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THE LONG TERM CARE & 
SENIOR LIVING CXO SUMMIT 
February 9-10, 2015 | Ritz Carlton Marina del Rey | Los Angeles, CA 
INDISPENSABLE INSIGHTS ON 
• Strategies for ACO Inclusion – Hospital partnerships that will 
build census 
• Innovative Ideas for Leaning Operations – Improving 
efficiency and profit margins 
• Growth Initiatives – Successfully developing and executing 
your strategy 
• Medicare and Medicaid – Reimbursement management 
and strategy 
• Culture Change – Achieving organizational goals 
• The Silver Tsunami – Catering for the baby boomers and 
claiming market share 
• Reducing Readmissions – Proving your value proposition 
• Expense Management – Improving profitability and quality 
care at the same time 
• Staffing Struggles – Employee recruitment, retention and 
succession planning 
• Improving Marketing ROI – Strategic market and product 
differentiation 
SPEAKERS PRESENTING INCLUDE 
Jim Moore, President and Founder, Moore Diversified 
Services, Inc. 
Doug Spear, Senior Vice President and Chief Financial Officer, 
Merrill Gardens 
Rocklon B. “Rocky” Chapin, FACHE, President and Chief 
Executive Officer, Benedictine Health System 
John Morgan, Chief Executive Officer, Avamere Health Services 
Sylvia McTigue, Chief Administrative Officer, Elant, Inc. 
Nancy Schwalm, Chief Business Development Officer, VIVAGE 
Quality Health Partners 
Roger Aufieri, Chief Operating Officer, Holiday Retirement 
Audrey Weiner, Chief Executive Officer, Jewish Home Lifecare 
Stephen Hopkins, President and Chief Executive Officer, 
Evangelical Homes of Michigan 
Josh Luke, PhD, FACHE, President, The Readmission 
Prevention Group, National Readmission Prevention 
Collaborative 
Chaired by Andrew J. Carle, Professor, Executive-in-Residence 
and Founding Director, Senior Housing Administration, George 
Mason University 
sample delegate schedule – day 1 
10:00-12:00 Event Registration 
12:00-1:00 Welcome Lunch 
1:00-1:15 marcus evans Welcome Address 
Chairman’s Opening Address 
1:15-2:00 Opening Keynote Presentation 
2:00-2:45 Conference Presentation 
2:45-3:15 Networking Coffee Break 
3:15-5:15 One-on-One Meetings 
5:15-6:00 Conference Presentation 
6:00-6:45 Masterclass 
6:45-7:15 Interactive Forum 
7:15-7:45 Welcome Cocktails 
7:45 Networking Dinner 
CLICK HERE FOR AN INTERVIEW ON 
Where LTC Fits in the Healthcare Puzzle 
Denise B. Rabidoux, President and Chief Executive Officer, 
Evangelical Homes of Michigan discusses how LTC and 
post acute care facilities will add value in integrated healthcare 
UNANIMOUS RECOGNITION 
View first-hand 
experiences from 
past attendees 
click here 
MULTIPLY OPPORTUNITIES 
• Receive a personalized agenda consisting of compelling 
presentations, interactive forums and business meetings 
provoking your creativity, and offering superior knowledge 
and practical insights 
• Access to the secured event website where you can review 
premium event content to make educated meeting selections 
and optimize the use of your time 
• Benchmark yourself against your most successful peers 
and competitors 
• Gain access to leading solutions enabling you to achieve your 
strategic and tactical goals 
• Enjoy an exquisite environment conducive to knowledge sharing 
The Summit was the best interactive and relevant 
meeting I have attended. Thank you for the invite! 
Chief Executive Officer, Oaks Senior Living LLC 
for more information, please contact: Angela.N@marcusevansch.com

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CXO Agenda

  • 1. THE LONG TERM CARE & SENIOR LIVING CXO SUMMIT February 9-10, 2015 | Ritz Carlton Marina del Rey | Los Angeles, CA INDISPENSABLE INSIGHTS ON • Strategies for ACO Inclusion – Hospital partnerships that will build census • Innovative Ideas for Leaning Operations – Improving efficiency and profit margins • Growth Initiatives – Successfully developing and executing your strategy • Medicare and Medicaid – Reimbursement management and strategy • Culture Change – Achieving organizational goals • The Silver Tsunami – Catering for the baby boomers and claiming market share • Reducing Readmissions – Proving your value proposition • Expense Management – Improving profitability and quality care at the same time • Staffing Struggles – Employee recruitment, retention and succession planning • Improving Marketing ROI – Strategic market and product differentiation SPEAKERS PRESENTING INCLUDE Jim Moore, President and Founder, Moore Diversified Services, Inc. Doug Spear, Senior Vice President and Chief Financial Officer, Merrill Gardens Rocklon B. “Rocky” Chapin, FACHE, President and Chief Executive Officer, Benedictine Health System John Morgan, Chief Executive Officer, Avamere Health Services Sylvia McTigue, Chief Administrative Officer, Elant, Inc. Nancy Schwalm, Chief Business Development Officer, VIVAGE Quality Health Partners Roger Aufieri, Chief Operating Officer, Holiday Retirement Audrey Weiner, Chief Executive Officer, Jewish Home Lifecare Stephen Hopkins, President and Chief Executive Officer, Evangelical Homes of Michigan Josh Luke, PhD, FACHE, President, The Readmission Prevention Group, National Readmission Prevention Collaborative Chaired by Andrew J. Carle, Professor, Executive-in-Residence and Founding Director, Senior Housing Administration, George Mason University sample delegate schedule – day 1 10:00-12:00 Event Registration 12:00-1:00 Welcome Lunch 1:00-1:15 marcus evans Welcome Address Chairman’s Opening Address 1:15-2:00 Opening Keynote Presentation 2:00-2:45 Conference Presentation 2:45-3:15 Networking Coffee Break 3:15-5:15 One-on-One Meetings 5:15-6:00 Conference Presentation 6:00-6:45 Masterclass 6:45-7:15 Interactive Forum 7:15-7:45 Welcome Cocktails 7:45 Networking Dinner CLICK HERE FOR AN INTERVIEW ON Where LTC Fits in the Healthcare Puzzle Denise B. Rabidoux, President and Chief Executive Officer, Evangelical Homes of Michigan discusses how LTC and post acute care facilities will add value in integrated healthcare UNANIMOUS RECOGNITION View first-hand experiences from past attendees click here MULTIPLY OPPORTUNITIES • Receive a personalized agenda consisting of compelling presentations, interactive forums and business meetings provoking your creativity, and offering superior knowledge and practical insights • Access to the secured event website where you can review premium event content to make educated meeting selections and optimize the use of your time • Benchmark yourself against your most successful peers and competitors • Gain access to leading solutions enabling you to achieve your strategic and tactical goals • Enjoy an exquisite environment conducive to knowledge sharing The Summit was the best interactive and relevant meeting I have attended. Thank you for the invite! Chief Executive Officer, Oaks Senior Living LLC for more information, please contact: Angela.N@marcusevansch.com