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The Playful Dialogue
Play and games are able to create interesting dialogues and relationships with
visitors. Most museums therefore use some kind of games and (role) play. During
a Research & Design project, done by the HKU (Utrecht University of the Arts) with
the Dutch Open Air Museum (Arnhem), we discovered that the powers of using
games and play largely depends on the organization and the mindset of the museum
and its employees. We created an integrated game design, in which we mix content,
gameplay, analogue and digital media and roles of the visitor, volunteers and
employees. With this integrated design we want to research if and how we can let play
become a part of the core organization of the museum.
About
Hanne Marckmann designs and researches playful alternatives to contemporary
challenges in education, training, cultural heritage, organizational change and
(social) innovation. She works freelance and as an educator and researcher at
the HKU (University of the Arts Utrecht, Play Design & Development).
www.gi.hku.nl
www.hannemarckmann.nl
maandag 22 april 2013
Open Arch Conference - Hanne Marckmann
maandag 22 april 2013
Applied Play & Game Design
Writing
Research
Lectures
workshops
Consulting
Teaching
Freelance/Univeristy of the Arts Utrecht
maandag 22 april 2013
Battle for Dondervoort (Classroom game/fortified cities)
maandag 22 april 2013
Beestenbende (University Museum Utrecht)
maandag 22 april 2013
Utrecht vs The World (Tourism Utrecht)
maandag 22 april 2013
Utrecht University of the Arts
maandag 22 april 2013
WHY ARE
GAMES AND PLAY
AN INTERESTING
ALTERNATIVE?
maandag 22 april 2013
maandag 22 april 2013
maandag 22 april 2013
Action-driven
maandag 22 april 2013
Changing attitudes, knowledge, behavior.
image: Johann Sebastian Joust
maandag 22 april 2013
Changing attitudes, knowledge, behavior.
maandag 22 april 2013
Changing attitudes, knowledge, behavior.
maandag 22 april 2013
SO WHAT IS NEW?
maandag 22 april 2013
Technology (The Sims)
maandag 22 april 2013
Technology (JS Joust, Copenhagen Game Collective)
maandag 22 april 2013
Technology (Fonn, Monobanda)
maandag 22 april 2013
OPEN AIR MUSEUM
ARNHEM
maandag 22 april 2013
Open Air Museum Arnhem
maandag 22 april 2013
Open Air Museum Arnhem
maandag 22 april 2013
Open Air Museum Arnhem
maandag 22 april 2013
How to incorporate the canon of Dutch Histroy in the museum?
maandag 22 april 2013
The Team
Marinka Copier
Evelyn Grooten
Tim Bosje Nicky Markies
Martijn Bio
Work group with Klaartje Schweizer,
Pien Rommens, Let Bisschop, Gitta
Paans, Leendert van Prooije, Martine
Barnhard, Karin Huisman
maandag 22 april 2013
Contextual Design
maandag 22 april 2013
Contextual Design
maandag 22 april 2013
play
culture
play
culture
play
culture
GAME DESIGN PLAY DESIGN
goal
rules
challenges
goal
rules
challenges
Contextual Design
maandag 22 april 2013
Contextual Design: An iterative Process
maandag 22 april 2013
1: More about stories than about things
maandag 22 april 2013
2: Lots of playing and little games in the museum
maandag 22 april 2013
3: Technology should not distract from the surroundings
maandag 22 april 2013
4: Interactivity at museums
maandag 22 april 2013
5: Website of the museum
maandag 22 april 2013
6: Learning through shared experiences
maandag 22 april 2013
Design choice 1: Mixing digital and analogue
maandag 22 april 2013
Design choice 2: Main players are employees
maandag 22 april 2013
GUILD
The concept for the pilot
maandag 22 april 2013
Three teams participated in the pilot
maandag 22 april 2013
Simple website for the pilot
maandag 22 april 2013
Tested challenge: Help Family Van Holst
maandag 22 april 2013
Tested challenge: Collect interesting memories
zoekt winterherinneringen!Radio Bulletin
DOE MEE!
SCHRAAP DE KEEL EN BRAND LOSHoe maakten jullie het vroeger warm in huis?Wat aten jullie tijdens Kerst? Wat deden jullietoen er geen televisie was? En hadden jullievroeger al een kerstboom…?
RADIO BULLETIN
Het Openluchtmuseum maakt veel herinnerin-gen los. Daarom maakt Gilde V een Radio Bulle-tin over jouw leukste, gekste, mooiste en meestbijzondere winterherinneringen. Het bulletin isvanaf 17 januari te beluisteren op www.gilde-v.nl en www.openluchtmuseum.nl.
PAS OP: REPORTERS!
Om mooie herinneringen te ‘vangen’ zijn erreporters van Gilde V aanwezig bij BOERDERIJVARIK, het KINDERERF en de KRUIDENTENTop het Zaanse Plein. De reporters zijnmuseummedewerkers, die lid zijn van Gilde V.Doe je mee?
WINNEN
De beste herinneringen worden gebruikt in hetRadio Bulletin en winnen een LIDMAATSCHAPVAN GILDE V. LEES MEER OP
WWW.GILDE-V.NL.
maandag 22 april 2013
Tested challenge: Collect interesting memories
zoekt winterherinneringen!Radio Bulletin
DOE MEE!
SCHRAAP DE KEEL EN BRAND LOSHoe maakten jullie het vroeger warm in huis?Wat aten jullie tijdens Kerst? Wat deden jullietoen er geen televisie was? En hadden jullievroeger al een kerstboom…?
RADIO BULLETIN
Het Openluchtmuseum maakt veel herinnerin-gen los. Daarom maakt Gilde V een Radio Bulle-tin over jouw leukste, gekste, mooiste en meestbijzondere winterherinneringen. Het bulletin isvanaf 17 januari te beluisteren op www.gilde-v.nl en www.openluchtmuseum.nl.
PAS OP: REPORTERS!
Om mooie herinneringen te ‘vangen’ zijn erreporters van Gilde V aanwezig bij BOERDERIJVARIK, het KINDERERF en de KRUIDENTENTop het Zaanse Plein. De reporters zijnmuseummedewerkers, die lid zijn van Gilde V.Doe je mee?
WINNEN
De beste herinneringen worden gebruikt in hetRadio Bulletin en winnen een LIDMAATSCHAPVAN GILDE V. LEES MEER OP
WWW.GILDE-V.NL.
maandag 22 april 2013
“It’s fun to actively seek out contact with visitors more often.”
“Challenges offered concrete results, feedback of our work - felt good!”
“Better contact with colleagues also through digital means (email).”
“Somtimes hard and confronting to have to work together so intensly.”
“Lack of time and the novelty of the concept irritated some people.”
“No time/not in the mood to check the Guild V website when at home.”
Some results
maandag 22 april 2013
1 - terugblik 2 - radio bulletin 3 - gildefamilie
6
13
5
Which challange was the most fun in your opinion?
“This was really about stories.”
Some results
maandag 22 april 2013
ging slecht ging okee ging goed niets ingevuld
2
10
5
3
What did you think about the cooperation within your team?
Some results
“We emailed a lot more.”
maandag 22 april 2013
niet aan deelgenomen ging slecht ging okee ging goed niets ingevuld
2
3
5
7
5
What did you think about the cooperation between the teams?
Some results
“There was little to no cooperation between the teams.”
maandag 22 april 2013
Next steps
maandag 22 april 2013
Desinging dogs & balls?
maandag 22 april 2013
Be the dog, we bring a ball
maandag 22 april 2013
Thank you
Designing games, exploring play, writing
www.hannemarckmann.nl - mail@hannemarckmann.nl
maandag 22 april 2013

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The Playful Dialogue - OpenArch Conference, Archeon 2013

  • 1. The Playful Dialogue Play and games are able to create interesting dialogues and relationships with visitors. Most museums therefore use some kind of games and (role) play. During a Research & Design project, done by the HKU (Utrecht University of the Arts) with the Dutch Open Air Museum (Arnhem), we discovered that the powers of using games and play largely depends on the organization and the mindset of the museum and its employees. We created an integrated game design, in which we mix content, gameplay, analogue and digital media and roles of the visitor, volunteers and employees. With this integrated design we want to research if and how we can let play become a part of the core organization of the museum. About Hanne Marckmann designs and researches playful alternatives to contemporary challenges in education, training, cultural heritage, organizational change and (social) innovation. She works freelance and as an educator and researcher at the HKU (University of the Arts Utrecht, Play Design & Development). www.gi.hku.nl www.hannemarckmann.nl maandag 22 april 2013
  • 2. Open Arch Conference - Hanne Marckmann maandag 22 april 2013
  • 3. Applied Play & Game Design Writing Research Lectures workshops Consulting Teaching Freelance/Univeristy of the Arts Utrecht maandag 22 april 2013
  • 4. Battle for Dondervoort (Classroom game/fortified cities) maandag 22 april 2013
  • 5. Beestenbende (University Museum Utrecht) maandag 22 april 2013
  • 6. Utrecht vs The World (Tourism Utrecht) maandag 22 april 2013
  • 7. Utrecht University of the Arts maandag 22 april 2013
  • 8. WHY ARE GAMES AND PLAY AN INTERESTING ALTERNATIVE? maandag 22 april 2013
  • 12. Changing attitudes, knowledge, behavior. image: Johann Sebastian Joust maandag 22 april 2013
  • 13. Changing attitudes, knowledge, behavior. maandag 22 april 2013
  • 14. Changing attitudes, knowledge, behavior. maandag 22 april 2013
  • 15. SO WHAT IS NEW? maandag 22 april 2013
  • 17. Technology (JS Joust, Copenhagen Game Collective) maandag 22 april 2013
  • 20. Open Air Museum Arnhem maandag 22 april 2013
  • 21. Open Air Museum Arnhem maandag 22 april 2013
  • 22. Open Air Museum Arnhem maandag 22 april 2013
  • 23. How to incorporate the canon of Dutch Histroy in the museum? maandag 22 april 2013
  • 24. The Team Marinka Copier Evelyn Grooten Tim Bosje Nicky Markies Martijn Bio Work group with Klaartje Schweizer, Pien Rommens, Let Bisschop, Gitta Paans, Leendert van Prooije, Martine Barnhard, Karin Huisman maandag 22 april 2013
  • 27. play culture play culture play culture GAME DESIGN PLAY DESIGN goal rules challenges goal rules challenges Contextual Design maandag 22 april 2013
  • 28. Contextual Design: An iterative Process maandag 22 april 2013
  • 29. 1: More about stories than about things maandag 22 april 2013
  • 30. 2: Lots of playing and little games in the museum maandag 22 april 2013
  • 31. 3: Technology should not distract from the surroundings maandag 22 april 2013
  • 32. 4: Interactivity at museums maandag 22 april 2013
  • 33. 5: Website of the museum maandag 22 april 2013
  • 34. 6: Learning through shared experiences maandag 22 april 2013
  • 35. Design choice 1: Mixing digital and analogue maandag 22 april 2013
  • 36. Design choice 2: Main players are employees maandag 22 april 2013
  • 37. GUILD The concept for the pilot maandag 22 april 2013
  • 38. Three teams participated in the pilot maandag 22 april 2013
  • 39. Simple website for the pilot maandag 22 april 2013
  • 40. Tested challenge: Help Family Van Holst maandag 22 april 2013
  • 41. Tested challenge: Collect interesting memories zoekt winterherinneringen!Radio Bulletin DOE MEE! SCHRAAP DE KEEL EN BRAND LOSHoe maakten jullie het vroeger warm in huis?Wat aten jullie tijdens Kerst? Wat deden jullietoen er geen televisie was? En hadden jullievroeger al een kerstboom…? RADIO BULLETIN Het Openluchtmuseum maakt veel herinnerin-gen los. Daarom maakt Gilde V een Radio Bulle-tin over jouw leukste, gekste, mooiste en meestbijzondere winterherinneringen. Het bulletin isvanaf 17 januari te beluisteren op www.gilde-v.nl en www.openluchtmuseum.nl. PAS OP: REPORTERS! Om mooie herinneringen te ‘vangen’ zijn erreporters van Gilde V aanwezig bij BOERDERIJVARIK, het KINDERERF en de KRUIDENTENTop het Zaanse Plein. De reporters zijnmuseummedewerkers, die lid zijn van Gilde V.Doe je mee? WINNEN De beste herinneringen worden gebruikt in hetRadio Bulletin en winnen een LIDMAATSCHAPVAN GILDE V. LEES MEER OP WWW.GILDE-V.NL. maandag 22 april 2013
  • 42. Tested challenge: Collect interesting memories zoekt winterherinneringen!Radio Bulletin DOE MEE! SCHRAAP DE KEEL EN BRAND LOSHoe maakten jullie het vroeger warm in huis?Wat aten jullie tijdens Kerst? Wat deden jullietoen er geen televisie was? En hadden jullievroeger al een kerstboom…? RADIO BULLETIN Het Openluchtmuseum maakt veel herinnerin-gen los. Daarom maakt Gilde V een Radio Bulle-tin over jouw leukste, gekste, mooiste en meestbijzondere winterherinneringen. Het bulletin isvanaf 17 januari te beluisteren op www.gilde-v.nl en www.openluchtmuseum.nl. PAS OP: REPORTERS! Om mooie herinneringen te ‘vangen’ zijn erreporters van Gilde V aanwezig bij BOERDERIJVARIK, het KINDERERF en de KRUIDENTENTop het Zaanse Plein. De reporters zijnmuseummedewerkers, die lid zijn van Gilde V.Doe je mee? WINNEN De beste herinneringen worden gebruikt in hetRadio Bulletin en winnen een LIDMAATSCHAPVAN GILDE V. LEES MEER OP WWW.GILDE-V.NL. maandag 22 april 2013
  • 43. “It’s fun to actively seek out contact with visitors more often.” “Challenges offered concrete results, feedback of our work - felt good!” “Better contact with colleagues also through digital means (email).” “Somtimes hard and confronting to have to work together so intensly.” “Lack of time and the novelty of the concept irritated some people.” “No time/not in the mood to check the Guild V website when at home.” Some results maandag 22 april 2013
  • 44. 1 - terugblik 2 - radio bulletin 3 - gildefamilie 6 13 5 Which challange was the most fun in your opinion? “This was really about stories.” Some results maandag 22 april 2013
  • 45. ging slecht ging okee ging goed niets ingevuld 2 10 5 3 What did you think about the cooperation within your team? Some results “We emailed a lot more.” maandag 22 april 2013
  • 46. niet aan deelgenomen ging slecht ging okee ging goed niets ingevuld 2 3 5 7 5 What did you think about the cooperation between the teams? Some results “There was little to no cooperation between the teams.” maandag 22 april 2013
  • 47. Next steps maandag 22 april 2013
  • 48. Desinging dogs & balls? maandag 22 april 2013
  • 49. Be the dog, we bring a ball maandag 22 april 2013
  • 50. Thank you Designing games, exploring play, writing www.hannemarckmann.nl - mail@hannemarckmann.nl maandag 22 april 2013