In the most competitive environment we have ever seen, people have many options so why would they come to you? It is not just about price. It is about what happens for them when they arrive, participate and depart your facility. You can have a profound effect on your business by getting the experience right.

1. The Experience Economy is Alive & Kicking. Are you? ARI Conference 2010

3. The Service Economy The Experience Economy The Goods-Based Economy The Agrarian Economy

12. Absorption Immersion Passive Active Entertainment Educational Aesthetic Escapist

13. Absorption Immersion Passive Active Entertainment Educational Aesthetic Escapist The Sweet Spot

17. Justin Tamsett B.Ed (Phys & Health Education) Feel free to contact JT: [email_address] or 0438 015 677 Follow JT on Twitter: @JTActiveMgmt To read JT’s blog: www.justintamsett.com Become an Active Management Fan on Facebook: www.facebook.com/activemanagement And for more information on Active Management helping your business go to: www.activemgmt.com.au "What you leave behind is not what is engraved in stone monuments, but what is woven into the lives of others." Pericles