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Real Media Texts Investigation

         Jordan Harrison
What are real media texts?
Real media texts are any media product
we wish to examine. Every description or
representation of the world, fictional or
otherwise, is an attempt to describe or
define reality, and is in some way a
construct of reality, a text.
What are the conventions of a horror trailer?
              What theories link to the trailer?
In the trailers I analysed: Paranormal Activity 2, Scream 4 and Saw 3D: The Final Chapter
    there are many generic conventions throughout all 3 of them.
The main conventions of a horror trailer include a slow build up at the beginning of the trailer
    and then the cuts increase in pace as the trailer progresses. By the end the cuts slow
    down again to give the impression someone has been killed. Screams are also a feature in
    all the trailers and also loud noise and sound stings coinciding with the fast cuts. Also
    backing music, heightening and slowing in pace is included to increase tension. The title
    of the film is included as well as the release date, main actors, production companies
    and producers. Captions are also a feature in trailers to give a scary effect.
A part of Todorov’s theory of equilibrium could be included in horror trailers. In most trailers
    in shows the protagonist living a normal life who later becomes the victim. However in
    trailers we do not see if equilibrium is restored.

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Real Media Texts Investigation

  • 1. Real Media Texts Investigation Jordan Harrison
  • 2. What are real media texts? Real media texts are any media product we wish to examine. Every description or representation of the world, fictional or otherwise, is an attempt to describe or define reality, and is in some way a construct of reality, a text.
  • 3. What are the conventions of a horror trailer? What theories link to the trailer? In the trailers I analysed: Paranormal Activity 2, Scream 4 and Saw 3D: The Final Chapter there are many generic conventions throughout all 3 of them. The main conventions of a horror trailer include a slow build up at the beginning of the trailer and then the cuts increase in pace as the trailer progresses. By the end the cuts slow down again to give the impression someone has been killed. Screams are also a feature in all the trailers and also loud noise and sound stings coinciding with the fast cuts. Also backing music, heightening and slowing in pace is included to increase tension. The title of the film is included as well as the release date, main actors, production companies and producers. Captions are also a feature in trailers to give a scary effect. A part of Todorov’s theory of equilibrium could be included in horror trailers. In most trailers in shows the protagonist living a normal life who later becomes the victim. However in trailers we do not see if equilibrium is restored.