SlideShare a Scribd company logo
1 of 22
Download to read offline
Doing Well by Doing Good




  Handbook
     for
local makers




 www.locavorian.com
of a                         Are you h
Are you a producer          ital            (pay taxe        eadquart
                                                                       ered*
            odu ct (vs a dig        autonom           s) in the s
physical pr                                                       ame state
prod uct or a ser
                 vice)
                        ?                       ous comm
                                         where yo
                                                   u make y
                                                             unity/pro
                                                                      vince
                                                                            /

                                   *If you are
                                             an individ
                                                              our produ
                                                                         cts                  ?
                        s an
If you are a company (v
                                   an LLC) y            ua
                                             ou must b l person (vs a corp
                                                       e a reside              oration o
                        u have                                                           r
individual maker), do yo                          autonom         nt of the
                                                             ous comm same state/

                   ?                                  where yo           unity/pro
≤ 500 employees                                                 u make y          vinc
                                                                          our produ e
                                                                                     cts
                                                                                        
                                                                                       	
  



               If the answer
               is YES,
          Locavorian is definitely
                for you!
What is




          ?
is …   a worldwide hub for bringing
       together people and the products
       made near them.
Definition of locavorian
                       Noun
                             a person interested in
                       purchasing products
        .com           (fashion, food, toys, etc) that
                       are locally produced, not
                       moved long distances to
                       market.

                       Origin: early 21st century:
                       on the pattern of locavore




Local     Locavorian
Maker     Consumer
We are about helping people…




                              Buy & Sell                      Converse
 Discover                     in a vibrant                  with local makers
   amazing               marketplace filled with           and other members
products made             great local products                 of the local
  near them                                                    community



 Directory	
     	
        Marketplace	
          	
       Social Network	
  
We put emphasis on
   sustainability!




                     the path
                          to a
                      greener
                        future
How does it


  work
              ?
How does it work?
        Step 1:
 Add your company to
the Locavorian directory
Step 1: Add your company
                                                  to the Locavorian directory


Are you already listed on Locavorian? Locavorian is a crowdsourced platform, and
as such users can add results to the map anytime. To check if you (individual
maker) or your company is in our directory, simply enter the name of your brand on
the search panel and see if it shows up.




                                                              •  Are you a local producer? Add your company and
                                                              products now for all locavorian consumers to find!
                                                              •  Are you a locavorian consumer and know what's
                                                              made in your area? Add to the map now!
Step 1: Add your company
                                                   to the Locavorian directory


If you are not in the system yet, add your information to the map now for
everybody to find! Create product profiles for each of your products as well to
increase exposure to consumers in your area. 	
  




                                                               •  Are you a local producer? Add your company and
                                                               products now for all locavorian consumers to find!
                                                               •  Are you a locavorian consumer and know what's
                                                               made in your area? Add to the map now!
Step 1: Add your company
                                                    to the Locavorian directory


If you are already listed on Locavorian, you can click on “Manage this profile” to
be granted full control over content and images.	
  
Step 1: Add your company
                                                    to the Locavorian directory


Make your company profile and products look pretty. At the end of the day, it’s all
about visuals and good content. Add a nice description and colorful photos!
Step 1: Add your company
                                                    to the Locavorian directory




If you have more than one production location (all of them in the same country
where your company is based in) but at least one of them is in the same state/
autonomous community/province where you are headquartered, you can add
your organization to the Locavorian directory. However, for the sake of
transparency, we ask you to please list your other production locations on the
description field. Including additional information about your production chain is
highly recommended.


Be trustworthy. Please make sure to share reliable information with users.
Transparency is important to us and to Locavorian members. Users keep the power
at all times to report misleading information and will soon be able to write reviews
and rate companies and individual makers.	
  
How does it work?
          Step 2:
Create a Locavorian e-Shop
      (coming soon)
Step 2: Create a Locavorian e-Shop
                                             (coming soon)
      I’m a local producer and want to
      improve my sales and be more
      involved in my community


                                                           Local
                                                           Maker




 Local                Sign Up            Set Up an
 Maker                                    e-Shop




Locavorian            Sign Up             Search           Buy           Receive
Consumer


     I want to buy something
     nice while helping my
     community and the
     planet
                                                                    Recommend
How does it work?
        Step 3:
Converse with consumers
    (coming soon)
Step 3: Converse with consumers
                                              (coming soon)


Social network tools will allow local makers and locavorian consumers to
communicate directly through the platform. Users will also be able to recommend
local products to other members of their community, create groups, share reviews,
and more.
How much


 money
   does it cost
                  ?
Seller
    Being in the
directory (having a          Having a
   producer and       Locavorian e-Shop
products profiles)=    (capacity to sell
        FREE               products) =
                       Membership Fee
                         of $15 a year
                        (first year FREE)



                         4% transaction
                          fee* on each
                               sale
    Social Network
     Capabilities =
         FREE
                      *This fee will be applied to the full order amount
                      including delivery and taxes. Per transaction,
                      bank-processing fees will be added to the
                      amount charged. Locavorian will not allow
                      overseas transactions.
Website: 
locavorian.com                Questions ?
Blog: 
blog.locavorian.com
Facebook:                 Drop us an email or
facebook.com/locavorian   call anytime!
Twitter: 
@locavorian
                           Johnny Martel
                           Co-founder, General Manager
                           Phone: +1 310-579-5578
                           Email: jmartel@locavorian.com

                           Marta Mariné
                           Co-founder, Marketing Manager
                           Phone: +1 310-570-8983
                           Email: mmarine@locavorian.com

More Related Content

Similar to Locavorian Presentation for Local Makers

Tft mvo presentation nov 2012
Tft mvo presentation   nov 2012Tft mvo presentation   nov 2012
Tft mvo presentation nov 2012
MVO Nederland
 
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSDdaqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
DAQRI
 

Similar to Locavorian Presentation for Local Makers (20)

Locavorian for Local Makers
Locavorian for Local MakersLocavorian for Local Makers
Locavorian for Local Makers
 
Locavorian pitch deck
Locavorian pitch deckLocavorian pitch deck
Locavorian pitch deck
 
Social Media Relationships NYPTA
Social Media Relationships NYPTASocial Media Relationships NYPTA
Social Media Relationships NYPTA
 
Personality for Voice
Personality for VoicePersonality for Voice
Personality for Voice
 
Personality For Voice by Ozlem Williams
Personality For Voice by Ozlem WilliamsPersonality For Voice by Ozlem Williams
Personality For Voice by Ozlem Williams
 
Social Signals
Social SignalsSocial Signals
Social Signals
 
Creative path.inc
Creative path.incCreative path.inc
Creative path.inc
 
Creative path.inc
Creative path.incCreative path.inc
Creative path.inc
 
Digital Evangelism - The Ins & Outs
Digital Evangelism - The Ins & OutsDigital Evangelism - The Ins & Outs
Digital Evangelism - The Ins & Outs
 
Mediaownership
MediaownershipMediaownership
Mediaownership
 
Mediaownership
MediaownershipMediaownership
Mediaownership
 
Mediaownership
MediaownershipMediaownership
Mediaownership
 
Business model generation by designers
Business model generation by designersBusiness model generation by designers
Business model generation by designers
 
36 (1)
36 (1)36 (1)
36 (1)
 
Tft mvo presentation nov 2012
Tft mvo presentation   nov 2012Tft mvo presentation   nov 2012
Tft mvo presentation nov 2012
 
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSDdaqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
daqri: Brian Mullins "State of Augmented Reality" at ARDevCampSD
 
Social Signals, November 08
Social Signals, November 08Social Signals, November 08
Social Signals, November 08
 
The Future of Customer Centricity - Digital Ecosystems
The Future of Customer Centricity - Digital Ecosystems The Future of Customer Centricity - Digital Ecosystems
The Future of Customer Centricity - Digital Ecosystems
 
Happiness machines
Happiness machinesHappiness machines
Happiness machines
 
Community Marketing - Telkomsel Perspective June 2009
Community Marketing - Telkomsel Perspective June 2009Community Marketing - Telkomsel Perspective June 2009
Community Marketing - Telkomsel Perspective June 2009
 

Locavorian Presentation for Local Makers

  • 1. Doing Well by Doing Good Handbook for local makers www.locavorian.com
  • 2. of a Are you h Are you a producer ital (pay taxe eadquart ered* odu ct (vs a dig autonom s) in the s physical pr ame state prod uct or a ser vice) ? ous comm where yo u make y unity/pro vince / *If you are an individ our produ cts ? s an If you are a company (v an LLC) y ua ou must b l person (vs a corp e a reside oration o u have r individual maker), do yo autonom nt of the ous comm same state/ ? where yo unity/pro ≤ 500 employees u make y vinc our produ e cts     If the answer is YES, Locavorian is definitely for you!
  • 4. is … a worldwide hub for bringing together people and the products made near them.
  • 5. Definition of locavorian Noun a person interested in purchasing products .com (fashion, food, toys, etc) that are locally produced, not moved long distances to market. Origin: early 21st century: on the pattern of locavore Local Locavorian Maker Consumer
  • 6. We are about helping people… Buy & Sell Converse Discover in a vibrant with local makers amazing marketplace filled with and other members products made great local products of the local near them community Directory      Marketplace      Social Network  
  • 7. We put emphasis on sustainability! the path to a greener future
  • 8.
  • 9. How does it work ?
  • 10. How does it work? Step 1: Add your company to the Locavorian directory
  • 11. Step 1: Add your company to the Locavorian directory Are you already listed on Locavorian? Locavorian is a crowdsourced platform, and as such users can add results to the map anytime. To check if you (individual maker) or your company is in our directory, simply enter the name of your brand on the search panel and see if it shows up. •  Are you a local producer? Add your company and products now for all locavorian consumers to find! •  Are you a locavorian consumer and know what's made in your area? Add to the map now!
  • 12. Step 1: Add your company to the Locavorian directory If you are not in the system yet, add your information to the map now for everybody to find! Create product profiles for each of your products as well to increase exposure to consumers in your area.   •  Are you a local producer? Add your company and products now for all locavorian consumers to find! •  Are you a locavorian consumer and know what's made in your area? Add to the map now!
  • 13. Step 1: Add your company to the Locavorian directory If you are already listed on Locavorian, you can click on “Manage this profile” to be granted full control over content and images.  
  • 14. Step 1: Add your company to the Locavorian directory Make your company profile and products look pretty. At the end of the day, it’s all about visuals and good content. Add a nice description and colorful photos!
  • 15. Step 1: Add your company to the Locavorian directory If you have more than one production location (all of them in the same country where your company is based in) but at least one of them is in the same state/ autonomous community/province where you are headquartered, you can add your organization to the Locavorian directory. However, for the sake of transparency, we ask you to please list your other production locations on the description field. Including additional information about your production chain is highly recommended. Be trustworthy. Please make sure to share reliable information with users. Transparency is important to us and to Locavorian members. Users keep the power at all times to report misleading information and will soon be able to write reviews and rate companies and individual makers.  
  • 16. How does it work? Step 2: Create a Locavorian e-Shop (coming soon)
  • 17. Step 2: Create a Locavorian e-Shop (coming soon) I’m a local producer and want to improve my sales and be more involved in my community Local Maker Local Sign Up Set Up an Maker e-Shop Locavorian Sign Up Search Buy Receive Consumer I want to buy something nice while helping my community and the planet Recommend
  • 18. How does it work? Step 3: Converse with consumers (coming soon)
  • 19. Step 3: Converse with consumers (coming soon) Social network tools will allow local makers and locavorian consumers to communicate directly through the platform. Users will also be able to recommend local products to other members of their community, create groups, share reviews, and more.
  • 20. How much money does it cost ?
  • 21. Seller Being in the directory (having a Having a producer and Locavorian e-Shop products profiles)= (capacity to sell FREE products) = Membership Fee of $15 a year (first year FREE) 4% transaction fee* on each sale Social Network Capabilities = FREE *This fee will be applied to the full order amount including delivery and taxes. Per transaction, bank-processing fees will be added to the amount charged. Locavorian will not allow overseas transactions.
  • 22. Website:  locavorian.com Questions ? Blog:  blog.locavorian.com Facebook:  Drop us an email or facebook.com/locavorian call anytime! Twitter:  @locavorian Johnny Martel Co-founder, General Manager Phone: +1 310-579-5578 Email: jmartel@locavorian.com Marta Mariné Co-founder, Marketing Manager Phone: +1 310-570-8983 Email: mmarine@locavorian.com