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Assignment brief
Qualification                               BTEC Level 3 in Creative Media Production (Interactive Media)
Unit number and title                       CM2012 - Unit 65: Web Animation for Interactive Media
Start date
Deadline
Assessor name


Assignment title                            Assignment 2: Generate outline ideas for a web animation

On completion of this assignment a learner should:
2 Generate outline ideas for a web animation
This assignment covers P2, M2 and D2 of the Grading Criterion in Unit 65.
The purpose of this assignment is to: give you experience in planning an intuitive and interesting interactive web site in response
to a client’s brief

Scenario:

Oz Backpackers, offers economical accommodation to backpackers throughout Australia. Oz Backpackers realise they need a fully
interactive and animated web site and have approached your design company to create an web site that provides backpackers
with key information about hostels, tips on travelling in Australia, information on popular tourist sites and a booking form for
travellers to be able to book accommodation.


Tasks                                                                                                     Grading Criteria Mapping

Task 1: Generate and record in your diary ideas for the website. Research the web for inspiration.        Unit 65, P2, M2, D2
Look for sites that contain interactive components such as http://www.thesimpsons.com.
You will need to comment on, and explain, Visual style; colour palettes; typography; sounds;
animations; interactivity,

Comment on ideas you could possibly use on your website and ones you would reject


Task 2: Consider and interpret the brief by word processing a proposal for the client                     Unit 65, P2, M2, D2
The proposal should include such things as:
How you have interpreted the brief and what will be included in your site.
What you will do to cover the client’s requirements:
     Target audience
     Aesthetic quality
     Visual style
     Layout
     The type of Images to be used.
     Publishing format.

Legal and ethical considerations, such as copyright, libel; confidentiality, decency, privacy; and
representation of race, gender, religion and sexuality must be included in the proposal


Task 3: Find suitable assets for your website such as source images, created images, videos, text files   Unit 65, P2, M2, D2
for your chosen idea and document their locations.




                                                                                                                                      1
Task 4: Create draft sketch ideas of your website pages and content, and then produce detailed         Unit 65, P2, M2, D2
storyboards, using your ideas and the proposal, to show how you will developed these into your final
product.

Task 5: Compile a comprehensive development log evidencing your creative work.                         Unit 65, P2, M2, D2



Sources of information

VLE, Internet, Tutor
Creative Media Production Level 3 – Student Book




  Grading Criteria

  This unit is Internally Assessed.


   Unit 65: Web Animation for Interactive Media
   P2 generate outline ideas for          M2 generate detailed ideas for               D2 generate thoroughly thought
   web animation working                  web animation showing                        through ideas for web animation
   within appropriate                     some imagination and with                    showing creativity and flair and
   conventions and with some              only occasional assistance                   working independently to
   assistance                                                                          professional expectations
   [CT; SM]




                                                                                                                             2

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Level 3 unit 65 assignment 2 2012

  • 1. Assignment brief Qualification BTEC Level 3 in Creative Media Production (Interactive Media) Unit number and title CM2012 - Unit 65: Web Animation for Interactive Media Start date Deadline Assessor name Assignment title Assignment 2: Generate outline ideas for a web animation On completion of this assignment a learner should: 2 Generate outline ideas for a web animation This assignment covers P2, M2 and D2 of the Grading Criterion in Unit 65. The purpose of this assignment is to: give you experience in planning an intuitive and interesting interactive web site in response to a client’s brief Scenario: Oz Backpackers, offers economical accommodation to backpackers throughout Australia. Oz Backpackers realise they need a fully interactive and animated web site and have approached your design company to create an web site that provides backpackers with key information about hostels, tips on travelling in Australia, information on popular tourist sites and a booking form for travellers to be able to book accommodation. Tasks Grading Criteria Mapping Task 1: Generate and record in your diary ideas for the website. Research the web for inspiration. Unit 65, P2, M2, D2 Look for sites that contain interactive components such as http://www.thesimpsons.com. You will need to comment on, and explain, Visual style; colour palettes; typography; sounds; animations; interactivity, Comment on ideas you could possibly use on your website and ones you would reject Task 2: Consider and interpret the brief by word processing a proposal for the client Unit 65, P2, M2, D2 The proposal should include such things as: How you have interpreted the brief and what will be included in your site. What you will do to cover the client’s requirements:  Target audience  Aesthetic quality  Visual style  Layout  The type of Images to be used.  Publishing format. Legal and ethical considerations, such as copyright, libel; confidentiality, decency, privacy; and representation of race, gender, religion and sexuality must be included in the proposal Task 3: Find suitable assets for your website such as source images, created images, videos, text files Unit 65, P2, M2, D2 for your chosen idea and document their locations. 1
  • 2. Task 4: Create draft sketch ideas of your website pages and content, and then produce detailed Unit 65, P2, M2, D2 storyboards, using your ideas and the proposal, to show how you will developed these into your final product. Task 5: Compile a comprehensive development log evidencing your creative work. Unit 65, P2, M2, D2 Sources of information VLE, Internet, Tutor Creative Media Production Level 3 – Student Book Grading Criteria This unit is Internally Assessed. Unit 65: Web Animation for Interactive Media P2 generate outline ideas for M2 generate detailed ideas for D2 generate thoroughly thought web animation working web animation showing through ideas for web animation within appropriate some imagination and with showing creativity and flair and conventions and with some only occasional assistance working independently to assistance professional expectations [CT; SM] 2