Our Shared Humanity
and the Technological Muse:
  A 140-Character Culture

           a thesis
              by
       Lau...
http://www.flickr.com/photos/yanbing/781788511/
http://upload.wikimedia.org/wikipedia/commons/c/c3/Maslow%27s_hierarchy_of_needs.png
http://www.flickr.com/photos/ethanhein/2756672713/
user




community
http://www.flickr.com/photos/complexify/97303317/
http://www.flickr.com/photos/stabilo-boss/93136022/t
Web 1.0                                        Web 2.0

DoubleClick                                    Google AdSense
Ofot...
http://startupblog.files.wordpress.com/2008/10/social-networking-logos3.jpg
http://www.twitter.com
http://blogs.starbucks.com/cfs-filesystemfile.ashx/__key/CommunityServer.Components.UserFiles/00.00.00.21.60/coffee
http://www.twitter.com/starbucks
http://www.twitter.com/southwestair
http://www.twitter.com/comcastcares
http://www.twitter.com/zappos
http://www.twitter.com/richardatdell
so where do ad agencies fit in?
“The future is not Google-able.”
                   –William Gibson
“Technologies reshape the very ends
we use them to reach.”
                –Peter-Paul Verbeek
Human interaction is the simplicity needed in our
  increasingly technologically complex world.
Questions?
Thesis Defense presentation
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Thesis Defense presentation

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The presentation accompanying my honors thesis defense. June 2009.

Published in: Education, Technology, Design
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Thesis Defense presentation

  1. 1. Our Shared Humanity and the Technological Muse: A 140-Character Culture a thesis by Laura M. Webster
  2. 2. http://www.flickr.com/photos/yanbing/781788511/
  3. 3. http://upload.wikimedia.org/wikipedia/commons/c/c3/Maslow%27s_hierarchy_of_needs.png
  4. 4. http://www.flickr.com/photos/ethanhein/2756672713/
  5. 5. user community
  6. 6. http://www.flickr.com/photos/complexify/97303317/
  7. 7. http://www.flickr.com/photos/stabilo-boss/93136022/t
  8. 8. Web 1.0 Web 2.0 DoubleClick Google AdSense Ofoto Flickr Akamai BitTorrent mp3.com Napster Britannica Online Wikipedia personal websites blogging evite upcoming.org and EVDB domain name speculation search engine optimization page views cost per click screen scraping web services publishing participation content management systems wikis directories (taxonomy) tagging ("folksonomy") stickiness syndication http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
  9. 9. http://startupblog.files.wordpress.com/2008/10/social-networking-logos3.jpg
  10. 10. http://www.twitter.com
  11. 11. http://blogs.starbucks.com/cfs-filesystemfile.ashx/__key/CommunityServer.Components.UserFiles/00.00.00.21.60/coffee
  12. 12. http://www.twitter.com/starbucks
  13. 13. http://www.twitter.com/southwestair
  14. 14. http://www.twitter.com/comcastcares
  15. 15. http://www.twitter.com/zappos
  16. 16. http://www.twitter.com/richardatdell
  17. 17. so where do ad agencies fit in?
  18. 18. “The future is not Google-able.” –William Gibson
  19. 19. “Technologies reshape the very ends we use them to reach.” –Peter-Paul Verbeek
  20. 20. Human interaction is the simplicity needed in our increasingly technologically complex world.
  21. 21. Questions?

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