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Travelers Set Aggressive Tech Agenda
        for Airports & Airlines
  FlightView’s new research reports for airports and airlines share
         important insights from more than 2,600 travelers
                                                                      October 2012
Connected Devices Are Changing Air Travel

     Of over 2,600 travelers surveyed:




      81.5% carry a                 38.2% carry                 36.8% carry                 19.4% carry
       smartphone                     a laptop                    a tablet                  an e-Reader
                   Travelers consistently access trip information on one or more mobile device.



         Airports and airlines must evolve technology strategies as
                         mobile adoption accelerates.


2   Confidential
The Demand for Information & Connectivity

    • WiFi falls short: Travelers call services spotty,
     expensive, or unavailable.




    • Lack of proactive updates tops list of traveler
     frustrations during delays.
       • 39% cite slow or inaccurate updates on new departure times as #1 frustration.
       • 34% cite conflicting information from different sources as #1 frustration.
3                                                                   Confidential
Travelers Expect Real-Time Information

                   Travelers want actionable information pushed to their
                              mobile devices before take-off.
    Which travel notifications should airports or airlines be pushing to mobile devices before take-off?




4   Confidential
The Threshold for Mobile Innovation Rises

         Innovative offerings that were nice-to-have five years ago
          are now critical for staying competitive in today’s market.




5   Confidential
Travelers Seek Mobile Self-Service

                   Growing demand for advanced mobile functionality
                       introduces new ways airports and airlines
                                can generate revenue.
                   Which travel-related activities should airline and airport mobile apps/websites offer?




6   Confidential
Meeting the Needs of Today’s Travelers

     Airport and airline investments in travel services and
     technology should:


                   •   Focus on the mobile user experience
                   •   Capitalize on mobile as a point-of-sale
                   •   Keep passengers informed
                   •   Enhance WiFi accessibility




7   Confidential
Where Do Airports & Airlines Go From Here?

                   Airports and airlines have many opportunities to build
                      customer loyalty and generate ancillary revenue.


            Download FlightView’s new reports for
              airports and airlines to learn how.

                                       Or contact:
                                   Katherine Wellman
                         VP of Marketing & Product Management
                                kwellman@flightview.com


8   Confidential

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FlightView: Travelers Set Aggressive Tech Agenda for Airports and Airlines

  • 1. Travelers Set Aggressive Tech Agenda for Airports & Airlines FlightView’s new research reports for airports and airlines share important insights from more than 2,600 travelers October 2012
  • 2. Connected Devices Are Changing Air Travel Of over 2,600 travelers surveyed: 81.5% carry a 38.2% carry 36.8% carry 19.4% carry smartphone a laptop a tablet an e-Reader Travelers consistently access trip information on one or more mobile device. Airports and airlines must evolve technology strategies as mobile adoption accelerates. 2 Confidential
  • 3. The Demand for Information & Connectivity • WiFi falls short: Travelers call services spotty, expensive, or unavailable. • Lack of proactive updates tops list of traveler frustrations during delays. • 39% cite slow or inaccurate updates on new departure times as #1 frustration. • 34% cite conflicting information from different sources as #1 frustration. 3 Confidential
  • 4. Travelers Expect Real-Time Information Travelers want actionable information pushed to their mobile devices before take-off. Which travel notifications should airports or airlines be pushing to mobile devices before take-off? 4 Confidential
  • 5. The Threshold for Mobile Innovation Rises Innovative offerings that were nice-to-have five years ago are now critical for staying competitive in today’s market. 5 Confidential
  • 6. Travelers Seek Mobile Self-Service Growing demand for advanced mobile functionality introduces new ways airports and airlines can generate revenue. Which travel-related activities should airline and airport mobile apps/websites offer? 6 Confidential
  • 7. Meeting the Needs of Today’s Travelers Airport and airline investments in travel services and technology should: • Focus on the mobile user experience • Capitalize on mobile as a point-of-sale • Keep passengers informed • Enhance WiFi accessibility 7 Confidential
  • 8. Where Do Airports & Airlines Go From Here? Airports and airlines have many opportunities to build customer loyalty and generate ancillary revenue. Download FlightView’s new reports for airports and airlines to learn how. Or contact: Katherine Wellman VP of Marketing & Product Management kwellman@flightview.com 8 Confidential

Editor's Notes

  1. “A TRADITIONAL MOBILE APP OR WEBSITE IS NO LONGER ENOUGH” LINK TO FIRST RELEASE