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IxDA Poznan #3 Marcin Chłodnicki: Service design workshop
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IxDA Poznan #3 Marcin Chłodnicki: Service design workshop

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  • 1. Service Design WorkshopInterface. Interaction. Experience.Wzorcownia usług- zakład doświadczalnydr Marcin Chłodnicki Poznan University of Economics
  • 2. IxDA Second Meeting What is Service Design? Poznan University of Economics
  • 3. Poznan University of Economics
  • 4. Poznan University of Economics
  • 5. PunktyIxDA Second Meeting widzenia SD+ SD+ Interface design Interaction design na Service Design SD+ SD+ Customer Sensualisation Experience Poznan University of Economics
  • 6. PunktyIxDA Second Meeting widzenia SD+ na service Interface design design Poznan University of Economics
  • 7. PunktyIxDA Second Meeting widzenia SD+ na service Interaction design design Poznan University of Economics
  • 8. IxDA Second MeetingUndestanding design. Global trends.Strategic Planning Assumption By 2013, mobile phones will overtake PCs as the most-common Web access device worldwide. By 2015, context will be as influential to mobile consumer services and relationships as search engines are to the Web. gartner.com Poznan University of Economics
  • 9. PunktyIxDA Second Meeting widzenia SD+ na service Customer design Experience Poznan University of Economics
  • 10. PunktyIxDA Second Meeting widzenia SD+ na service Customer design Experience Poznan University of Economics
  • 11. IxDA Second Meeting Design concepts. Customer journeys Touchpoints Back stage and front stage: Poznan University of Economics
  • 12. Customer journeysTouchpoints Poznan University of Economics
  • 13. IxDA Second Meeting Managerial concepts. Customers and other stake-holders Service experiences are multifaceted Holistic approach Service co-creation and sharing Time and waiting lines Poznan University of Economics
  • 14. Service experiencesare multifaceted Poznan University of Economics
  • 15. Holisticapproach Poznan University of Economics
  • 16. Service co-creation and sharing Poznan University of Economics
  • 17. IxDA Second Meeting Proces projektowania What is a role of designer in services? How does design process flow? Poznan University of Economics
  • 18. What is a role of designer in services? IxDA Second Meeting Designers are intermediatorsArne van OosteromDesignThinkers AmsterdamLecture at the Management Center Innsbruck 2009 Poznan University of Economics
  • 19. Poznan University of Economics
  • 20. Poznan University of Economics
  • 21. all the stakeholders clarity in offer asPoznan University of Economics
  • 22. all the stakeholders clarity in offer as a service provider observations ideas generation prototypingPoznan University of Economics
  • 23. Poznan University of Economics
  • 24. Poznan University of Economics
  • 25. Poznan University of Economics
  • 26. Poznan University of Economics
  • 27. Poznan University of Economics
  • 28. Poznan University of Economics
  • 29. Poznan University of Economics
  • 30. Thank youMarcin ChłodnickiKatedra Usług Poznan University of Economics