Source: http://getsociallogics.page.tl/Blogs.htm With social login feature, users can sign in to a website with their social credentials.As per research, 54 out of 100 users leave the website on being asked to fill sign-up form.

1. Cloud based social login :
Why you should
use it?
Submitted by : Megan Barnett

2. Introduction
● With social login feature, users can sign in to a
website with their social credentials.
● As per research, 54 out of 100 users leave the
website on being asked to fill sign-up form.
● Social login improves conversions by simplifying
sign-up process.
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

3. How to implement social login?
1. In-house development of social login :
● The first way to implement social login is with the help of public APIs of different
social media networks.
● Though this technique requires lots of research and expertize.
● It also adds up extra expenses of development.
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

4. 2. Cloud based social login provider :
● Another way of implementing social login is with the help of vendors like
LoginRadius.
● These vendors provide you pre-developed cloud based social login.
● All that you need to do is to install vendors’ solution using their plugin
which unifies all the public APIs of different social networks.
How to implement social login?
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

5. Why cloud based social login is better?
1. Less research :
● Developing social login on your own requires lots of effort, research and
expertize.
● But with cloud based social login, all the homework is done by vendors.
● It saves your lots of time making the process very simple.
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

6. Why cloud based social login is better?
2. Uniformity in user profile data :
● Different social networks provide user data in different formats.
● To use this data, you will have to unify these different data formats which
means extra expenses and effort.
● But while using cloud based social login, it’s vendors duty to normalize and
unify this data.
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

7. Why cloud based social login is better?
3. Cost effectiveness :
● Building a software which is not a part of your business can lead to some
extra expenses to your business.
● While using cloud based social login saves business from this extra
research and development thus making it very cost effective method.
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

8. Conclusion
All these points clearly narrate the importance of cloud
based social login over in-house developed social login.
But if you are still confused about which way to go, read
the complete article here : 6 reasons businesses choose
cloud based social login
References :
● http://getsociallogics.page.tl/Blogs.htm
● http://en.wikipedia.org/wiki/Social_login

9. Thank-you