1. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
INTRODUCTION
Patanjali Associates is a Delhi based Law Firm. The Firm’s partners and
associates bring nearly 50 years of combined corporate advisory, legislative,
litigation and regulatory experience to address client needs. Patanjali Associates
has 360 degree understanding of the unique Indian environment and this allows
the firm to offer customized solutions to its client. Hands–on senior
professionals, substantial in-house experience, wide network in the legal
fraternity are part of its credential. The Firm’s primary focus is on creating value
for clients in each of their core practice areas.
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2. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
VISION
To develop Patanjali Associates into
• organizations excelling in client servicing;
• knowledge-based organizations;
• clean, hygienic, system oriented organizations;
• organizations promoting and foisting growth
and expansion of its people and clients together
with self growth;
• Honest, ethical, positive and efficient organizations
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6. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Advice on Formulation, Planning & Execution of Outbound & Inbound
investment models.
• Identifying joint venture partners & acquisition vehicles.
• Advice and provide legal opinions on Mergers, Demergers, Restructuring,
strategic alliances & take- over's.
• Undertake and assist in procuring regulatory and statutory approvals.
• Prepare all transaction related documentation in a time bound manner.
• Assist and facilitate the negotiations to consummate the transactions.
Company Secretarial & Regulatory Function
• Incorporation of the Companies
• Representation before the Foreign Exchange Promotion Board, stock
exchanges.
• Corporate Compliance including maintenance of statutory records,
statutory filings & systematic reporting to clients.
• To ensure good Corporate Governance.
• Services backed by significant in-house experience in large listed and
multi-national corporate.
Legal Compliances, Audits & Due Diligence Services
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7. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Comprehensive legal audit under various laws including:
Corporate Laws,
Securities Laws,
Environmental Laws,
Labor Laws,
Other general laws
• Recommend measures for improving index of legal compliances
• Conduct periodic follow-up audits
• System to prevent potential legal exposure and mitigate legal risks
• Conducting Legal due diligence
Intellectual Property Rights
• Advice on
Registration of Trade Marks & Service Marks
Registration of copyrights & design
Assignments & Licensing
• Protection of IPR against Civil & Criminal infringement or passing off
• Maintenance of records of IPR’s
HR Laws
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8. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Drafting of employment contract for both domestic & international
employees.
• Advice on Labor statutes including strategies for maintaining industrial
relations.
• Procuring registration under applicable stature & maintenance of records.
• System for compliance under labor stature under all India basis.
Litigation & Dispute Settlement Services
• Managing litigation at both civil and criminal courts
• Instituting and defending complaints at consumer forums
• Managing complaints and appeals at quasi-judicial bodies viz. Debt
Recovery Tribunal
• Dedicated lawyers for labor law litigation and consumer courts
• Focused legal research, detailed analysis of facts, precise pleadings and
effective briefing to counsels to protect clients’ interests.
Few of our Clientele:
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10. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
Recent Key Assignments:
Mergers & Acquisition:
• Joint Venture transaction auto components industry, Entertainment
Company & other business segments.
• Negotiating, preparing documentation and advising on allied issues for
the pharma business sale transaction of a large Indian Industrial house.
• Formulated strategy and implemented the transaction for a large real
estate company in India for proposed investment in US for software
development.
• Completed merger transaction in real estate & auto component sectors.
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11. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Shareholder agreement and joint venture agreements for Australian
companies through a back office arrangement for a Singapore based law
firm.
• Private equity Transaction for a media company, auto component
manufacturing company, specialty magazine company and other clients.
• Joint venture agreement and franchise agreement for an Indian client
engaged in kids wear for their Middle East and China operations.
• Formulated and executed the strategy for reorganization of a partnership
to a corporate entity.
Company Secretarial work:
• Advised Indian subsidiary of the world’s largest accounting company on
all corporate secretarial and in-house counsel functions.
• Executing all corporate Secretarial functions for the Indian Subsidiary of a
Malaysian auto component conglomerate
• Performed compliance audit and compliance review for the largest non-
alcoholic beverage company in the world and provided legal opinions
• A legal service for intra-state shift of registered office of two large BPO’s in
India and thereafter, merger of two companies.
• Stock option schemes.
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12. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Obtaining approval from Foreign Investment Promotion Board for a
wholly owned subsidiary in India of a Malaysian auto-component
conglomerate.
Due Diligence:
• Legal due diligence for a readymade garment company conducted on
behalf of strategic private equity investor.
• Preparation of statutory compliance manual for a software development
and services company for its all India network.
• Due diligence and preparation of documents for sale of residential
premises.
Intellectual Property Rights:
• Registration of trademarks for several clients including advertising
agencies, alcoholic beverages companies etc.
• Enforcement action for copyright infringement for Media Company and
Pharma Company.
Documentation
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13. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
• Celebrity endorsement contracts for a footwear manufacturing client, and
a leading sports channel.
• Licensing agreements and international distribution agreement for an
Indian footwear client with Italian and UK companies.
• Software development agreement, service agreement, non-disclosure
agreement and customer contract for US based software Development
Company.
Real Estate:
• Structured, negotiated and executed long term commercial lease for a
European Multi National engineering conglomerate including preparation
of Loan agreement, architect contract, interior designer contract, project
management contract and construction contract.
• Prepared memorandum of understanding for formation, consortium for
submitting bids for development of township in eastern India.
• Conduct search for agricultural lands in Northern India for clients.
Taxes:
• Appellate litigation in direct tax for a public sector organization
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14. PATANJALI ASSOCIATES
Legal Firm & Corporate Advisors
Mr. Kanti Mohan Rustagi
Mr. Kanti Mohan Rustagi, a member of the International Bar
Association, London and Bar Council of India has nearly twenty (20) years
of professional experience. He is a member of Institute of Company
Secretaries of India and a qualified Costs and Works Accountant. Prior to
founding Patanjali Associates, he was Senior Legal Counsel of Coca-Cola
India and also served on the Board of one of the three Indian subsidiaries
of Coca-Cola in India. He was a member of the global legal function of the
Coca-Cola Company.
He has handled a number of critical assignments for Coca-Cola
India and most recently was the only legal representative to structure,
manage and execute the divestment of equity for Coca-Cola in India to
comply with government directives. In the past, he had set up the bottling
and marketing subsidiaries for Coca-Cola in India and procured all
approvals. During his association with Coca-Cola, he managed important
litigation like cases, relating to tortuous procurement of breach of
contracts, contractual disputes, criminal litigation for protection of
company property etc.
At Patanjali Associates, he has guided setup and led the growth to
the present size of the Firm. Mr. Rustagi is serving on the board of many
companies.
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