IxDA Poznan #3 Marcin Chłodnicki: Service design workshop

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IxDA Poznan #3 Marcin Chłodnicki: Service design workshop

  1. 1. Service Design WorkshopInterface. Interaction. Experience.Wzorcownia usług- zakład doświadczalnydr Marcin Chłodnicki Poznan University of Economics
  2. 2. IxDA Second Meeting What is Service Design? Poznan University of Economics
  3. 3. Poznan University of Economics
  4. 4. Poznan University of Economics
  5. 5. PunktyIxDA Second Meeting widzenia SD+ SD+ Interface design Interaction design na Service Design SD+ SD+ Customer Sensualisation Experience Poznan University of Economics
  6. 6. PunktyIxDA Second Meeting widzenia SD+ na service Interface design design Poznan University of Economics
  7. 7. PunktyIxDA Second Meeting widzenia SD+ na service Interaction design design Poznan University of Economics
  8. 8. IxDA Second MeetingUndestanding design. Global trends.Strategic Planning Assumption By 2013, mobile phones will overtake PCs as the most-common Web access device worldwide. By 2015, context will be as influential to mobile consumer services and relationships as search engines are to the Web. gartner.com Poznan University of Economics
  9. 9. PunktyIxDA Second Meeting widzenia SD+ na service Customer design Experience Poznan University of Economics
  10. 10. PunktyIxDA Second Meeting widzenia SD+ na service Customer design Experience Poznan University of Economics
  11. 11. IxDA Second Meeting Design concepts. Customer journeys Touchpoints Back stage and front stage: Poznan University of Economics
  12. 12. Customer journeysTouchpoints Poznan University of Economics
  13. 13. IxDA Second Meeting Managerial concepts. Customers and other stake-holders Service experiences are multifaceted Holistic approach Service co-creation and sharing Time and waiting lines Poznan University of Economics
  14. 14. Service experiencesare multifaceted Poznan University of Economics
  15. 15. Holisticapproach Poznan University of Economics
  16. 16. Service co-creation and sharing Poznan University of Economics
  17. 17. IxDA Second Meeting Proces projektowania What is a role of designer in services? How does design process flow? Poznan University of Economics
  18. 18. What is a role of designer in services? IxDA Second Meeting Designers are intermediatorsArne van OosteromDesignThinkers AmsterdamLecture at the Management Center Innsbruck 2009 Poznan University of Economics
  19. 19. Poznan University of Economics
  20. 20. Poznan University of Economics
  21. 21. all the stakeholders clarity in offer asPoznan University of Economics
  22. 22. all the stakeholders clarity in offer as a service provider observations ideas generation prototypingPoznan University of Economics
  23. 23. Poznan University of Economics
  24. 24. Poznan University of Economics
  25. 25. Poznan University of Economics
  26. 26. Poznan University of Economics
  27. 27. Poznan University of Economics
  28. 28. Poznan University of Economics
  29. 29. Poznan University of Economics
  30. 30. Thank youMarcin ChłodnickiKatedra Usług Poznan University of Economics

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