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How healthy is your blog? by Nicky Hayward-Wright 8 November 2007 “ Focus on the User Environment:  Techniques and Technologies” NSW Health Libraries Forum
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Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design ,[object Object],[object Object],[object Object],[object Object]
Focused Message or Aim
strong colours white space meaningful images small chunks meaningful labels Tailored and Targeted Information
Navigation
purposeful advertising Widgets avoid widget noise accessible comment features (1) easy subscription (2)
Content Selection Guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Accreditation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing ,[object Object],[object Object],[object Object]
Measuring Service Value ,[object Object],[object Object],[object Object],[object Object],Alzheimer’s News Alzheimer’s News
Lessons Learnt ,[object Object],[object Object],[object Object]
Is your blog… ,[object Object],[object Object],[object Object],[object Object]
[object Object],Nicky Hayward-Wright Coordinator Library & Information Service Alzheimer’s Australia NSW [email_address] © 5 November 2007
References ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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How healthy is your blog? (Nicky Hayward-Wright)