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Consumer Launch
Mal Taman Anggrek
16 – 20 July 2014
Above The Line
Activity
Media Placement
• Supporting to publication the
event activation by media
placement print ad on
Kompas Friday 18th July 2014
Digital Activity
Facebook Teaser
Supporting from ZTE
Social media account
Facebook ZTE
Indonesia, To create
Teaser During pre
event and D Day Event
Digital Activity
Twitter Teaser
• Supporting from ZTE
Social media account
Twitter
@ZTE_Indonesia, to
create event hype during
event.
• Digital activity start from
15 July till 20 July 3014
Flyering at Trio Store
Flyering at Trio Store
Flyering at HOP
Flyering at HOP
Flyering By Newspapers Circulation
Flyering By Newspapers Circulation
Event Team Training
• Training held on Tuesday 15th July
2014.
• Located in Gedung Skybe, kebon
sirih.
• Trainer are : Mr Doddy (ZTE), Mr
Alfin (Trio) & Romy (Pegasus).
• Attendance : + 20 Participant,
consists of ZTE Promotores, Trio
Event Team, Ushers & Crew
Pegasus.
• Agenda :
• Product Knowledge
• Sales Program
• Event Mechanism
ZTE Consumer Launch
GRAND LAUNCH
 Sales Promo Program
 Trial & Experience
 Supporting Activity
Display & Trial Documentation
Display & Trial Documentation
Nubia Z5 S mini Experience
Nubia Z5 S mini Experience
Trial & Experience
Experience
* Design Frame Photo
Visitors Free Souvenier
No Optional
Souvenier
Total
Qty
Day 1 Day 2 Day 3 Day 4 Day 5 Ballanced
1 Hand Fan 1000 100 100 100 280 350 70
2 Ballpoint 1000 23 40 80 142 175 540
Souvenier Daily Allocation
Sales Documentation
Sales Documentation
Sales Documentation
Supporting Activity
Supporting Activity
Supporting Activity
Brochures
Supporting Activity
ZTE Free Tak’Jil Ramadan
Talent & Performance
The MC
Talent & Performance
MC Games
Talent & Performance
Band Performance
Venue Setup – Documentation
Venue Setup – Documentation
Venue Setup – Documentation
Air Balloon Documentation
Poster @ MTA Parking Area
• Poster Instaled for 5 days, at mal
entrance from car parking lot
• 10 spot location around parking
area : P3, P5, P10, P11 & P12
Poster Documentation
Thank You

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ZTE Nubia Z5S Mini Consumer Launch