusion and notget the results you werehoping.

Understand whichcontent marketingchannels produce thebest results andprioritise from there.

Sharing the content has a couple of benefits. First, itmakes you a resource for great content. Second, when you share, people are more likely to share back.

Let your readers knowyou’re a real person.Respond to questions.Answer comments. Bereal and be approachable.

It’s true the morecontent gives you moreopportunity to beseen, but focusing onquality means yourcontent go even further.

 These slides come with a free report  You can find it here – Content marketing in the “Likeables” section

10 things you shouldn't do when Content Marketing

by Sarah Arrow on Aug 14, 2012

Accessibility

Categories

Upload Details

Usage Rights

2 Embeds 492

Statistics