Learn advanced Demand Generation tactics. Proformative's B2B Marketplace for lead generation - reach 600,000 corporate finance leaders with our one-stop-shop solution and peer-to-peer online community of C-level executives. Generate high volume of qualified sales leads for high marketing ROI.
5. Executive Audience by Title
VP, 27%
Director, 33%
CXX , 25%
Manager, 7%
Indiv
Contrib, 8%
600,000+ Constituents
52% of all Proformative members are Senior Executives
and more than 85% have significant buying power
6. Executive Audience by Company Size All Major Industries Represented
(# Employees) 1. Financial Services
,0 1 to 2. Manufacturing
99, 29% 3. Consulting
500 4. Accounting, Auditing Services
+, 53% 5. Computer Software
6. Banking
7. Hospital, Health Care, Medicine
100 to 8. Information Technology, Services
499, 18%
9. Liability & benefit insurers/brokers
Proformative members represent companies of all sizes
and industries – including the majority of the Fortune 500
8. • Easier targeted engagement with a single investment
• Expanded reach to a desirable “decision-maker” audience
• Enhanced frequency of your message across multiple platforms
• Engagement with a powerful, elusive community of influencers
8
9. All Market Place
content is
searchable on
Proformative and
all other major
search engines
Featured
Videos and
Recent
Reviews are
prominently
displayed
10.
11. Displaying your events in your Market Place
Listing also promotes them on Proformative’s
main Event page giving your event more
exposure and increasing traffic to your listing.
14. Directories with reviews receive 40% more traffic*, and Businesses are 63% more likely to
purchase based on peer reviews**.
* Based on Proformative analytic data
** Based on Bazaar 2012 survey
15. Report run for
30 day time
frame
Actions are
customer link
clicks or
downloads
that generate
leads
16. Reviews are
the largest
traffic
driver
Note the
heavy white
paper
downloads