Smart Sourcing in China

Contents

02 BIZ China
04 Sourcing All Around China

20 Trade Fairs

28 Amazing China
30 Silk Road

33 Royal City

34 Scene China

42 Cuisine
44 Tea House

48 What to Eat in Four Seasons

50 Culture
52 Beijing Opera

54 Chinese Wedding

56 Kongfu

57 Painting and Calligraphy

58 Han Costume

59 Traditional Chinese Medicine

60 Nicely Made in China
62 Porcelain

64 Textile

66 Chinese People
70 FAQ

Affiliated to Made-in-China.com Published by Focus Vision Magazine
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4 BIZ CHINA SOURCING ALL AROUND CHINA FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 SOURCING ALL AROUND CHINA BIZ CHINA 5

TIPS
DONGGUAN Recommended Trade Fair:
The 13th Dongguan China Shoes·China
Shoete 2011
2011.4.28-4.30

Dongguan.Houjie GD Modern International
Exhibition Center

The 13th Dongguan China Shoes·China
Shoete is widely supported by international
and regional associations. These
associations will organize pavilions and
bring their members to exhibit at the show.
Special Zones will be set up as a highlight of
the fair.

Other Manufacturing Industries
Packing/ Electronic & Communication/ Tin Boxes Products/ Toys/ Electric Machine & Equipment/
Garments & Fiber Products

Recommended Companies
Dongguan Topleader Import & Export Co., Ltd. offers
high-quality, energy-efficient and environmentally
friendly LED lighting products, RV-air conditioner units,
and other high-technology products and services.

Showroom: http://topleader.en.made-in-china.com

Dongguan GuanHong Packing Industry Co., Ltd. is specialized in the R&D
of adhesive tapes. Being in this line for more than 13 years, GuanHong
Basic Facts Dongguan Shoes has been one of the leading manufacturers of adhesive tapes in China.
"Made in Dongguan", a new term which is popular D ongguan cur rently has near Baocheng International Group, the biggest Showroom: http://dgguanhong.en.made-in-china.com
within manufacturing circles and has become 1,200 leather shoes manufacturers transnational shoes group in the world,
prestigious throughout the world. with over 300,000 employees. Of established Yu Yuan Shoes Factory in Dongguan,
the yearly production of 1 billion and set up Yu Yuan Industrial Park in 1988,
Dongguan, located in the Mid-South of China's moving 10 of its subsidiary modernized factories
pairs of shoes, 536 million pairs are
Guangdong Province and at the core of Pearl of large scale including Bao Tai Shoes Factory,
exported with an export value of
River Delta as well as in the center of Guangdong- Bao Liang Shoes Materials Factory, etc. into the
US$843 million. The yearly demand
Shenzhen-Hong Kong economic belt, is the Industrial Park Zone.
for shoe materials and shoe-making
gateway for water and land transportation between
equipment exceeds a total value of
Guangzhou and Hong Kong and is the important
5 billion RMB. More than 10% of the
economic corridor between the two regions.
global shoe products are imported
Dongguan ranks behind only Shenzhen, Shanghai from Dongguan, with a coverage of
and Suzhou in exports among Chinese cities. over 100 countries and regions.


FOSHAN
Sanitary Ware/ Furniture/ LED lights/ Textile/ Plastic Products

TIPS
Guangfo (Guangzhou-Foshan) Metro, Recommended Companies
Guangfo Line, connects Guangzhou
and Foshan. It is the first par t of Foshan Room Sanitary Ware Co., Ltd. is one of the top manufacturers
Guangfo Metro Line with the length of in Guangdong province for two kinds of products: bathroom cabinets
20.5 kilometers (12.7 miles), running and shower enclosures. Advantages include a strong quality guarantee,
Basic Facts between Kuiqi Road in Foshan and competitive prices and a professional sales-team.
Xilang Station in Guangzhou. Guangfo
Foshan is a city located centrally in Guangdong Province, southern China. The town of Foshan is many line is the whole ground floor of the Showroom: http://laahome.en.made-in-china.com
centuries old, and is famous for its porcelain industry. Now, the third largest city in Guangdong, it city’s first rapid rail transit line, and is
has become relatively affluent compared to other Chinese cities, and is home to many large private also the first subway line, Foshan City.
enterprises. In Guangdong, Foshan is one of the regions with fast economic growth, high gross
amount of economy and powerful economic strength.

Foshan Ceramics
Foshan, the capital of ceramic, which accounts for more than half production output in China, has gathered over 60% amount of ceramic brands. In 2009,
exports of ceramic reached 2.2 billion dollar, accounting for 77% of total exports in Guangdong Province and 55% of total exports in the whole of China.

From the beginning of 2010 to November, exports of ceramic in Foshan reached 2 billion dollar, increasing 36%. Adapting new trend of energy saving,
ceramic companies in Foshan independently produced ceramic board and officially introduced in mainland China the first high aluminum low carbon
ultra-thin brick series, which is less than half the thickness of ordinary brick but 30% solider than that.

Sienhua Electric Fan Co.,Ltd. Guangdong provides Lighting,Ceiling Fan &
Bath Fan at a competitive price and high quality. At present, its products
have a very good sale of exporting to volumn importers and retailers
worldwide.

Showroom: http://sienhua.en.made-in-china.com


TIPS
ZHONGSHAN Recommend Trade Fair:
China (Guzhen) Lighting Fair and the
LED Application Fair
October, 2011

Guzhen Lighting Plaza

The fair is held by Zhongshan Municipal
People's Government of Guangdong
Province, China Lighting Association, China
International Trade Promotion Committee
Organisation for Light Industr y. "Let
Lighting Capital be brighter, be greener"
was last year’s theme, helping to promote
the concept of the green LED.

Basic Facts
Electronic & Communication/ Textile/ Elevator/ Game
Zhongshan was the birthplace of Dr. Sun Zhongshan (Sun Yat-sen), the great revolutionary and the founder of Kong Min Tang. Zhongshan City stands in the
middle of some other famous cities, Guangzhou to its east, Zhuhai to its south, Jiangmen to its west, with Hong Kong and Macao nearby.

Since the reform and opening up, Zhongshan City has developed rapidly. Infrastructure facilities has progressed enormously, with developed
communications and transport on land and waterways. Currently, Zhognshan is proving to be an attractive city for investors from both home and abroad.
The world Fortune Top 500 has set up more than 20 enterprises in the city. Recommended Companies
Hengli Lighting Co, . Ltd. is an OEM/ODM enterprise specialized in
designing and manufacturing lamps and lanterns, including various
Zhongshan Lighting lamps for home decoration, such as Chandelier Lamp, Bracket
Light decoration in Zhongshan covers half domestic production and sales market, and also export to Hong Kong, Macao, Taiwan region, Southeast Asia, Lamp, Wall Lamp, Table Lamp, Floor Lamp.
Japan, US, Europe and so on, over 130 countries and regions.
Showroom: http://henglilighting.en.made-in-china.com
Zhongshan old town has a high concentration of light
decoration industry, keeping a elaborate division of
production progress and holding complete matching
facilities.

By the end of 2009, the number of lighting accessories
Zhongshan Sunview Lighting Co.,Ltd. is a leading company in LED
companies in the whole town was far beyond 4000, with
lighting products, major products include Tube, Spot, Bulb, Down
nearly 10 lighting accessories markets and more than 3000 light and more.
stores including. Light decoration and accessories industry
accounts for 70% of the whole town’s manufacturing Showroom: http://sunviewlighting.en.made-in-china.com
industry. The industry cluster of light decoration there
has formed a perfect manufacturing chain and so called
“regional economy of scale & accessories economy of scale”,
which largely reduced the internal and external transaction
cost and thus efficiently reduced the total cost of light
decoration producing, consequently to transform to strong
competitive advantages.


JIANGMEN

Basic Facts is now becoming a city with the highest output
and performance in national motorcycle field.
Jiangmen is located to the west of the Pearl River Delta on It was awarded the first "demonstration base
of China's motorcycle industry," the first batch
the coast of the South China Sea, adjoining Foshan in the
of selected industrial clusters of upgraded Recommended Companies
north, Zhongshan and Zhuhai in the east, Zhaoqing in the
demonstration area in Guangdong Province.
west and Yangjiang in the south and adjacent to Hong Guangdong Yatu Chemical Co., Ltd. is ISO 9001 and ISO 14001 certified
Kong and Macao. In 2009, industrial output value of the city's company, established in 1995, specializing in manufacturing complete
motorcycle was totaled 24.97 billion yuan with ranges of high quality automotive refinishing products.
Jiangmen was selected as a pilot city for a nationwide
4,141,600 vehicle output, accounting for about
information program. It was also chosen by the Pacific Showroom: http://yatu-car-paint.en.made-in-china.com
half the output of Guangdong Province, 1 / 6 of
Economic Cooperation Council (PECC) as a trial city for the national output. It is estimated that vehicle
the Regional Integration for Sustainable Economics (RISE) production in Jiangmen city will reach 7 million
project. Among various indicators, Jiangmen excelled in with total industrial output value reaching 50
infrastructure, low labor redundancy, proportion of joint billion yuan in 2015.
ventures in all firms, informal payments to government,
taxation, productivity and the investment rate.

Other Manufacturing
Hongsu Adhesive Products Industrial Co., Ltd. is a professional company
Industries specializing in manufacturing and exporting a full range of adhesive
tapes and acrylic water based glue.
Household Appliances/ Electronics/
Food Processing/ Synthetic Fibers/ Showroom: http://hosttape.en.made-in-china.com
Garments

Jiangmen Motorcycles
Jiangmen motorcycle industry started since the early nineties of last
century and then speeded up since the mid-nineties with an average
annual growth rate of 30% from 1996. It has grown rapidly into R & D,
manufacturing base with rise of the attention among peers. Jiangmen


After rapid development for over 10 years, Union Source has become a
large General Merchandise export group, which covers widely product
range for customers all around the world.

Showroom: http://unionsource.en.made-in-china.com

NINGBO
Basic Facts
Ningbo is located in the middle of the coastal line of the Chinese Mainland and to the South of the
Yangtze River Delta, and enjoys one the most developed economies in China. Other Manufacturing
Renowned as one of the most important windows of opening up to the outside world in China, Industries
Ningbo is an important foreign trade harbor city. In 2009, the import and export trade volume of
Ningbo reached USD 60.81 billion, with an increase of 20.1%; the export volume was USD 38.65 billion Mould/ Auto Par ts & Accessories/
and the import volume was 22.16 billion. Ningbo’s import and export volume ranked the 2nd position Consumer Electronics/ Lights & Lighting Xiangshan Huatai Plastic Electric Appliance Co., Ltd., is specialized in
among the nation’s 5 specially designated municipalities and the 3rd position among the 15 sub- supplying and exporting of all kinds of Auto Parts & Accessories Products
provincial cities. including auto part, plastic fastener and exhaust manifold and has many
years experience in this field.

Showroom: http://huataiinc.en.made-in-china.com
Ningbo Stationery
As the city of "China Stationery Capital", Ningbo has created a large number of well-known brands
such as "BEI FA", "GUANG BO", "DE LI" with more than 2700 different kinds of stationery enterprises. You
can find a comprehensive range of varieties of stationery products in Ningbo with 11 major categories
and tens of thousands of various products covering writing instruments, paper products, notebooks,
stationery of hardware table. In 2009, sales of stationery in Ningbo amount to 36.3 billion yuan, the
export delivery value of which is 22.1 billion.

Stationery industry comes at the top ten major industries in Ningbo City; it serves as an important role
for Ningbo city in setting up an advanced manufacturing base, it has become more and more obvious
that the rapid growth of the industry has taken effect in economic development in Ningbo.


TIPS
Opened on 29 November, 1995, Binwang Market is one of the
three main markets of this China Commodity City. It is located in
No 158, Binwang Road, Yiwu City. Binwang Market, consists of
five trade districts and one international trade center, has more
than 9000 booths, over 20,000 employees. The main business
lines cover commodities of 16 different industries including
apparel, knitting underwear, neckties, woolen yarn, towels,
leather, textiles, lace, beddings, non-staple foods, dried fruits,
confection, roasted seeds & nuts, grocery and furniture etc.

YIWU Basic Facts
Yiwu is a city of about 1.2 million people in central Zhejiang Province near the central eastern coast of China. The city
is famous for its small commodity trade and vibrant free markets and is a regional tourist destination. Although Yiwu is
a county-level city under the jurisdiction of Jinhua, it is more well-known than Jinhua nationally and internationally.

Established in 1993, Zhejiang Jiayan Daily Commodity Co., Ltd. is one of China's largest
Yiwu Small Commodities and most professional manufacturers specializing in plastic straws and wet tissues.
The commodity industry has been leading They are able to output 800 containers of plastic straws and 200 containers of wet
industry in the regional economy. The Yiwu tissues per year.
market has been an international commodity Showroom: http://jyrypgs.en.made-in-china.com
distribution center and the important base for
foreign merchants to purchase commodities.
Currently, the Yiwu commodity market covers
an area of 1.5 million m2, and has 40,000 stores,
comprising 28 categories and about 200,000
varieties of daily goods.

The industrial economy is rapidly strengthening,
and currently has developed and is exploiting Yiwu VIFA Imp. & Exp. Co. Ltd. offers extensive best selling quality dollar items and stocks to
industrial park areas of 64 square kilometers, dollar store owners, importers, supermarket chain stores to over 20 countries ranging from
with more than 1300 enterprises. It has also automotives accessories, electronics gifts, household, hardware to kitchenware, outdoors,
cultivated a group of predominant industries, pet items, and stationery.
scale enterprises and famous products of socks,
ornaments, zippers, cosmetics, shirts, cultural Showroom: http://vifachina.en.made-in-china.com
articles, pen-making, toys, etc.


Wuxi Electric Vehicle
The electric car industry enjoyed a great period of rapid development between 2000-2004. It went into large-scale development
which leads to three major industrial clusters: Wuxi, Zhejiang, Tianjin in accordance with the differences between north and south
(South luxury, north simple).

Wuxi electric car industry has become China's most important production base of electric vehicles accounting for one third of the
market with unmatched advantages of industrial clusters comparing to other regions. Among them, Xishan District, which Wuxi
City electric car industry is concentrated in, is the main production base whose production capacity accounted for a quarter of the
country with 186 existing manufacturers of electric vehicles supporting more than 480 companies which employ 5 million people.

Xin Ri electric car is a leading enterprise
in Wuxi with its largest output of electric
car for 5 consecutive years in the world,
serving as the designated supplier
of electric vehicles at 2010 Shanghai
World Expo.

Industrial Equipment & Components/ New Energy/ Biomedicine

Wuxi Angell Autocycle Co., Ltd. was bought by NASDAQ listed
company ABAT. Its major products are: Hybrid scooters, electric
vehicles, leisure e-products and some key parts for e-vehicle like
motor, controller, meter, and plastic.

WUXI Showroom: http://wxabat.en.made-in-china.com

Basic Facts
Jiangsu Fuyuan Energy Conservation Electrical Equipment Co.,Ltd.
Wuxi is an old city in Jiangsu Province. Split into halves by Lake Tai, Wuxi borders Changzhou is a professional manufacturer of solar products. Customers provide
to the west and Suzhou to the east. The northern half looks across to Taizhou to the north over Fuyuan with reputable feedback due to its good quality and after-
the Yangtze River, while the southern half also borders the province of Zhejiang to the south. sale service.
Wuxi earned its nickname "Pearl of Lake Tai" because it's built on the shore of Lake Tai with
beautiful sceneries. Wuxi was also dubbed "little Shanghai" because of its close proximity to Showroom: http://wxfuyuan.en.made-in-china.com
the city and its fast urbanization and booming economy.


TIPS
Huqiu Wedding Gown Street is a
famous production base of wedding
dress in the north of Suzhou Tiger Hill
Road, near Tiger Hill Scenic Area. There
are located mostly self-employed
hand-made wedding workshops
usually using low price and style
wedding dress to win new customers.
The supply of wedding products can
hardly keep pace up with the demand

SUZHOU during spring and autumn wedding
seasons each year.

Basic Facts Other Manufacturing Industries
Suzhou is located in the southeast of Jiangsu Province , bordering Plastic Machinery / Electrical & Electronics/ Textile/ Biomedicine/ Precision Instrument
Shanghai on the east, Zhejiang Province on the south, the Lake Tai in the
west and the Yangtze River in the north. Old sayings describe Suzhou as
a “Paradise on the Earth” and the "East Venice of the World”, referring to its
natural beauty, classical gardens, bridges and waters, traditional operas
and soft dialect tone.
Apart from its natural beauty, splendid history, cultural heritage, Suzhou’s
economy represents the highest growth and the fastest expansion in
the past 5-10 years in the region and in China. More than 80 Fortune 500
corporations have established offices in the town.

Suzhou Wedding Dress Sinzu Wedding Dress Co., Ltd. Suzhou is lying in the famous scenic spots - Tiger Hill of
Suzhou, located in the most famous wedding dress of domestic market - rose fields.
Suzhou is one of the two major wedding industry bases; it has grown in It is specialized in supplying and exporting of all kinds of wedding dress products
the years of eighties from the initial 3 bridal wedding stores to now more which have many years experience in this field.
than 1,000 enterprises and businesses with a stable customer base in the
country and around the world. Su Zhou is undoubtedly the leader of the Showroom: http://xinzujack.en.made-in-china.comt
Southeast Asian wedding industry with annual sales of 10 billion yuan, and
the share of sales accounted for about 70% of the country.

Suzhou Huqiu Wedding Gown Street and Huqiu Divine wedding Boutique
Square are among one of the famous production bases of wedding dress Suzhou DERUN Machinery Co., Ltd. is a professional manufacturer in full set of liquid
in China. It brought together nearly a thousand self-employed manual filling equipments. It focuses on research and development. It is also one of the key
workshops, factories and wedding shops. Divine Wedding Boutique enterprises which is doing well in production, technical services and marketing sales.
Square sells top-grade wedding products, the prices of which range from
hundreds to hundreds of thousands. Huqiu Wedding Gown Street is Showroom: http://derunfillingmachine.en.made-in-china.com
focused mainly in the low-cost based wedding dress.

20 BIZ CHINA TRADE FAIRS FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 TRADE FAIRS BIZ CHINA 21

China Import and Export Fair (also renowned as the Canton Fair) has become
"China’s No. 1 Fair" and a well-known exhibition in the world. The Canton Fair is a
comprehensive tradeshow of international trade, boasting: the longest history,
the highest quality, the largest scale, the most complete variety of exhibits, the
largest buyer attendance, the broadest distribution of buyers’ origin and the
greatest business turnover in China.

The 108th Session of China Import and Export Fair concluded successfully
on November 4 at Canton Fair Complex. 200,612 overseas buyers from 208
countries and regions around the world attended the 108th Canton Fair,
basically the same with 107th Canton Fair with only 2.38% decrease, however an
increase of 5.7% over the same period last year.


CHEN CLAN ACADEMY SUN YAT-SEN UNIVERSITY
Add: No. 7, Zhongshan Road, Liwan District Add: No. 135 Xingang Xi Road, Haizhu District
The Chen Clan Academy was built in 1890 during the Qing Dynasty. It is one Sun Yat-sen University,
of the scarce clan ancestral temples in China. originally known as
Kwangtung University,
was founded in 1924 by
Dr. Sun Yat-sen.

For more than eight y
years since its inception,
the university, inspired
by the pioneering spirit
of Dr. Sun Yat-sen. He
has been dedicated to
the pursuit of academic
excellence and produced
a significant number of
outstanding professionals.

In the later part of the Qing Dynasty (1644-1911), a man named Chen
achieved the third place in the highest imperial examination and was given

LOCAL
a distinguished office title which made the Family Chen well-known. Many
years later someone suggested that all the Chen's families raise money
to build a temple to pay respects to the ancestors and encourage their

GUANGZHOU
offspring to study hard. Therefore, the temple was finished in 1894 with the
SHANGXIAJIU WALKING STREET money donated by Chen's families in 72 counties of Guangdong Province
as well as some overseas family members.
Add: Shangxiajiu Road, Liwan District
Since Shangxiajiu road opened as the first business street of Guangzhou in
DR.SUN YAT-SEN'S MEMORIAL HALL September, 1995, this pedestrian shopping street has ranked the first among others
in Guangzhou for its length of more than 1200 meters and its more than 300 shops.
Add: No. 259, Dongfeng Zhong Lu, Yuexiu District
Dr. Sun Yat-sen Memorial Hall is one of the most symbolic
buildings in Guangzhou. It is a major site for great convention and
performance as well as a tourist attraction for both Chinese and
overseas visitors.
The most impressive attractions in the temple are various superb carvings
Dr. Sun Yat-sen (1866 - 1925) was a revolutionary political leader that reflect the beauty of nature. They are made from a variety of materials
who played a key role in overthrowing the Qing Dynasty. He is such as wood, brick, pottery, stone, and limestone.
regarded as the Father of Modern China.

HUANGPU MILITARY ACADEMY
This shopping area had developed
Add: Changzhou Island, Huangpu District
its own business culture "the Western
Guan Culture". It is a showcase of The Huangpu Military Academy, also called Army Military College, was
traditional Cantonese architecture, and set up in 1924 by Sun Yat-sen with the aim of training military officials for
is especially pretty at night when lit up. revolution.
All the shops here are Qilou or sotto From 1924 to 1927, Huangpu Military Academy offered four terms of study
porticos (a building structure of South- to 4,981 students. Those graduates took the lead to form the revolutionary
China's construction style), which army and took part in the battle for unifying Guangzhou and the Northern
make the open market weatherproof. Expedition War.


MACHINERY LIGHT China Yiwu International
Commodities Fair 2011

2011 Shanghai Int'l Printing &
INDUSTRY & Date: 2011.10.21 - 10.25
Venue: Yiwu International Expo Centre (No.301,
Binwang Road, Yiwu City, Zhejiang Province)
Packaging Products Trading Fair
Date: 2011.7.6 - 7.9
DAILY USE With 5,000 booths in an exhibition area of 120,000 square
meters, the fair will attract more than 2,600 domestic and
Venue: Shanghai New International Expo Centre foreign enterprises. Yiwu Fair has become one of the largest,
(No.2345 Long Yang Road, Shanghai, P.R. China) most influential and productive commodities fairs in China. It

Shanghai Int'l Printing & Packaging Products Trading Fair aims to building
China International Consumer Goods Fair is estimated that over 120,000 professional traders will visit the
fair, including 18,000 foreign traders and 80 trade groups from
six platforms for China’s printing industry to exchange the services Date: 2011.6.8 - 6.11 overseas.
trading, information, talents, science & technology and enterprise image.
Venue: Ningbo International Convention & Exhibition
It was the first specialized printing and packaging products fair in China.
Center Hall (No.181, Exhibition Road, Ningbo City,
Zhejiang Province)
China International Consumer Goods Fair (CICGF) is the largest
professional international consumer goods fair in China, ranking second
only to Canton Fair among all the exhibitions sponsored by Ministry of
Commerce. The 2011 show will cover 100,000 m2.

CONSUMER
ELECTRONICS
China Hi-Tech Fair
Date: 2011.11.16 - 11.21
Venue: Shenzhen Convention & Exhibition Center (Fuhua
San Road, Shenzhen)
PTC ASIA 2011
China Hi-Tech Fair (CHTF) is the largest and most influential exhibition for high
Date: 2011.10.25 - 10.28 technologies in China. Incorporating trade in hi-technologies, product exhibition,
Venue: Shanghai New International Expo Centre high-level forums, investment invitation and information exchange, CHTF is the
(No.2345 Long Yang Road, Shanghai, P.R. China) No.1 Technology Show in China.
The PTC ASIA and CeMAT ASIA 2010 again triumphed as one of the
leading exhibition platforms for the international power transmission/
fluid power and materials handling industry, helping to build new
momentum for the industry. Over the four days of the show, October 25th
to 28th, PTC ASIA and CeMAT ASIA gave positive exposure to the 1,609
exhibitors with a total display area of 95,000 m2.

26 BIZ CHINA TRADE FAIRS FOCUS ON CHINA / 04 / 2011

China International Consumer Electrics Show
Date: 2011.7.7 - 7.10
Venue: Qingdao International Convention Center (No.
9, Miaoling Road High-Tech Zone Qingdao, Shandong
Province)
SINOCES is the abbreviation for the China International Consumer Electronics
Show. Since 2001, SINOCES has evolved into the most prominent international
fair for consumer electronics professionals in the Asia-Pacific region.

CONSTRUCTION,
DECORATION & TOY
Construction & Decoration
The 13th China (Guangdong)
International Building Decoration Fair
Date: 2011.7.8 - 7.11
Venue: China Import & Export Fair Complex
(NO.380, Yuejiang Zhong road, Guangzhou)
CBD 2011 will continue the brilliant results of CBD 2010. With
the total area of 300,000 SQM, CBD 2010 is the largest event for
building decoration industry in Asia.

Toys & Gifts
MEGA SHOW
Date: 2011.10.20 - 10.23
Venue: Hongkong
Convention & Exhibition
Centre (1 Expo Drive,
Wanchai, Hongkong)
MEGA SHOW is the most
important sourcing exhibition
for the gift, housewares,
premiums and toy industries
in the Asia-Pacific region, and
takes place every October at
the Hong Kong Convention and
Exhibition Centre.

30 AMAZING CHINA SILK ROAD FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 SILK ROAD AMAZING CHINA 31

SILK ROAD Trading Center : Dunhuang
Dunhuang lies at the western end of the Gansu Corridor. The name Dunhuang originally meant
"prospering, flourishing"-- a hint that Dunhuang must once have been an important city.
The Silk Road, or Silk Route was an important path for cultural, commercial and technological
exchange between traders, merchants, pilgrims, missionaries, soldiers, nomads and urban
dwellers from Ancient China, Ancient India, Persian Empire and Mediterranean countries for
almost 3,000 years.

Foreign merchants and monks from the
West as well as officials and soldiers from
central China brought their own cultures
to Dunhuang and made the trading center
a cultural "melting pot." Many economic,
military, political and cultural activities took
place at this cross-road.

The Beginning: Xi’an
Xi'an sits on an ancient site. The land is fertile, renewed yearly by the silt from the Yellow River.
The world-renowned Mogao Grottoes, also
known as the Caves of a Thousand Buddhas,
is the largest and richest ancient art treasure
in the world.

The Han emperor, Wudi, needed allies to guard
against threat from a strong neighbor. So in 119
B.C. Wudi sent Zhang Qian to form an alliance.

Zhang Qian's travels took him toward India.
When Zhang Qian returned and told Emperor
Wudi of what he had seen in these western
states. He was sent back with a large delegation
and items to trade. Silk was an immediate hit.

32 AMAZING CHINA SILK ROAD FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 ROYAL CITY AMAZING CHINA 33

ROYAL CITY : BEIJING
King Wu was the first to declare Beijing the capital city in 1057 BC. Subsequently, the city has gone by
the names of Ji, Zhongdu, Dadu, and finally Beijing when the Ming Dynasty Emperor ChengZu chose
the name in 1421. Before 1949, Beijing was known as Peking by the Western world.

A Beautiful Pasture Land : Urumqi
During the 22nd year of the Zhenguan's reign in the Tang Dynasty, 648 A.D., the Tang government set
up the town of Luntai in the ancient town seat of Urabo, which is now 10 kilometers away from the
southern suburb of Urumqi .

China's Import and Export
Data in 2010
In 2010, the total value of import
and export nationwide amounted to
USD2.9727 trillion, up 34.7% year-
on-year. Export reached USD1.5779
trillion, up 31.3%; import USD1.3948 HUTONG is a typical lane or small street in Beijing that originated during the Yuan Dynasty (1271-
trillion, up 38.7%. The trade surplus 1368). People say that the real culture of Beijing is "the culture of hutong" and "the culture of
stood at USD183.1 billion, down courtyard". Where there is a hutong, there is a story.
6.4% from the same period last year.

The Ancient Luntai Town, which played quite a significant role on the new northern route of the Silk
Road in the Tang Dynasty, was a center for tax collection, management, and supply.

BEIJING 798 ART ZONE was once occupied
by a factory. Many art organizations and artists
came to rent the vacant plants and transformed
them, then gradually formed a district of
galleries, art studios, cultural companies, fashion
shops etc.

SUMMER PALACE is the largest royal park of the Key Cultural Relics Protection Sites of China. In
December 1998, UNESCO included the Summer Palace on its World Heritage List. It declared the
Summer Palace "a masterpiece of Chinese landscape garden design.

34 AMAZING CHINA SCENE CHINA FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 SCENE CHINA AMAZING CHINA 35

HEAVEN ON EARTH : CAPITAL OF SIX DYNASTIES :
HANGZHOU NANJING
Nanjing is located in the Yangtze River Delta.
With history of over 6,000 years, Nanjing has
become a famous historical and cultural city
since it was established 2,500 years ago. It was
once the financial center of the Far East.

Hangzhou is the capital of Zhejiang Province.
It has been one of the most renowned and East China
prosperous cities of China for much of the last East China is a geographical and a
1,000 years, due in part to its beautiful natural loosely-defined cultural region that
scenery, with the West Lake as its most well- covers the eastern coastal area of
known location. China. Metropolises like Shanghai,
Hangzhou, Nanjing are located
The West Lake came from a shallow bay in in this area. It is one of the most
ancient time where Qiantang River ran into the important and fast-growing regions
sea. Among 60 cultural relic sites of state, the in China.
most classic is the Ten Scenes and the New Ten
Scenes at the West Lake.

Longjing Tea is one of China's best teas and is The Mausoleum of General Yue Fei is
one reason for Hangzhou's international fame. Xi located at the southern foot of Qixia Hill near The Confucius Temple is not only a
Hu Long Jing has more than a thousand years of the West Lake. Yue Fei was a famous patriot and memorial place for the Great Sage in China
recorded history and was mentioned in the first military general. Since his death, Yue Fei has but has a surrounding area bustling with
ever tea book (Cha Jing) by Lu Yu during the Tang evolved into the standard model of loyalty in shops, restaurants and a snack street housed in
Dynasty. Chinese culture. traditional Chinese architectural buildings.

36 AMAZING CHINA SCENE CHINA FOCUS ON CHINA / 04 / 2011 FOCUS ON CHINA / 04 / 2011 SCENE CHINA AMAZING CHINA 37

LAND OF MILK AND HONEY : FAIRYLAND : HUANGSHAN
CHENGDU Huangshan occupies the southernmost part of Anhui Province. Huangshan means Yellow Mountain
in Chinese and the city is named after the famously scenic Yellow Mountains. The city's current
jurisdiction covers much of the historical and cultural region of ancient Huizhou.
Chengdu is located on the edge of the fertile The city of Chengdu is home to China's living
plains of the Red Basin in China's Sichuan treasures the Giant Panda. The Chengdu
Province. Chengdu is also one of the most Research Base of Giant Panda Breeding
important economic centers, transportation and is a non-profit research and breeding facility for
communication hubs in Western China. giant pandas and other rare animals.

For centuries, limited farmland in Huizhou
area drove local people to travel out to make
a living, bringing about the legendary success
of Hui merchants who dominated the Chinese
business world up until the 19th century.

Hui carvings.

The prefecture-level city of Huangshan administers 7 county-level divisions, including 3 districts and 4
Jinli Ancient Street is part of the old city of counties. The Hongcun village in Yixian county is one of the most beautiful villages around China.
Chengdu; it features hotels and small stores in
old-fashioned style. It is very popular among
Development in Central and both tourists and locals, especially at night, with
West China many bars, restaurants, and nightclubs.

In 2010, foreign trade in central
and western China increased at a
rate of 45%, which was higher than
the growth speed in East China,
25% around. Companies such as
FOXCONN, have transferred from
southeast coastal regions to central
and western regions like Henan,
Hubei, Sichuan or other provinces.
This trend will probably bring new
competitive advantages to foreign
trade or industry in China.

Chengdu's local cuisine is world renowned for its delicious spiciness.

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