Social Business Conference 2013- From Mahjong Strategy to Social Media
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Social Business Conference 2013- From Mahjong Strategy to Social Media

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Mr. Vincent Tsui (徐緣)

Mr. Vincent Tsui (徐緣)
MNC Marketing Director, Marketing Columnist
Topic: From Mahjong Strategy to Social Media

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    Social Business Conference 2013- From Mahjong Strategy to Social Media Social Business Conference 2013- From Mahjong Strategy to Social Media Presentation Transcript

    • SocialBusinessConferenceAIMFrom Mahjong Strategy to Social Media徐緣
    • Turn Social Media into business?
    • Quick win with limited investment
    • Hong Kong AcnesCost : $9000 HKD (2 videos)Result : Over 100,000 views + sales jump
    • 斯洛伐克SLOVAKIASlovakia Miele Vaccum CleanerAgency: Mayer McCann Erickson, Bratislava
    • Investable Ideas:Unleash full potential of an existing success
    • Result : Single-day sales record in Japan formore than 10 billion yenJapan Uniqlo
    • Investable Ideas:Facilitate mass-customization
    • Agency: Gitam BBDO, IsraelIsrael Opel Corsa
    • Use Social Media as a business exchange platform
    • USA American Express
    • END