10 video marketing mistakes


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Video marketing mistakes to avoid. Stop by sarkemedia.com and grab the free report that goes with this slidedeck. You'll find it in the Likeables section.

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  • I agree, these are important things to avoid. Also, being fussy about the sound quality of your videos is very important, more than the video quality.
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10 video marketing mistakes

  1. 1. TOP 10VIDEO MARKETING MISTAKES Presented By SarkEMedia.com
  2. 2. M I S TA K E # 1 : R E LY I N G O N A VIRAL HITWhile a viral hit would be nice, it’s not the normfor YouTube users. Video Marketing takes more than just one video.
  3. 3. MISTAKE #2: NO CHANNELCreate a channel and build an audience that comes back for more and more.
  4. 4. MISTAKE #3: GETTING TOO FANCY You don’t need a fancy video with all kinds of special effects to be successful. Sometimes simple is better.
  5. 5. M I S TA K E # 4: E QU I P M E N T WO E S Work with what you have. Worrying too much about equipment will keep you from doing what you want to do…which is making great videos.
  6. 6. MISTAKE #5: NOT KNOWING YOUR AUDIENCE Get to know your audience and then deliver what they’re looking for.
  7. 7. M I S TA K E # 6: E X P E C T I N G FA S T R E S U LT SGive yourself at least 6 months of consistent effort and improvement to see your audience start to grow.
  8. 8. MISTAKE #7: NO CALL -TO- ACTIONAll your content needs a call-to-action,including your videos.
  9. 9. MISTAKE #8: NOTSPENDING MONEY Don’t go into debt, but do invest your profits into improving your video marketing. Wise investment will go a long way.
  10. 10. MISTAKE #9: NOT TRACKINGRead and learn from your video analytics.
  11. 11. MISTAKE #10: NOT PROMOTING Don’t expect YouTube or any video site tomake your video popular. You’ve got to get out there and promote it yourself.
  12. 12. R E A DY F O R V I D E O M A R K E T I N G SUCCESS?[  Visit Sarkemedia.com and click the likables section. There you’ll find the free downloads that go with this slidedeck. Enjoy!