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B2B Printing Solution


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Increased Bottom line through a Comprehensive Online B2B Print Order Management System for a leading Producer of Marketing and Communication Material

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B2B Printing Solution

  1. 1. Increased Bottomline through a Comprehensive Online B2BPrint Order Management System for a leadingProducer of Marketing and Communication Material
  2. 2. As one of the forerunners of theprinting industry, the client has overtwo and a half decades of experiencein developing large marketing andcommunication material for non-profit and business organizations. Inthis industry success is dependent onmany stakeholders in the value chain,like designers, printers, distributors,etc. It is therefore imperative tomaintain collaboration across allthese players and ensure on-timedelivery of the end product withoutcompromising on quality. The clientpartnered with Sigma Infosolutions todevelop a comprehensive onlineportal that could address the entirelifecycle of an order right frombooking to delivery and thus helpachieve better sales and reduce theexpenses incurred on sales support.The client is proficient in manufacturing and delivery of marketing andcommunication material across various non-profit and businessorganizations. Located in Virginia, the company accommodates the state-of-the-art paraphernalia required to produce all such documentation. Theyhave the expertise to design, print, and mail collateral from a single locationto multiple destinations. They are a team of technology savvy professionalswho have the ability to exploit technology and deliver end-to-end support totheir customers while maintaining a quick turnaround time.The ClientExecutive SummaryCustomers approach the client with large orders and expect them to deliverwithin a short period of time. To meet such tight deadlines is alwaysdemanding. A typical order includes designing, producing of a variety ofmarketing communication material like flyers, brochures, binder materials,etc., and mailing them to multiple locations. This requires immaculate co-ordination and administration of all the components involved in thelifecycle. Inaccuracy in handling this process could result in monetary as wellas repute losses. Moreover customers expect to be updated about theprogress of their orders regularly. With a large number of orders beingprocessed simultaneously it was challenging for the client to manage thesedemands using conventional order management processes.Meeting order deadlines depended on shipping corporations, coastalregulations, and regulatory compliance of each country and region. It wastherefore imperative to have a collaborative alliance with these carriers.Another major concern for the client was to ensure safe transaction ofmoney. The client therefore approached Sigma Infosolutions to develop a onestop online portal which could help them improve order management andreduce overheads.Business Casesales@sigmainfo.netChallengesThe clients success rate largely depended on the performance of differentprocesses in the lifecycle. It was therefore necessary that they had amechanism which could keep track of all these process and maintaininteractivity with the associated stakeholders. To understand the complexityand interdependence of each of these processes; and incorporating theminto a single system was a challenge. Also orders had to be shipped to morethan one destination. Since the shipment was handled by third partycarriers, integrating such a tracking functionality into the portal was alsochallenging.“Increasedprofitability withover 5% savingin order cost
  3. 3. Technology J2EE Struts Java Hibernate Spring Tomcat My SQLBusiness BenefitsThis order management portal helped thecustomer to improve its customer servicethrough better order management whichgave it a competitive edge over othersimilar online portals and thus improvedcustomer loyalty.Following are some of the majoradvantages that the portal provided: Higher sales achieved by utilizing theup sale pricing engine incorporatedin the software Over 5 % savings in order cost Well organized management oforders which reduced turnaroundtime Transparency for the customers totrack the progress of their ordersSolutionSigma Infosolutions designed and developed an online portal whichincorporated and addressed all the order management challenges of theclient. This application segregated different segments of the clientsfunctions like product management, category management, and usermanagement to help optimize each of these functions. This portal enabledusers to buy using a shopping cart for easier shopping experience. Customerscould upload their files, request a quotation, and place an order with justfew clicks. Depending on the organization and the size of the order, theplaced orders could be further approved or denied by approvers in the sameorganization. Once an order was received, the administrator could accept orreject the order. The customers could also view their order and recall recordsof previous purchases and payments.The portal also had a unique co-branding feature which allowed the user tocustomize the appearance and feel of the portal by including company logosor images. The application helped the client to create a collaborativeinformation portal that was integrated with APIs from various carriers likeUPS®, so as to give them real time information about cargo shipment anddelivery timelines. Eventually this helped them to reduce overheads andensured best on-time delivery.This application had the ability to compute prices of placed orders andshipment charges. It also provided integration with SSL applications andpayment gateways which ensured safe transaction of money. The applicationwould generate reports related to orders and delivery and even generatedemail alerts regarding the status of the
  4. 4. Built a competitive advantage and enhanced customer serviceAbout Sigma Infosolutions“ Sigma Group, an Indian conglomerate has more than 4 decades of experience in Mining, Chemicals Manufacturing & Export,Handicrafts Manufacturing & Exports, and Software Development Sigma Infosolutions is a TUV certified ISO 9001:2008 and 27001:2005 company Headquartered in US with development center in India Some of our esteemed customers include Airtel, Zyme Solutions, Yodlee, Celerity Consulting, Resolution Economics, BirlaGlobal Asset Finance, Fosroc Chemicals, Surgery Planet etc. Sigma Infosolutions’ services comprises of application development, application management, IT Consulting, Offshore testing,and Website and Portal DevelopmentSigma Infosolutions, Sigma Towers, #66/A, 13th Cross6th Main, JP Nagar, 3rd Phase, Bangalore- 560078Telephone: +91-80-40865100Sigma Infosolutions, 2082 Michelson Dr.Suite 100, Irvine, CA 92612Telephone: +1-714-717-1826Fax: +1-866-405-6750, Toll Free: 1-888-861-7360Website: www.sigmainfo.netE-mail: sales@sigmainfo.netToll Free: 1-888-861-7360