Q3

2. IPC Media are a leading magazine institution formed in 1963 that publish music
magazines for in stores as well as digitally online. They have lots of experience
working with and publishing Indie/rock magazines.They are known for publishing
popular magazines such as NME and Uncut
Freeway Press Inc. are
another leading
magazine publisher
whose most popular
magazine is Rocksound

3.  TheWire is a music magazine run by a
small, dedicated team rather than a huge
institution and it focusses on lesser
known or talked about bands and artists
in and ‘between genres’.The team state
that there is no agenda dictated by music
labels or advertisers ,as they own the
magazine themselves, so they are always
open to new ideas and concepts.They
state that they are always looking out for
‘undervalued’ bands and artists.This
would be the perfect company to
distribute my magazine as I focused on
promoting young bands and artists and
have something a little bit different that
challenges conventions.They may be
interested in publishing and distributing
my magazine as its concept is aimed
towards specifically young people. It is
also eccentric and individual which is
whatTheWire look for and appreciate.

4. The eccentricism and individuality of the models
used and mise en scene such as the ukulele will
appeal toThe Wire as this challenges the
conventions of other music magazines which is
exactly whatThe Wire set out to do.They use their
independence from advertisers and music labels to
create individual content that appeals to an Indie
target audience who are bored with mainstream,
generic magazines published by the large
institutions.