Introduction to Locavorian.com for Local Producers who want to increase their domestic sales and be more involved in their local communities!! Includes:
-What is Locavorian?
-How does it work?
Community Marketing - Telkomsel Perspective June 2009
Locavorian Presentation for Local Makers
1. Doing Well by Doing Good
Handbook
for
local makers
www.locavorian.com
2. of a Are you h
Are you a producer ital (pay taxe eadquart
ered*
odu ct (vs a dig autonom s) in the s
physical pr ame state
prod uct or a ser
vice)
? ous comm
where yo
u make y
unity/pro
vince
/
*If you are
an individ
our produ
cts ?
s an
If you are a company (v
an LLC) y ua
ou must b l person (vs a corp
e a reside oration o
u have r
individual maker), do yo autonom nt of the
ous comm same state/
? where yo unity/pro
≤ 500 employees u make y vinc
our produ e
cts
If the answer
is YES,
Locavorian is definitely
for you!
4. is … a worldwide hub for bringing
together people and the products
made near them.
5. Definition of locavorian
Noun
a person interested in
purchasing products
.com (fashion, food, toys, etc) that
are locally produced, not
moved long distances to
market.
Origin: early 21st century:
on the pattern of locavore
Local Locavorian
Maker Consumer
6. We are about helping people…
Buy & Sell Converse
Discover in a vibrant with local makers
amazing marketplace filled with and other members
products made great local products of the local
near them community
Directory
Marketplace
Social Network
7. We put emphasis on
sustainability!
the path
to a
greener
future
10. How does it work?
Step 1:
Add your company to
the Locavorian directory
11. Step 1: Add your company
to the Locavorian directory
Are you already listed on Locavorian? Locavorian is a crowdsourced platform, and
as such users can add results to the map anytime. To check if you (individual
maker) or your company is in our directory, simply enter the name of your brand on
the search panel and see if it shows up.
• Are you a local producer? Add your company and
products now for all locavorian consumers to find!
• Are you a locavorian consumer and know what's
made in your area? Add to the map now!
12. Step 1: Add your company
to the Locavorian directory
If you are not in the system yet, add your information to the map now for
everybody to find! Create product profiles for each of your products as well to
increase exposure to consumers in your area.
• Are you a local producer? Add your company and
products now for all locavorian consumers to find!
• Are you a locavorian consumer and know what's
made in your area? Add to the map now!
13. Step 1: Add your company
to the Locavorian directory
If you are already listed on Locavorian, you can click on “Manage this profile” to
be granted full control over content and images.
14. Step 1: Add your company
to the Locavorian directory
Make your company profile and products look pretty. At the end of the day, it’s all
about visuals and good content. Add a nice description and colorful photos!
15. Step 1: Add your company
to the Locavorian directory
If you have more than one production location (all of them in the same country
where your company is based in) but at least one of them is in the same state/
autonomous community/province where you are headquartered, you can add
your organization to the Locavorian directory. However, for the sake of
transparency, we ask you to please list your other production locations on the
description field. Including additional information about your production chain is
highly recommended.
Be trustworthy. Please make sure to share reliable information with users.
Transparency is important to us and to Locavorian members. Users keep the power
at all times to report misleading information and will soon be able to write reviews
and rate companies and individual makers.
16. How does it work?
Step 2:
Create a Locavorian e-Shop
(coming soon)
17. Step 2: Create a Locavorian e-Shop
(coming soon)
I’m a local producer and want to
improve my sales and be more
involved in my community
Local
Maker
Local Sign Up Set Up an
Maker e-Shop
Locavorian Sign Up Search Buy Receive
Consumer
I want to buy something
nice while helping my
community and the
planet
Recommend
18. How does it work?
Step 3:
Converse with consumers
(coming soon)
19. Step 3: Converse with consumers
(coming soon)
Social network tools will allow local makers and locavorian consumers to
communicate directly through the platform. Users will also be able to recommend
local products to other members of their community, create groups, share reviews,
and more.
21. Seller
Being in the
directory (having a Having a
producer and Locavorian e-Shop
products profiles)= (capacity to sell
FREE products) =
Membership Fee
of $15 a year
(first year FREE)
4% transaction
fee* on each
sale
Social Network
Capabilities =
FREE
*This fee will be applied to the full order amount
including delivery and taxes. Per transaction,
bank-processing fees will be added to the
amount charged. Locavorian will not allow
overseas transactions.
22. Website:
locavorian.com Questions ?
Blog:
blog.locavorian.com
Facebook: Drop us an email or
facebook.com/locavorian call anytime!
Twitter:
@locavorian
Johnny Martel
Co-founder, General Manager
Phone: +1 310-579-5578
Email: jmartel@locavorian.com
Marta Mariné
Co-founder, Marketing Manager
Phone: +1 310-570-8983
Email: mmarine@locavorian.com