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Business leaders are
engaging labor differently –
Is your IT ready?
SharePoint TechFest - Houston
October 12, 2016
Doug Reeder
CTO Commercial Industries, Dell Services
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Technology does not
cause change.
It only enables, facilitates, and
accelerates the changes we
want to take place.
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Innovation
Business
Models
Management
Products and
Services
Processes
Marketing
New ideas + Forward-thinking + Feasible + Viable + Valuable
Implementing new ideas that create value.
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Innovation is not invention
Invention is the process of taking capital
and turning it into knowledge.
Innovation is the process of taking
knowledge and turning it back into capital.
Implementing new ideas that create value.
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Architecture for Systemic Innovation
Insight
Market Innovation Customer Engagement
Scan R&D, IP & Patents,
Regulations & Standards
Identify Constraints
& Opportunities
Environmental Scanning
Weak Signals & Trends
Foresight
Develop Themes
& Scenarios
Plan of Record
Plan of Intent
Plan of Investigation
Strategic
Plans
Frameworks
Reference
Architectures
Operational
& Annual
Plans
Solve Business
Challenges
Facilitate Shared &
Open Innovation
Specific Innovation Plans
Outcomes
and Metrics
Invest Execute
Collaborative Culture
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Approaches &
tools
• Environmental Scanning
• Futures Wheels
• Futures Cone
• Scenarios
• Black Swan Analysis
• SWOT
• Extrapolation
• Surveys
• Regulatory Reviews
• Expert Panels
• Delphi
• Backcasting
• Patent Analysis
• Science Fiction
• Many others
Strategic
Foresight
The objective of
foresight is to
identify future
needs, challenges,
opportunities,
scenarios, and
potential solutions.
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Foresight – Looking outside and anticipating change
STEEPLD Framework
S
L T
EEconomic
forces &
signalsE
Political
forces &
signals
Technological
forces & signals
Environmental
forces & signals
Societal
forces &
signals
Legislative
forces & signals
Economic – growth,
finance rates, investment,
employment, elasticity,
productivity, etc.
Political –trade rules,
competitive rules, stability,
openness, freedom, etc.
Technological –
examined in terms of its
usage patterns, potentials
and possibilities. Actual
technology forecasts are
handled in Insight
Societal –risk tolerance,
familial ties, mobility,
lifestyle, priorities,
attitudes, etc.
Legislative –employment
rules, contracts, consumer
protection, corporate
governance, etc.
Environmental –
customer expectations,
carbon, infrastructure, etc.
P
D
Demographics -
cohorts, generations,
frameworks, tribes
Demo-
graphics
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Augmented and
virtual reality*
Crowdfunding &
Peer-to-Peer lending
Reputation
economy
Internet of Things
Sustainability* Advanced
genomics*
Quantified Self*
Cryptocurrencies
& Blockchain*
Circular economy*
Advanced robotics*
Utility computing
An old workforce,
a new workforce
*See photo credits on attributions slide
Sample signals, trends, and enabling technologies
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Open innovation &
Crowdsourcing
Sample signals, trends, and enabling technologies
Dynamic pricing Consumerization
UrbanizationPerfect Information
Freelance economy
& Hollywood Model
Sharing economy
Local Manufacturing;
3D and 4D printing*
Learning styles &
knowledge transfer
Pervasive
simplification
Smart everything*Gamification
*See photo credits on attributions slide
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Primary innovation research and publishing
InnovateBusinessIT.com is a trusted community
where senior IT leaders can engage with others and
deepen their understanding of trends impacting the
global business and IT environments.
www.InnovateBusinessIT.com
Dell has conducted hackathons including with
organizations like the Management Innovation
Exchange (MIX) to gain additional insights and
identify potential solutions to challenges.
www.managementexchange.com
Primary Research
The Architecture for Systemic
Innovation was first published in the
book Business Innovation in the Cloud
along with the Customer Innovation
Plan together they lay a foundation for
how we engage with customers and
establish relationships and ecosystems
to foster innovation by focusing on
solving defined business challenges.
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Primary research
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Management Innovation Exchange (MIX)
www.managementexchange.com
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Serve peers
and
customers –
not the boss
Break up
monolithic
structures
Give
everyone a
place at the
table
Radically expand
the scope of
employee
autonomy
Provide
open access
to real-time
information
Ditch
formality
Create
meritocracies
where influence
is based on
contribution,
not credentials
Drive
performance
through a shared
sense of purpose
and community
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Serve peers
and
customers –
not the boss
Break up
monolithic
structures
Give
everyone a
place at the
table
Radically expand
the scope of
employee
autonomy
Provide
open access
to real-time
information
Ditch
formality
Create
meritocracies
where influence
is based on
contribution,
not credentials
Drive
performance
through a shared
sense of purpose
and community
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The CEO Perspective:
The purpose of the
20th century firm:
The purpose of the
21st century firm:
To minimize
transaction costs
and achieve scalable
efficiency
To accelerate
capability
building and
effectively
apply that
capability to
innovation
Creating
new
value —
better &
faster
New view:
Socially-
enabled
enterprise
operating in a
digital
business
ecosystem
IT is essential to
enabling firms to
evolve and
innovate with
information
driven value
creation
Systems of Record Systems of Engagement Systems of Insight
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Digitized business ecosystems
Who can add value
to mine, how can I
add value to theirs?2.0
Enterprise
Management 2.0
Economics 2.0
IT 2.0
Capitalism 2.0
Universal access, availability and on
demand performance; within and
without the corporate boundaries;
from customer through supply chain;
recursively.
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Planning &
directing
Preparing &
mentoring
From:
To:
Staffing &
controlling
Engaging &
framing
Hierarchical &
authoritative
Broad
relationships
& crowd-
sourcing
Creativity and
knowledge
Industrial
approach
Focus on repetition,
scale and efficiency
Focus on originality,
innovation and
efficacy
2.0
Enterprise
Management 2.0
Economics 2.0
IT 2.0
Capitalism 2.0
Future of the enterprise
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Effective socially-enabled enterprise
Two-way collaboration between publishers and consumers of content,
knowledge and value
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Changed nature of value
Value will be the product of in-the-moment, at-the-place collaborative creation
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Strong partnerships and relationships
Even among competitors, in order to service customer
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Smaller, more agile enterprises
An ecosystem to speed up the processes of successful selection
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Complex information systems
Lots of moving parts, known and unknown factors, with varying degrees of
understanding
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Evolution of the workforce
Mentoring people versus directing people on how to achieve outcomes
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What motivates us
Autonomy
• Desire to be self-directed
• Management is great for compliance, but
not engagement
Mastery
• Urge to get better at stuff
Purpose
• More than profits – Making the world a
better place
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Innovation
Business
Models
Management
Products and
Services
Processes
Marketing
New ideas + Forward-thinking + Feasible + Viable + Valuable
Implementing new ideas that create value.
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Management Innovation
Examples
Management innovation refers to the way organizations engage
resources to enhance performance and achieve superior outcomes.
Resource models Reward structures
Organizational models
Organizational Models
Collaboration/
Autonomy
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Who Wants What from IT?
The market expects:
• Value
• Flexibility
• Adaptability
• Speed
CEO
No capital expenditures
Linear or decreasing
operational expenditures
Time to Market
CIO
Legacy extension
Information:
• Assurance & security
• Governance & compliance
Integration & Innovation
CFO
On demand
Metered
Natural Billing Units
End User
Any data
Any where
Any time
Any device
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What’s changing?
BYOD
Bring Your Own
Device
BYOA
Bring Your Own
Application
BYOI
Bring Your Own
Infrastructure
BYOP
Bring Your Own
Process
SYOG
Set Your Own
Goals
PYOC
Pick Your Own
Colleagues
AYOE
Approve Your
Own Expenses
DYOV
Determine Your
Own Vacation
DYOJ
Design Your Own
Job
CYOB
Choose Your
Own Boss
See: The Dawn of Distributed Leadership by Gary Hamel, June 24, 2014
http://www.mixhackathon.org/hackathon/contribution/dawn-distributed-leadership
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Management Innovation
New view of the enterprise: Socially-enabled
enterprise operating in a digitized business ecosystem
Experimentation with new approaches to labor beyond
staff augmentation and traditional outsourcing:
Management
Workplace & Work styles
• Open Allocation
• Self-Selection
• Internal Mobility
• Transparent
Organizations
Organizational Models
• Flat organizations
• Holacracy
• Expert Ecosystems
• Networked Organizations
Business Challenge Solving
• Hackathons
• Crowdsourcing
• Hollywood Model
• Microwork
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Alternatives to full-time employees in specific roles
Traditional
Full-Time
Employees
Interns
Contingent
Workers
Independent
contractors
Crowd-
sourcing
Microwork
Open
Allocation
Teams &
Clusters
Dynamic
Bench
Alumni &
Ramp-down
workers
Outsource
Personnel
Fractal
CXOs
Reputation economy
Open innovation &
Crowdsourcing
Freelance economy
& Hollywood Model
Sharing economy
Learning styles &
knowledge transfer
An old workforce,
a new workforce
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Hackathons
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Hackathons
A gathering of experts, traditionally
programmers, that collaboratively
develop work products in a compressed
time frame.
Hackathons, or “Hack Day”, “Hackfest”
or “Codefests” originated with
Computer Programming (1999) later
extended into other areas including:
• Process
• Management
• Marketing
• Strategy
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Hackathon basics:
• Real-time and asynchronous
• Tangible frameworks or deliverables
• Focused or broad challenges
• Self-selecting teams
• From hours to several weeks
• Review gates
• Read outs and posting of results
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The
Hollywood
Model
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Freelance Economy & the Hollywood Model
Hollywood Model
Only the “producer” remains
with the project from start
to finish. Others come and
go as skills are required.
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Freelance Economy & Hollywood Model
“A freelance economy revolves around hiring self-employed
workers to undertake specific, short-term jobs in return for an
agreed upon wage. These jobs typically are too small or
infrequent to hire a full time employee or would be too
expensive to contract out to another firm.” 1
Hollywood Model – “A project is identified; a team is assembled;
it works together for precisely as long as is needed to complete
the task; then the team disbands. This short-term, project-based
business structure is an alternative to the corporate model, in
which capital is spent up front to build a business, which then
hires workers for long-term, open-ended jobs that can last for
years, even a lifetime.” 2
Freelance economy
& Hollywood Model
1 http://www.investopedia.com/terms/f/freelance-economy.asp
2 http://www.nytimes.com/2015/05/10/magazine/what-hollywood-can-teach-us-about-the-future-of-work.html?_r=0
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Hollywood Business Model – Impact on IT
The Hollywood Model embraces economic specialization;
Focus on where you can create value and outsource
everything else.
Less of this: More of this:
Internal IT budget External IT budget
Built and managed here Bought and managed there
Cost of labor Value of talent
Ownership Lease
Physical management Virtual access
People Software
Generalists Specialists
Independence Interdependence
Market leader Leading consortia
IT Departments:
Shift from Cost Center to
Value Creator
• Costs are quarantined and
made variable
• Scale and expertise is
available and responsive
• Costs are correlated to
revenues
Freelance economy
& Hollywood Model
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Hollywood Model - Enabling Technologies
Virtual Desktops, in all their forms and BYOx enablement:
• Server-hosted Virtual Desktop Infrastructure (VDI)
• Desktops-as-a-Service (DaaS)
• Remote PC access/Remote desktop services/Session-based DT (Win Server 2012)
• Local virtual desktops – Bare metal (Type 1), and Type 2
• Application virtualization
• Unified Endpoint Management
Security
• Robust network security
• Digital Rights Management
• Identity Management; ID-as-a-Service (IDaaS)
• Two Factor Authentication (2FA)
Freelance economy
& Hollywood Model
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Hollywood Model - Enabling Technologies
Knowledge Management
• Advanced KM tools and
readily searchable achieves
• Project management tools
• Knowledge sharing tools
• Collaboration tools
Cynefin Decision-Making Framework
Freelance economy
& Hollywood Model
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IT facilitation of alternative labor resource models
Address foundational requirements
• Identity Management:
robust and agile
• Network security
• Security for intellectual
property; Digital Rights
Management
• Base collaboration tools
Establish a socially-enabled enterprise
• Portfolio of IT tools to
enable new human resource
approaches:
• Internal crowdsourcing and
external solver groups
• Advanced Knowledge
Management tools
• Identify and expand Virtual
Hosted Desktop solutions
Enable a full digital
business ecosystem
• Develop journey maps,
identify alternative labor
opportunities within them
• Partner with business units
to further enable a
permeable, flexible, dynamic
workforce, including
federation with suppliers and
customers
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“Most of the bright people don't work for you -
no matter who you are.”
Bill Joy, Sun Microsystems
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Types of Crowdsourcing
• Searches
– Specific ideas, wisdom, data, lost & found items
• Creative projects
– Graphic design
– Brainstorming for unconstrained ideas
– Refinement of ideas
• Challenges
– Structured questions to create a deliverable
• Project work
– Open source and competitive source
– Microwork
• Funding
– Venture capital from individuals
• Crowdvoting
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Crowdsourcing industry
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Local Motors™ - Crowdsourcing and Personalization
“This design has aroused incredible feedback
and collaboration from the Community. By
promoting discussion and collaboration early
on, we are able to design cars we know people
want; there is no guessing.”
Ben Messmer, Lead Designer at Local Motors
explains the value in Community Design Process.
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Precisely define challenges
“If I had an hour to solve a
problem I'd spend 55 minutes
thinking about the problem
and 5 minutes thinking about
solutions.”
- Albert Einstein
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Crowdsourcing Recommendations
• Focus on very narrowly defined challenges
– Challenge abstraction and definition is key
– Train a catalyst solver group to help ensure only viable solutions are submitted
• Understand the available tools and how they can be used
– Internal tool for employees
– External tool/service when internal solutions cannot be discovered
• Issue a balanced portfolio of challenges
– Not all challenges have to be grand challenges
• Governance, balanced with autonomy, is essential
– Follow through on viable solutions (or risk alienating your solver group)
• Partner with HR and/or whoever owns culture in the organization
– Use as a catalyst to build or enhance a culture of innovation
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Microwork
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New resource models & approaches: Microwork
The process and execution of decomposing work projects into smaller,
manageable modules and engaging workers, typically from a network of
people with skills and resources, to accomplish the task.
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Amazon’s Mechanical Turk
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The Mechanical Turk (1770-1854)
By Wolfgang von Kempelen - Copper engraving from the book: Freiherr Joseph Friedrich zu Racknitz, Ueber den Schachspieler
des Herrn von Kempelen, Leipzig und Dresden 1789., Public Domain, https://commons.wikimedia.org/w/index.php?curid=424090
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New resource models & approaches: Microwork
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Open
Allocation
of Time
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Self-organizing models; Open Allocation
Open allocation refers to a management
style in which employees are given a high
degree of freedom in choosing what
projects to work on, and how to allocate
their time. They do not necessarily answer
to a single manager, but to the company
and their peers.
Organization Industry Type Number of employees Used open allocation
W. L. Gore and
Associates
Manufacturing Private company 9,840 1958 (founding year) - date
Valve Corporation Video games Private company 400 Founding year – date
Treehouse Technology Private company 60 June 20, 2013 – date
Monk Development Software as a Service Private company 25-30 2013 – date
GitHub Technology Private company 175 Founding year – 2014
20%
FedEx Days
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Open allocation - W. L. Gore & Associates, Inc.
Bill Gore articulated four culture principles that
he called freedom, fairness, commitment and
waterline:
• Associates have the freedom to encourage,
help, and allow other associates to grow in
knowledge, skill, and scope of responsibility
• Associates should demonstrate fairness to each other and everyone with
whom they come in contact
• Associates are provided the ability to make one's own commitments and are
expected to keep them
• A waterline situation involves consultation with other associates before
undertaking actions that could impact the reputation or profitability of the
company and otherwise "sink the ship."
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Organizational
and
Management
Models
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Statoil: Self-regulating management model
Profile:
• Norwegian oil and gas company
• Operations in 34 countries, 20,000 employees and $90B revenue
• Ranked #67 on Fortune 500 in size, but #1 in Social Responsibility and #7 in Innovation
Management Innovation Exchange: Busting Bureaucracy Hackathon
• Reinvent the means of control
• Develop holistic performance measures
• Stretch management timeframes and perspectives
Key Initiatives towards a “more dynamic, flexible and self-regulating management model.”
• “In 2005 we started on a journey of radically changing our management processes, which included
abolishing traditional budgeting.”
• “In 2010 we decided to ‘kick out the calendar’”
www.managementexchange.com
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Self-regulating, Self-management models
History:
• The Morning Star Company was founded in 1970 by Chris Rufer
as a one truck owner operator, hauling tomatoes to other
canneries
• Today, Morning Star accounts for over 25% of the California
processing tomato production, supplying 40% of the U.S.
ingredient tomato paste and diced tomato markets, with
industrial sales of approximately $350 million
Key Initiatives towards a self-regulating, self-management model:
• People (“professionals”) work in a culture of self-management to
achieve the mission
• They initiate communication and coordination of their activities
with fellow colleagues, customers, suppliers and fellow industry
participants, absent directives from others
• Colleagues take personal responsibility and hold themselves
accountable
…no bosses, no titles, no
job descriptions, and a
sweeping scope of authority
when it comes to making
decisions (about hiring, how
to spend the company’s
money, what direction to
take)
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New Management Models: Holacracy
Management Without Managers
Holacracy places the seat of organizational
power in an explicit process, one which
organizes around an explicit purpose. This
allows emergent behavior of the whole system,
without being controlled by either a single
heroic leader or even the collective group.
Holacracy is a self-governing,
purpose-driven business
structure that reassigns
authority and responsibility
based on the task at hand.
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New Management Models: Holacracy
Holacracy is a self-governing,
purpose-driven business
structure that reassigns
authority and responsibility
based on the task at hand.
Medium is an online social journalism platform
Founded by Twitter co-founder Evan Williams
in 2012.
Publications include:
Cuepoint – Online Music Magazine
Backchannel – Technology publication
Zappos.com is an online shoe
company and is part of
Amazon.com
ARCA, a North Carolina-based
technology company
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• liv.it
• Concept7 (case report)
• talkSpirit (case report)
• ARCA (blog post)
• Netcentric (blog post)
• Buddhist Geeks (note)
• Office of the Chief Information Officer of Washington
State (blog, links, public governance records)
• OZ
• Voys (links)
• cidpartners GmbH
• Colman Knight Advisory (link)
• Scarabee Biocoop (report)
• energized.org (public governance records)
• soulbottles
• CourageLabs LLC (public governance records)
• MankindProject USA (public governance records)
• Xpreneurs GmbH (public governance records)
• ACNV-BF (public governance records)
• Die Wertschätzer
• Doctusoft
• FinanceFox
• EMPAUA
• SocialSquare (blogpost)
• Findasense (video)
• AFCA
• LIIP
• Euforia
• CINTEO
• VSE
• People’s Playground
• HolacracyOne (public governance records)
• iGi Partners (public governance records)
• Structure & Process (public governance records)
• Evolving Organisation (public governance records)
• Zappos.com (link collection)
• Downtown Project
• David Allen Company (link collection)
• Undercurrent (Case-Study)
• Future Logic (press release, Stephan Jenner on Quora)
• AdScale Laboratories (case-study)
• Wonderworks Consulting
• Springest (announcement, blogpost, more details)
• BoP Innovation Center
• Impact Hub Amsterdam
• Impact Hub Vienna (article)
• Impact Hub Company
• Waterschap de Dommel (in parts of the organisation)
• Streamit (in parts of the organisation)
• Center for Human Emergence
• CHE Synnervate
• Kolibri
• The Integral Center
• Conscious Brands
• Outformations Agile Collaboratory (governance)
• Three Coins (mention)
• Trillium Awakening Operations Circle (public governance)
• Washington’s Strengthening Families Collective (via)
• Becoming Parents Program (via)
• BC3—Boulder Conscious Community (Governance)
• Precision Nutrition (video, case-study)
• Beratergruppe Neuwaldegg
• Moveline
• ITX Wireless (note)
Known organizations using Holacracy as of 03/24/2016:
Source: http://structureprocess.com/holacracy-cases/ Extracted April 2, 2016
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• Trillium Awakening Operations
Circle (public governance)
• Washington’s Strengthening Families
Collective (via)
• Becoming Parents Program (via)
• BC3—Boulder Conscious
Community (Governance)
• Precision Nutrition (video, case-study)
• Beratergruppe Neuwaldegg
• Moveline
• ITX Wireless (note)
• liv.it
• Concept7 (case report)
• talkSpirit (case report)
• ARCA (blog post)
• Netcentric (blog post)
• Buddhist Geeks (note)
• Washington Technology Solutions
(WaTech) (blog, links, public governance
records)
• OZ
• Voys (links)
• cidpartners GmbH
• Colman Knight Advisory (link)
• Scarabee Biocoop (report)
• Energized.org (public governance records)
• soulbottles
• CourageLabs LLC (public governance
records)
• MankindProject USA (public governance
records)
• HolacracyOne (public governance records)
• iGi Partners (public governance records)
• Structure & Process (public governance
records)
• Evolving Organisation (public governance
records)
• Zappos.com (link collection)
• Downtown Project
• David Allen Company (link collection)
• Undercurrent (Case-Study)
• Future Logic (press release, Stephan Jenner
on Quora)
• AdScale Laboratories (case-study)
• Wonderworks Consulting
• Springest (announcement, blogpost, more
details)
• BoP Innovation Center
• Impact Hub Amsterdam
• Impact Hub Vienna (article)
• Impact Hub Company
• Waterschap de Dommel (in parts of the
organisation)
• Streamit (in parts of the organisation)
• Center for Human Emergence
• CHE Synnervate
• Kolibri
• The Integral Center
• Conscious Brands
• Outformations Agile
Collaboratory (governance)
• Three Coins (mention)
Known organizations using Holacracy as of 09/12/2016:
Source: http://structureprocess.com/holacracy-cases/ Extracted October 10, 2016
• Xpreneurs GmbH (public governance records)
• ACNV-BF (public governance records)
• Die Wertschätzer
• Doctusoft
• FinanceFox
• EMPAUA
• SocialSquare (blogpost)
• Findasense (video)
• AFCA
• LIIP
• Euforia
• CINTEO
• VSE
• People’s Playground
• Lab.Coop (blogpost)
• bol.com (in some teams)
• Spindle
• Purely Poultry
• encode.org
• evolution at work
• Business School Lausanne
• dwarfs&Giants
• CompassPoint (blogpost)
• Valsplat (post)
• Viisi (public governance records)
• Green-Acres
• Connectis
• Butterfly Works
• Rockstart
• Smart Hotel
• PRO6 Managers (more details)
• Durabilis
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Distributed and network workforce approaches
Expert ecosystems Networked organization
Technology firm in Venezuela
• Work is arranged in large
outcomes
• Teams are formed and self-
selected
• Highly transparent
• People backfill their own
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Emerging Models; Open Supply Chain
SFI: Self Adaptive Supply Chains
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Open
Innovation
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Open innovation &
Crowdsourcing
Open Innovation
Open innovation is: “a business concept developed by Henry
Chesbrough which encourages companies to acquire outside
sources of innovation to order to improve product lines and
shorten the time required to bring products to market, and to
market or release internally developed innovation which does
not fit the company's business model but could be effectively
used elsewhere.” *
* http://www.businessdictionary.com/definition/open-innovation.html
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WIP:
It is all about
ECOSYSTEMS
Key Challenge:
• Security and Privacy
Concerns
• Lack of Standards
• Investment
• Trust
Key Opportunity:
• Adaptability Agility
• Serendipity
• New Capabilities
• Transparency
Government
Society
Environment
The Future
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Recommendations
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Key ideas to build on
• IT needs to take a leadership role in introducing and facilitating new ways
of working
– Understanding trends, signals and directions, and being prepared with the right
tools to ensure productive contractors, dynamic workers, and new office
environments
• Understand that technology is not the primary driver of change
• Innovation is not invention, and is far more than products, services and
gadgets
– Enabling and facilitating business model changes, understand business models
• Management models are being disrupted
– Business leaders need IT’s help to accelerate the transformation
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Recommendations - CIOs and Strategic IT Leaders
• Establish a Strategic Foresight function in your organization, and/or
liaisons to existing corporate groups
– Use a STEEPLD-type framework for Foresight
– Expand the role of ”Technology Scouts” to include business signals & trends
• IT leaders should partner with business leaders to develop a culture of
innovation
– Identify who “owns culture” in the their organization, often Human Resource
leaders and Chief Customer Officers
– Seek to promote serendipity in the workplace
• If Open Allocation of employees time is not already embraced by the
organization, find the curious employees and have them periodically
report what they are seeing
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Foundational views
Science Fiction suggestions include:
• Twelve Tomorrows (2016) by MIT Technology Review
• The City of the Future (2016) Presented by Sci-Futures
• Aurora (2015) by Kim Stanley Robinson
THANK YOU
Doug_Reeder@Dell.com
@DougReeder
Business Innovation in the Cloud by Jim Stikeleather and Peter Fingar
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Appendix
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Photo attributions
Quantified self: ”Quantified Self 2011” by Bytemarks is licensed under CC BY 2.0
Circular economy: “Go Circular!” by Zeronaut.be is licensed under CC BY 2.0
Advanced robotics: “OpenSource Robotic Arm” by oomlout is licensed under CC BY 2.0
Cryptocurrencies & Blockchain: “Image_2374” by BTC Keychain is licensed under CC BY 2.0
Sustainability: “Sustainability” by Kyle MacKenzie is licensed under CC BY 2.0
3D and 4D Printing: “MakerBot_ReplicatorZ18_ProdBild3” by Creative Tools is licensed under CC BY 2.0
Learning Styles: “babies at the blackboard” by Audio-luci-store-it is licensed under CC BY 2.0
Advanced Genomics: "Miraikan” by MIKI Yoshihito is licensed under CC BY 2.0
Augmented & Virtual Reality: “Google Glass” by Matt Brown is licensed under CC BY 2.0
Samsung Smartwatch: “Samsung Galaxy Gear smartwatch” by Kārlis Dambrāns is licensed under CC BY 2.0
Oculus Rift: “Maxim Kapinus and Oculus Rift” by Sergey Galyonkin is licensed under CC BY-SA 2.0
Dell – Internal Use - Confidential

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Business leaders are engaging labor differently - Is your IT ready?

  • 1. 1 Services Business leaders are engaging labor differently – Is your IT ready? SharePoint TechFest - Houston October 12, 2016 Doug Reeder CTO Commercial Industries, Dell Services
  • 2. 2 Services Technology does not cause change. It only enables, facilitates, and accelerates the changes we want to take place.
  • 3. 3 Services Innovation Business Models Management Products and Services Processes Marketing New ideas + Forward-thinking + Feasible + Viable + Valuable Implementing new ideas that create value.
  • 4. 4 Services Innovation is not invention Invention is the process of taking capital and turning it into knowledge. Innovation is the process of taking knowledge and turning it back into capital. Implementing new ideas that create value.
  • 5. 5 Services Architecture for Systemic Innovation Insight Market Innovation Customer Engagement Scan R&D, IP & Patents, Regulations & Standards Identify Constraints & Opportunities Environmental Scanning Weak Signals & Trends Foresight Develop Themes & Scenarios Plan of Record Plan of Intent Plan of Investigation Strategic Plans Frameworks Reference Architectures Operational & Annual Plans Solve Business Challenges Facilitate Shared & Open Innovation Specific Innovation Plans Outcomes and Metrics Invest Execute Collaborative Culture
  • 6. 6 Services Approaches & tools • Environmental Scanning • Futures Wheels • Futures Cone • Scenarios • Black Swan Analysis • SWOT • Extrapolation • Surveys • Regulatory Reviews • Expert Panels • Delphi • Backcasting • Patent Analysis • Science Fiction • Many others Strategic Foresight The objective of foresight is to identify future needs, challenges, opportunities, scenarios, and potential solutions.
  • 7. 7 Services Foresight – Looking outside and anticipating change STEEPLD Framework S L T EEconomic forces & signalsE Political forces & signals Technological forces & signals Environmental forces & signals Societal forces & signals Legislative forces & signals Economic – growth, finance rates, investment, employment, elasticity, productivity, etc. Political –trade rules, competitive rules, stability, openness, freedom, etc. Technological – examined in terms of its usage patterns, potentials and possibilities. Actual technology forecasts are handled in Insight Societal –risk tolerance, familial ties, mobility, lifestyle, priorities, attitudes, etc. Legislative –employment rules, contracts, consumer protection, corporate governance, etc. Environmental – customer expectations, carbon, infrastructure, etc. P D Demographics - cohorts, generations, frameworks, tribes Demo- graphics
  • 8. 8 Services Augmented and virtual reality* Crowdfunding & Peer-to-Peer lending Reputation economy Internet of Things Sustainability* Advanced genomics* Quantified Self* Cryptocurrencies & Blockchain* Circular economy* Advanced robotics* Utility computing An old workforce, a new workforce *See photo credits on attributions slide Sample signals, trends, and enabling technologies
  • 9. 9 Services Open innovation & Crowdsourcing Sample signals, trends, and enabling technologies Dynamic pricing Consumerization UrbanizationPerfect Information Freelance economy & Hollywood Model Sharing economy Local Manufacturing; 3D and 4D printing* Learning styles & knowledge transfer Pervasive simplification Smart everything*Gamification *See photo credits on attributions slide
  • 10. 10 Services Primary innovation research and publishing InnovateBusinessIT.com is a trusted community where senior IT leaders can engage with others and deepen their understanding of trends impacting the global business and IT environments. www.InnovateBusinessIT.com Dell has conducted hackathons including with organizations like the Management Innovation Exchange (MIX) to gain additional insights and identify potential solutions to challenges. www.managementexchange.com Primary Research The Architecture for Systemic Innovation was first published in the book Business Innovation in the Cloud along with the Customer Innovation Plan together they lay a foundation for how we engage with customers and establish relationships and ecosystems to foster innovation by focusing on solving defined business challenges.
  • 12. 12 Services Management Innovation Exchange (MIX) www.managementexchange.com
  • 13. 13 Services Serve peers and customers – not the boss Break up monolithic structures Give everyone a place at the table Radically expand the scope of employee autonomy Provide open access to real-time information Ditch formality Create meritocracies where influence is based on contribution, not credentials Drive performance through a shared sense of purpose and community
  • 14. 14 Services Serve peers and customers – not the boss Break up monolithic structures Give everyone a place at the table Radically expand the scope of employee autonomy Provide open access to real-time information Ditch formality Create meritocracies where influence is based on contribution, not credentials Drive performance through a shared sense of purpose and community
  • 15. 15 Services The CEO Perspective: The purpose of the 20th century firm: The purpose of the 21st century firm: To minimize transaction costs and achieve scalable efficiency To accelerate capability building and effectively apply that capability to innovation Creating new value — better & faster New view: Socially- enabled enterprise operating in a digital business ecosystem IT is essential to enabling firms to evolve and innovate with information driven value creation Systems of Record Systems of Engagement Systems of Insight
  • 16. 16 Services Digitized business ecosystems Who can add value to mine, how can I add value to theirs?2.0 Enterprise Management 2.0 Economics 2.0 IT 2.0 Capitalism 2.0 Universal access, availability and on demand performance; within and without the corporate boundaries; from customer through supply chain; recursively.
  • 17. 17 Services Planning & directing Preparing & mentoring From: To: Staffing & controlling Engaging & framing Hierarchical & authoritative Broad relationships & crowd- sourcing Creativity and knowledge Industrial approach Focus on repetition, scale and efficiency Focus on originality, innovation and efficacy 2.0 Enterprise Management 2.0 Economics 2.0 IT 2.0 Capitalism 2.0 Future of the enterprise
  • 18. 18 Services Effective socially-enabled enterprise Two-way collaboration between publishers and consumers of content, knowledge and value
  • 19. 19 Services Changed nature of value Value will be the product of in-the-moment, at-the-place collaborative creation
  • 20. 20 Services Strong partnerships and relationships Even among competitors, in order to service customer
  • 21. 21 Services Smaller, more agile enterprises An ecosystem to speed up the processes of successful selection
  • 22. 22 Services Complex information systems Lots of moving parts, known and unknown factors, with varying degrees of understanding
  • 23. 23 Services Evolution of the workforce Mentoring people versus directing people on how to achieve outcomes
  • 24. 24 Services What motivates us Autonomy • Desire to be self-directed • Management is great for compliance, but not engagement Mastery • Urge to get better at stuff Purpose • More than profits – Making the world a better place
  • 25. 25 Services Innovation Business Models Management Products and Services Processes Marketing New ideas + Forward-thinking + Feasible + Viable + Valuable Implementing new ideas that create value.
  • 26. 26 Services Management Innovation Examples Management innovation refers to the way organizations engage resources to enhance performance and achieve superior outcomes. Resource models Reward structures Organizational models Organizational Models Collaboration/ Autonomy
  • 27. 27 Services Who Wants What from IT? The market expects: • Value • Flexibility • Adaptability • Speed CEO No capital expenditures Linear or decreasing operational expenditures Time to Market CIO Legacy extension Information: • Assurance & security • Governance & compliance Integration & Innovation CFO On demand Metered Natural Billing Units End User Any data Any where Any time Any device
  • 28. 28 Services What’s changing? BYOD Bring Your Own Device BYOA Bring Your Own Application BYOI Bring Your Own Infrastructure BYOP Bring Your Own Process SYOG Set Your Own Goals PYOC Pick Your Own Colleagues AYOE Approve Your Own Expenses DYOV Determine Your Own Vacation DYOJ Design Your Own Job CYOB Choose Your Own Boss See: The Dawn of Distributed Leadership by Gary Hamel, June 24, 2014 http://www.mixhackathon.org/hackathon/contribution/dawn-distributed-leadership
  • 29. 29 Services Management Innovation New view of the enterprise: Socially-enabled enterprise operating in a digitized business ecosystem Experimentation with new approaches to labor beyond staff augmentation and traditional outsourcing: Management Workplace & Work styles • Open Allocation • Self-Selection • Internal Mobility • Transparent Organizations Organizational Models • Flat organizations • Holacracy • Expert Ecosystems • Networked Organizations Business Challenge Solving • Hackathons • Crowdsourcing • Hollywood Model • Microwork
  • 30. 30 Services Alternatives to full-time employees in specific roles Traditional Full-Time Employees Interns Contingent Workers Independent contractors Crowd- sourcing Microwork Open Allocation Teams & Clusters Dynamic Bench Alumni & Ramp-down workers Outsource Personnel Fractal CXOs Reputation economy Open innovation & Crowdsourcing Freelance economy & Hollywood Model Sharing economy Learning styles & knowledge transfer An old workforce, a new workforce
  • 32. 32 Services Hackathons A gathering of experts, traditionally programmers, that collaboratively develop work products in a compressed time frame. Hackathons, or “Hack Day”, “Hackfest” or “Codefests” originated with Computer Programming (1999) later extended into other areas including: • Process • Management • Marketing • Strategy
  • 33. 33 Services Hackathon basics: • Real-time and asynchronous • Tangible frameworks or deliverables • Focused or broad challenges • Self-selecting teams • From hours to several weeks • Review gates • Read outs and posting of results
  • 36. 36 Services Freelance Economy & the Hollywood Model Hollywood Model Only the “producer” remains with the project from start to finish. Others come and go as skills are required.
  • 37. 37 Services Freelance Economy & Hollywood Model “A freelance economy revolves around hiring self-employed workers to undertake specific, short-term jobs in return for an agreed upon wage. These jobs typically are too small or infrequent to hire a full time employee or would be too expensive to contract out to another firm.” 1 Hollywood Model – “A project is identified; a team is assembled; it works together for precisely as long as is needed to complete the task; then the team disbands. This short-term, project-based business structure is an alternative to the corporate model, in which capital is spent up front to build a business, which then hires workers for long-term, open-ended jobs that can last for years, even a lifetime.” 2 Freelance economy & Hollywood Model 1 http://www.investopedia.com/terms/f/freelance-economy.asp 2 http://www.nytimes.com/2015/05/10/magazine/what-hollywood-can-teach-us-about-the-future-of-work.html?_r=0
  • 38. 38 Services Hollywood Business Model – Impact on IT The Hollywood Model embraces economic specialization; Focus on where you can create value and outsource everything else. Less of this: More of this: Internal IT budget External IT budget Built and managed here Bought and managed there Cost of labor Value of talent Ownership Lease Physical management Virtual access People Software Generalists Specialists Independence Interdependence Market leader Leading consortia IT Departments: Shift from Cost Center to Value Creator • Costs are quarantined and made variable • Scale and expertise is available and responsive • Costs are correlated to revenues Freelance economy & Hollywood Model
  • 39. 39 Services Hollywood Model - Enabling Technologies Virtual Desktops, in all their forms and BYOx enablement: • Server-hosted Virtual Desktop Infrastructure (VDI) • Desktops-as-a-Service (DaaS) • Remote PC access/Remote desktop services/Session-based DT (Win Server 2012) • Local virtual desktops – Bare metal (Type 1), and Type 2 • Application virtualization • Unified Endpoint Management Security • Robust network security • Digital Rights Management • Identity Management; ID-as-a-Service (IDaaS) • Two Factor Authentication (2FA) Freelance economy & Hollywood Model
  • 40. 40 Services Hollywood Model - Enabling Technologies Knowledge Management • Advanced KM tools and readily searchable achieves • Project management tools • Knowledge sharing tools • Collaboration tools Cynefin Decision-Making Framework Freelance economy & Hollywood Model
  • 41. 41 Services IT facilitation of alternative labor resource models Address foundational requirements • Identity Management: robust and agile • Network security • Security for intellectual property; Digital Rights Management • Base collaboration tools Establish a socially-enabled enterprise • Portfolio of IT tools to enable new human resource approaches: • Internal crowdsourcing and external solver groups • Advanced Knowledge Management tools • Identify and expand Virtual Hosted Desktop solutions Enable a full digital business ecosystem • Develop journey maps, identify alternative labor opportunities within them • Partner with business units to further enable a permeable, flexible, dynamic workforce, including federation with suppliers and customers
  • 42. 42 Services “Most of the bright people don't work for you - no matter who you are.” Bill Joy, Sun Microsystems
  • 45. 45 Services Types of Crowdsourcing • Searches – Specific ideas, wisdom, data, lost & found items • Creative projects – Graphic design – Brainstorming for unconstrained ideas – Refinement of ideas • Challenges – Structured questions to create a deliverable • Project work – Open source and competitive source – Microwork • Funding – Venture capital from individuals • Crowdvoting
  • 51. 51 Services Local Motors™ - Crowdsourcing and Personalization “This design has aroused incredible feedback and collaboration from the Community. By promoting discussion and collaboration early on, we are able to design cars we know people want; there is no guessing.” Ben Messmer, Lead Designer at Local Motors explains the value in Community Design Process.
  • 53. 53 Services Precisely define challenges “If I had an hour to solve a problem I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.” - Albert Einstein
  • 54. 54 Services Crowdsourcing Recommendations • Focus on very narrowly defined challenges – Challenge abstraction and definition is key – Train a catalyst solver group to help ensure only viable solutions are submitted • Understand the available tools and how they can be used – Internal tool for employees – External tool/service when internal solutions cannot be discovered • Issue a balanced portfolio of challenges – Not all challenges have to be grand challenges • Governance, balanced with autonomy, is essential – Follow through on viable solutions (or risk alienating your solver group) • Partner with HR and/or whoever owns culture in the organization – Use as a catalyst to build or enhance a culture of innovation
  • 56. 56 Services New resource models & approaches: Microwork The process and execution of decomposing work projects into smaller, manageable modules and engaging workers, typically from a network of people with skills and resources, to accomplish the task.
  • 58. 58 Services The Mechanical Turk (1770-1854) By Wolfgang von Kempelen - Copper engraving from the book: Freiherr Joseph Friedrich zu Racknitz, Ueber den Schachspieler des Herrn von Kempelen, Leipzig und Dresden 1789., Public Domain, https://commons.wikimedia.org/w/index.php?curid=424090
  • 59. 59 Services New resource models & approaches: Microwork
  • 61. 61 Services Self-organizing models; Open Allocation Open allocation refers to a management style in which employees are given a high degree of freedom in choosing what projects to work on, and how to allocate their time. They do not necessarily answer to a single manager, but to the company and their peers. Organization Industry Type Number of employees Used open allocation W. L. Gore and Associates Manufacturing Private company 9,840 1958 (founding year) - date Valve Corporation Video games Private company 400 Founding year – date Treehouse Technology Private company 60 June 20, 2013 – date Monk Development Software as a Service Private company 25-30 2013 – date GitHub Technology Private company 175 Founding year – 2014 20% FedEx Days
  • 62. 62 Services Open allocation - W. L. Gore & Associates, Inc. Bill Gore articulated four culture principles that he called freedom, fairness, commitment and waterline: • Associates have the freedom to encourage, help, and allow other associates to grow in knowledge, skill, and scope of responsibility • Associates should demonstrate fairness to each other and everyone with whom they come in contact • Associates are provided the ability to make one's own commitments and are expected to keep them • A waterline situation involves consultation with other associates before undertaking actions that could impact the reputation or profitability of the company and otherwise "sink the ship."
  • 64. 64 Services Statoil: Self-regulating management model Profile: • Norwegian oil and gas company • Operations in 34 countries, 20,000 employees and $90B revenue • Ranked #67 on Fortune 500 in size, but #1 in Social Responsibility and #7 in Innovation Management Innovation Exchange: Busting Bureaucracy Hackathon • Reinvent the means of control • Develop holistic performance measures • Stretch management timeframes and perspectives Key Initiatives towards a “more dynamic, flexible and self-regulating management model.” • “In 2005 we started on a journey of radically changing our management processes, which included abolishing traditional budgeting.” • “In 2010 we decided to ‘kick out the calendar’” www.managementexchange.com
  • 65. 65 Services Self-regulating, Self-management models History: • The Morning Star Company was founded in 1970 by Chris Rufer as a one truck owner operator, hauling tomatoes to other canneries • Today, Morning Star accounts for over 25% of the California processing tomato production, supplying 40% of the U.S. ingredient tomato paste and diced tomato markets, with industrial sales of approximately $350 million Key Initiatives towards a self-regulating, self-management model: • People (“professionals”) work in a culture of self-management to achieve the mission • They initiate communication and coordination of their activities with fellow colleagues, customers, suppliers and fellow industry participants, absent directives from others • Colleagues take personal responsibility and hold themselves accountable …no bosses, no titles, no job descriptions, and a sweeping scope of authority when it comes to making decisions (about hiring, how to spend the company’s money, what direction to take)
  • 66. 66 Services New Management Models: Holacracy Management Without Managers Holacracy places the seat of organizational power in an explicit process, one which organizes around an explicit purpose. This allows emergent behavior of the whole system, without being controlled by either a single heroic leader or even the collective group. Holacracy is a self-governing, purpose-driven business structure that reassigns authority and responsibility based on the task at hand.
  • 67. 67 Services New Management Models: Holacracy Holacracy is a self-governing, purpose-driven business structure that reassigns authority and responsibility based on the task at hand. Medium is an online social journalism platform Founded by Twitter co-founder Evan Williams in 2012. Publications include: Cuepoint – Online Music Magazine Backchannel – Technology publication Zappos.com is an online shoe company and is part of Amazon.com ARCA, a North Carolina-based technology company
  • 68. 68 Services • liv.it • Concept7 (case report) • talkSpirit (case report) • ARCA (blog post) • Netcentric (blog post) • Buddhist Geeks (note) • Office of the Chief Information Officer of Washington State (blog, links, public governance records) • OZ • Voys (links) • cidpartners GmbH • Colman Knight Advisory (link) • Scarabee Biocoop (report) • energized.org (public governance records) • soulbottles • CourageLabs LLC (public governance records) • MankindProject USA (public governance records) • Xpreneurs GmbH (public governance records) • ACNV-BF (public governance records) • Die Wertschätzer • Doctusoft • FinanceFox • EMPAUA • SocialSquare (blogpost) • Findasense (video) • AFCA • LIIP • Euforia • CINTEO • VSE • People’s Playground • HolacracyOne (public governance records) • iGi Partners (public governance records) • Structure & Process (public governance records) • Evolving Organisation (public governance records) • Zappos.com (link collection) • Downtown Project • David Allen Company (link collection) • Undercurrent (Case-Study) • Future Logic (press release, Stephan Jenner on Quora) • AdScale Laboratories (case-study) • Wonderworks Consulting • Springest (announcement, blogpost, more details) • BoP Innovation Center • Impact Hub Amsterdam • Impact Hub Vienna (article) • Impact Hub Company • Waterschap de Dommel (in parts of the organisation) • Streamit (in parts of the organisation) • Center for Human Emergence • CHE Synnervate • Kolibri • The Integral Center • Conscious Brands • Outformations Agile Collaboratory (governance) • Three Coins (mention) • Trillium Awakening Operations Circle (public governance) • Washington’s Strengthening Families Collective (via) • Becoming Parents Program (via) • BC3—Boulder Conscious Community (Governance) • Precision Nutrition (video, case-study) • Beratergruppe Neuwaldegg • Moveline • ITX Wireless (note) Known organizations using Holacracy as of 03/24/2016: Source: http://structureprocess.com/holacracy-cases/ Extracted April 2, 2016
  • 69. 69 Services • Trillium Awakening Operations Circle (public governance) • Washington’s Strengthening Families Collective (via) • Becoming Parents Program (via) • BC3—Boulder Conscious Community (Governance) • Precision Nutrition (video, case-study) • Beratergruppe Neuwaldegg • Moveline • ITX Wireless (note) • liv.it • Concept7 (case report) • talkSpirit (case report) • ARCA (blog post) • Netcentric (blog post) • Buddhist Geeks (note) • Washington Technology Solutions (WaTech) (blog, links, public governance records) • OZ • Voys (links) • cidpartners GmbH • Colman Knight Advisory (link) • Scarabee Biocoop (report) • Energized.org (public governance records) • soulbottles • CourageLabs LLC (public governance records) • MankindProject USA (public governance records) • HolacracyOne (public governance records) • iGi Partners (public governance records) • Structure & Process (public governance records) • Evolving Organisation (public governance records) • Zappos.com (link collection) • Downtown Project • David Allen Company (link collection) • Undercurrent (Case-Study) • Future Logic (press release, Stephan Jenner on Quora) • AdScale Laboratories (case-study) • Wonderworks Consulting • Springest (announcement, blogpost, more details) • BoP Innovation Center • Impact Hub Amsterdam • Impact Hub Vienna (article) • Impact Hub Company • Waterschap de Dommel (in parts of the organisation) • Streamit (in parts of the organisation) • Center for Human Emergence • CHE Synnervate • Kolibri • The Integral Center • Conscious Brands • Outformations Agile Collaboratory (governance) • Three Coins (mention) Known organizations using Holacracy as of 09/12/2016: Source: http://structureprocess.com/holacracy-cases/ Extracted October 10, 2016 • Xpreneurs GmbH (public governance records) • ACNV-BF (public governance records) • Die Wertschätzer • Doctusoft • FinanceFox • EMPAUA • SocialSquare (blogpost) • Findasense (video) • AFCA • LIIP • Euforia • CINTEO • VSE • People’s Playground • Lab.Coop (blogpost) • bol.com (in some teams) • Spindle • Purely Poultry • encode.org • evolution at work • Business School Lausanne • dwarfs&Giants • CompassPoint (blogpost) • Valsplat (post) • Viisi (public governance records) • Green-Acres • Connectis • Butterfly Works • Rockstart • Smart Hotel • PRO6 Managers (more details) • Durabilis
  • 70. 70 Services Distributed and network workforce approaches Expert ecosystems Networked organization Technology firm in Venezuela • Work is arranged in large outcomes • Teams are formed and self- selected • Highly transparent • People backfill their own
  • 71. 71 Services Emerging Models; Open Supply Chain SFI: Self Adaptive Supply Chains
  • 73. 73 Services Open innovation & Crowdsourcing Open Innovation Open innovation is: “a business concept developed by Henry Chesbrough which encourages companies to acquire outside sources of innovation to order to improve product lines and shorten the time required to bring products to market, and to market or release internally developed innovation which does not fit the company's business model but could be effectively used elsewhere.” * * http://www.businessdictionary.com/definition/open-innovation.html
  • 74. 74 Services WIP: It is all about ECOSYSTEMS Key Challenge: • Security and Privacy Concerns • Lack of Standards • Investment • Trust Key Opportunity: • Adaptability Agility • Serendipity • New Capabilities • Transparency Government Society Environment The Future
  • 76. 76 Services Key ideas to build on • IT needs to take a leadership role in introducing and facilitating new ways of working – Understanding trends, signals and directions, and being prepared with the right tools to ensure productive contractors, dynamic workers, and new office environments • Understand that technology is not the primary driver of change • Innovation is not invention, and is far more than products, services and gadgets – Enabling and facilitating business model changes, understand business models • Management models are being disrupted – Business leaders need IT’s help to accelerate the transformation
  • 77. 77 Services Recommendations - CIOs and Strategic IT Leaders • Establish a Strategic Foresight function in your organization, and/or liaisons to existing corporate groups – Use a STEEPLD-type framework for Foresight – Expand the role of ”Technology Scouts” to include business signals & trends • IT leaders should partner with business leaders to develop a culture of innovation – Identify who “owns culture” in the their organization, often Human Resource leaders and Chief Customer Officers – Seek to promote serendipity in the workplace • If Open Allocation of employees time is not already embraced by the organization, find the curious employees and have them periodically report what they are seeing
  • 78. 78 Services Foundational views Science Fiction suggestions include: • Twelve Tomorrows (2016) by MIT Technology Review • The City of the Future (2016) Presented by Sci-Futures • Aurora (2015) by Kim Stanley Robinson
  • 79. THANK YOU Doug_Reeder@Dell.com @DougReeder Business Innovation in the Cloud by Jim Stikeleather and Peter Fingar
  • 81. 81 Services Photo attributions Quantified self: ”Quantified Self 2011” by Bytemarks is licensed under CC BY 2.0 Circular economy: “Go Circular!” by Zeronaut.be is licensed under CC BY 2.0 Advanced robotics: “OpenSource Robotic Arm” by oomlout is licensed under CC BY 2.0 Cryptocurrencies & Blockchain: “Image_2374” by BTC Keychain is licensed under CC BY 2.0 Sustainability: “Sustainability” by Kyle MacKenzie is licensed under CC BY 2.0 3D and 4D Printing: “MakerBot_ReplicatorZ18_ProdBild3” by Creative Tools is licensed under CC BY 2.0 Learning Styles: “babies at the blackboard” by Audio-luci-store-it is licensed under CC BY 2.0 Advanced Genomics: "Miraikan” by MIKI Yoshihito is licensed under CC BY 2.0 Augmented & Virtual Reality: “Google Glass” by Matt Brown is licensed under CC BY 2.0 Samsung Smartwatch: “Samsung Galaxy Gear smartwatch” by Kārlis Dambrāns is licensed under CC BY 2.0 Oculus Rift: “Maxim Kapinus and Oculus Rift” by Sergey Galyonkin is licensed under CC BY-SA 2.0 Dell – Internal Use - Confidential