3. To provide the ultimate events, camping
solutions and experiences in the wild to our
worldwide clientele as we appreciate nature all
over the world.
4. Kampnoo camping Company will facilitate and
organize camping events for the purpose of
having fun and also team building .
This is a gap that has not been exploited in
Kenya .We hope that eventually we will grow
and provide catering services to our
participants in order to have an all inclusive
camping and events at one go.
5. Shareholders
Managing Director
Finance, Accounts and IT Team.
Marketing, Research and development Team
Human Resource and Administration Manager
6. The business will be targeting educational
institutions ,groups and some firms that
would be willing to use our facilities for team
building.
We would also partner with some event
organizers in terms of facilitating them with
tents.
e.g. Blankets and Wine (night edition)
Rugby Tournaments e.t.c
7. Mainly our competitors will be the tour firms
and established tent hiring firms.
We intend to gain a competitive edge over
them by allowing our customers to customize
the way they want their events to take place.
We would also have fair prices and our target
market would be the middle class level,
unlike most of the tour firms who target the
international market more.
8. We intend to market our service by the use of
online posters, social media ,word of mouth
and events.
9. We will target the youths and most
educational facilities in the environ as our
primary market.
10. After assessing the financial requirements,
the investors will be able to raise kshs
180,000 In order to get the remaining
amount, a loan from investors and banks of
kshs.360, 000 will be borrowed
12. ITEM AMOUNT
Market Survey 5,000
Business Registration 2,000
Computer 25,000
Purchase of Machine and Camping Equipment 150,000
Stationery 1,000
Trade License 10,000
Postage 2,000
Advertisement using posters 7,000
Advertisements using fliers 12,000
Miscellaneous 10,000
TOTAL 224,000
13. MILESTONE START
DATE
END DATE BUDGET MANAGER DEPARTMENT
Business Plan 1/01/2014 20/08/2014 - Maurice Owners
Find and rent a
premises
20/08/2014 20/09/2014 Incubation at
Strathmore
Maurice Owners
Appointment of
Managing director
25/09/2014 25/09/2014 - All Owners
Business
registration
5/10/2014 5/10/2014 Sh.2,000 Maurice Owners
Buy Equipment 01/12/2014 01/012/2014 Sh.55,000 Finance ,Accounts and
Administration
Design & Printing
of marketing
material
20/12/2014 25/12/2014 Sh.10,000 Marketing Research
and Development
Hire Casuals 10/01/2015 15/01/2015 Sh.15,000 Human Resource
Grand opening 23/1/2015 23/1/2015 Sh.8.000 Marketing
