Beyond WKRP

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Presentation Given at Meeting Point Cincinnati Meeting encouraging Cincinnati Area Meeting Planners to consider a new image for Cincinnati.

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Beyond WKRP

  1. 1. Beyond WKRP How can the Meeting & Event Industry Present a New Message about Cincinnati?
  2. 2. Event Sponsors
  3. 3. Beyond WKRP How can the Meeting & Event Industry Present a New Message about Cincinnati?
  4. 4. What is MPC? Experiment!
  5. 5. Experiment In scientific research, an  experiment  (Latin:  ex- periri , "to try out" ) is a method of investigating causal  relationships among variables. An experiment is a cornerstone of the empirical approach to acquiring data about the world and is used in both natural sciences and social sciences. An experiment can be used to help solve practical problems and to support or negate theoretical assumptions .
  6. 6. Assumptions About Cincinnati Nada There is nothing to do!
  7. 7. Assumptions About Cincinnati Intolerant
  8. 8. Assumptions About Cincinnati 1 inch of Snow = Snow Emergency
  9. 9. Yahoo Reviews -Conservative -Redneck -Boring -No Night Scene -Polluted River
  10. 10. Wordle Yahoo Reviews
  11. 11. Who?
  12. 12. Solution YOU!
  13. 13. Social Media Currency
  14. 14. Content & Conversation
  15. 15. Successful Experiments
  16. 16. Successful Experiments Midpoint Music Festival
  17. 17. Successful Experiments
  18. 18. Successful Experiments Cincy Update Soapbox Media
  19. 19. What Can We Do? Walk the Talk Experience Engage
  20. 20. What Can We Do? <ul><li>-I Love Cincinnati </li></ul><ul><li>Customer Service Training </li></ul><ul><li>Event Industry Discounts </li></ul><ul><li>Experiment </li></ul><ul><li>Ditch WKRP </li></ul>
  21. 21. We can create a new legacy for Cincinnati!

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