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To handle millions of fans, Sports Illustrated needed a mobile partner that understands how to build engaging mobile experiences that work on the broadest range of mobile phones.
Nellymoser’s design and creative services team produced the mobile user experiences for Sports Illustrated. While SI controlled all creative content, Nellymoser’s experts adapted the work for the small screen and the touch experience. It had to be a positive experience and easy to use for a wide variety of audiences.
The entire mobile campaign was hosted on the robust Nellymoser Mobile Engagement Platform. It detects the phone, network, and speed in real-time to create the best possible presentation on virtually any mobile device, including Apple’s iPhone, BlackBerry, Windows Mobile and Android smartphone devices.