MANAGE WHAT MATTERSACROSS THE ENTERPRISEGLOBALPARKJanuary 2011
AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
GLOBALPARK HELPS AGENCIES & END-CLIENTSGAIN INSIGHTS TO MANAGE WHAT MATTERS
GLOBALPARK: WHAT WE DOONLINE SOFTWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENTGain insights from thepeople that matter most...
GLOBALPARK: WHAT WE DOONLINE SOFTWARE TO ENGAGE, LISTEN TO & ACT ON {CUSTOMER} FEEDBACK         •  Build a feedback platfo...
GLOBALPARK: WHAT WE DOONLINE SOFTWARE FOR ON-DEMAND INSIGHTS THAT DRIVE GROWTH"   Product Innovation"   Customer Engagemen...
GLOBALPARK: CUSTOMER EXAMPLEFOR PEARSON EDUCATION, SAVVY TEACHERS MATTERPEARSON EDUCATION / EDEXCEL"   Teacher Community (...
GLOBALPARK: CUSTOMER EXAMPLEFOR NINTENDO, LOYAL GAMERS MATTERNINTENDO"   Gamer Community (3 million)"   Integrated with we...
GLOBALPARK: CUSTOMER EXAMPLEFOR ESPRIT, SHOPPERS MATTERESPRIT"   Customer Panel (1.5 million)"   Voice of the Customer"   ...
GLOBALPARK: CUSTOMER EXAMPLEFOR GENERAL MILLS, BRAND ADVOCATES MATTERGENERAL MILLS" Pssst… (170,000 Consumers)" MyBlogSpar...
AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
GLOBALPARK: PROVEN PIONEERSONLINE RESEARCH PIONEERS, CONTINUING TO PAVE THE WAY"   Founded in 1999 by research scientists ...
GLOBALPARK: A RELIABLE PARTNERSTABLE COMPANY WITH HIGH GROWTH & LONG TERM PLANS"   Deloitte “Fast 50” company since 2007  ...
GLOBALPARK: OPEN APPROACH TO MARKETPLUG-IN TO THIRD-PARTY TECHNOLOGIES, RESEARCH ASSETS                                   ...
AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
GLOBALPARK’S ENTERPRISE FEEDBACK SUITEONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT
GLOBALPARK’S ENTERPRISE FEEDBACK SUITEONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT"   EFFICIENT    "   Over 10 y...
EFS: MAKING LIFE EASIER FOR MANAGERS,RESEARCHERS & ADMINISTRATORS ALIKE  BUSINESS         RESEARCHER        ANALYST       ...
GLOBALPARK SERVICESMANAGED SERVICE, CONSULTING AND TRAINING"   We offer training & consulting to maximize value"   Globalp...
AGENDA1.  What We Do2.  How We‘re Different3.  Our Products4.  Summary
GLOBALPARK HELPS AGENCIES & END-CLIENTSGAIN INSIGHTS TO MANAGE WHAT MATTERS                            "   Your best partn...
ABOUT US    Globalpark provides panel, community and survey software that enables organizations to manage            what ...
© 2010 – Globalpark AG, Globalpark UK Ltd., Globalpark USA, Globalpark Oesterreich GmbHThe information contained in this p...
Upcoming SlideShare
Loading in...5
×

Corporate globalpark capability summary[1]

279

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
279
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Corporate globalpark capability summary[1]

  1. 1. MANAGE WHAT MATTERSACROSS THE ENTERPRISEGLOBALPARKJanuary 2011
  2. 2. AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
  3. 3. GLOBALPARK HELPS AGENCIES & END-CLIENTSGAIN INSIGHTS TO MANAGE WHAT MATTERS
  4. 4. GLOBALPARK: WHAT WE DOONLINE SOFTWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENTGain insights from thepeople that matter most: HUMAN RESOURCES"   Consumers"   Employees"   Partners PUBLIC"   …more! RELATIONS MARKETING RESEARCH
  5. 5. GLOBALPARK: WHAT WE DOONLINE SOFTWARE TO ENGAGE, LISTEN TO & ACT ON {CUSTOMER} FEEDBACK •  Build a feedback platform •  Panel and/or communityEngage •  Analyze responses to questions, surveys (quantitative) •  Observe self-led discussions, actions (qualitative)Listen •  1:1, for more effective individual interactions •  1:many, improved product/service/strategy Act
  6. 6. GLOBALPARK: WHAT WE DOONLINE SOFTWARE FOR ON-DEMAND INSIGHTS THAT DRIVE GROWTH"   Product Innovation"   Customer Engagement, Loyalty"   Ad / Campaign Effectiveness"   Marketing Word-of-Mouth Reach INNOVATION LOYALTY REVENUE REACH
  7. 7. GLOBALPARK: CUSTOMER EXAMPLEFOR PEARSON EDUCATION, SAVVY TEACHERS MATTERPEARSON EDUCATION / EDEXCEL"   Teacher Community (5,500)"   Product Feedback"   Curriculum Development Insight INNOVATION LOYALTY REVENUE REACH
  8. 8. GLOBALPARK: CUSTOMER EXAMPLEFOR NINTENDO, LOYAL GAMERS MATTERNINTENDO"   Gamer Community (3 million)"   Integrated with website, CRM"   Track customer attitude, behavior"   Capture product, campaign feedback INNOVATION LOYALTY REVENUE REACH
  9. 9. GLOBALPARK: CUSTOMER EXAMPLEFOR ESPRIT, SHOPPERS MATTERESPRIT"   Customer Panel (1.5 million)"   Voice of the Customer"   Product / Campaign Testing"   On-demand lever to spike sales via coupon incentive system INNOVATION LOYALTY REVENUE REACH
  10. 10. GLOBALPARK: CUSTOMER EXAMPLEFOR GENERAL MILLS, BRAND ADVOCATES MATTERGENERAL MILLS" Pssst… (170,000 Consumers)" MyBlogSpark (2500 Bloggers)"   Online, offline campaign mix"   Enable sharing through existing social/online networks INNOVATION LOYALTY REVENUE REACH
  11. 11. AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
  12. 12. GLOBALPARK: PROVEN PIONEERSONLINE RESEARCH PIONEERS, CONTINUING TO PAVE THE WAY"   Founded in 1999 by research scientists Then: "   Online panel pioneers with 35,000 Daimler customers Now: "   Community, Mobile, Surveytainment… Always: "   Core focus on Quality
  13. 13. GLOBALPARK: A RELIABLE PARTNERSTABLE COMPANY WITH HIGH GROWTH & LONG TERM PLANS"   Deloitte “Fast 50” company since 2007 "   422% organic growth in 5 years"   Diverse customer-base "   B2B "   B2C "   Government "   Academia"   Seeding next-generation researchers " Unipark
  14. 14. GLOBALPARK: OPEN APPROACH TO MARKETPLUG-IN TO THIRD-PARTY TECHNOLOGIES, RESEARCH ASSETS Technology Vendors MR GLOBALPARK PR platform Research Agencies HR
  15. 15. AGENDA1.  What We Do2.  How We‘re Different3.  Our Products & Services4.  Summary
  16. 16. GLOBALPARK’S ENTERPRISE FEEDBACK SUITEONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT
  17. 17. GLOBALPARK’S ENTERPRISE FEEDBACK SUITEONLINE SOFWARE FOR ENTERPRISE-WIDE FEEDBACK MANAGEMENT"   EFFICIENT "   Over 10 years on online panel product development "   Automation of routine tasks "   Integration with existing assets"   EASY TO USE "   Up and running in 2 days; Expert in 2 weeks "   Visual guides to questionnaire design "   Baked-in methodology & quality assurance"   ENGAGING "   Mobile integration (SMS, mobile web) " Surveytainment "   Open API
  18. 18. EFS: MAKING LIFE EASIER FOR MANAGERS,RESEARCHERS & ADMINISTRATORS ALIKE BUSINESS RESEARCHER ANALYST COMMUNITY MANAGER MANAGER KPI Dashboard Quant & Qual Data Exploring Dynamic content High efficiency On-demand management Tagging sample Automated Highlighting communications Surveytainment GUI wizards Moderating
  19. 19. GLOBALPARK SERVICESMANAGED SERVICE, CONSULTING AND TRAINING"   We offer training & consulting to maximize value"   Globalpark is not a research agency: we do not design or interpret studies, we offer services for everything in-between PROGRAM MANAGE CREATE BUILD PANEL, SURVEYS, INCENTIVES, TABLES & COMMUNITY CUSTOM COMMUNICATIONS CHARTS DESIGN WIDGETS INTERPRETRESEARCH RESULTS
  20. 20. AGENDA1.  What We Do2.  How We‘re Different3.  Our Products4.  Summary
  21. 21. GLOBALPARK HELPS AGENCIES & END-CLIENTSGAIN INSIGHTS TO MANAGE WHAT MATTERS "   Your best partner to engage {customers, employees, partners} and capture actionable insights that drive business improvement INNOVATION LOYALTY REVENUE REACH
  22. 22. ABOUT US Globalpark provides panel, community and survey software that enables organizations to manage what matters across the enterprise. By capturing feedback and tracking behavior of customers, employees and partners, they gain insights that drive better business decisions. By identifying and empowering influential advocates, they build reputation and extend reach. Founded in 1999, Globalpark software is German-engineered and globally-tested by leading brands and top market research institutes, including: Continental, Daimler, General Mills, GfK, IDC, Nintendo, SonyBMG, TNS, Warner Music and Wrigley. Globalpark is staffed by renowned research pioneers, with offices across the US, UK, Germany and Austria.LOCATIONS Globalpark AG Globalpark Inc. Kalscheurener Str. 19a 299 Broadway, 19th Floor 50354 Huerth New York, NY 10007 Germany (Headquarters) United States of America Tel.: +49 2233 7933 6 Tel.: +1 888 299 9422 Globalpark UK Ltd. Globalpark Oesterreich GmbH 5 Archie Street Wassergasse 25 London SE1 3JT 1030 Vienna Great Britain Austria Tel.: +44 207 403 3900 Tel.: +43 1715 0289 11CONTACT info@globalpark.com www.globalpark.com Twitter/Globalpark_News
  23. 23. © 2010 – Globalpark AG, Globalpark UK Ltd., Globalpark USA, Globalpark Oesterreich GmbHThe information contained in this publication is the property of Globalpark AG and its subsidiaries. Passing on andreproduction of this publication or any parts of it is only permitted with the express written approval of GlobalparkAG or its subsidiaries.This publication is issued without any guarantee whatsoever. Information contained herein can be changedwithout prior notification. In addition Globalpark accepts no guarantee as to the exactness or completeness of theinformation, text, graphics, links and other items in this publication. This publication is a preliminary version, whichis not subject to any valid licence agreement or other agreements with Globalpark.The software products offered by Globalpark AG, its subsidiaries and/or its distributors may contain softwarecomponents of other software manufacturers. All products may show country-specific differences.Globalpark, Enterprise Feedback Suite, EFS, EFS Survey, EFS Panel, EFS Employee and EFS Leadership, otherGlobalpark products and services mentioned in the text and their corresponding logos are trademarks and can beregistered trademarks of Globalpark AG and/or its subsidiaries in Germany and other countries worldwide. Allother names of products and services are trademarks of their respective companies.
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×