Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
VP, Strategy Director at 22squared
Industry
Advertising / Marketing / PR
About
12/13 - present: VP, Planning Director
6/11 - 12/13: VP, senior brand planner (22squared)
4/10 - 6/11: senior brand planner (22squared)
3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne)
2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others)
1999 – 2002: copywriter, McCann Erickson
1997 – 1999: copywriter, DDB Seattle
Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
Tags
22squared
brand strategy
advertising
brand planning
millennials
genz
trends
marketing
advertising social media
trend commandments
quantitative
big data
media planning
technology
social media
wom
branding
word of mouth
account planning communication
planner opportunities
brandon murphy
propagation planning
david yeend
socialmedia
planejamento
planning movements
anna lipmann
planning tools
account planning
vcu brandcenter
See more
Presentations
(5)Documents
(2)Likes
(20)Numbers every marketer should know
luciantrestler
•
6 years ago
PSFK Future of Retail 2015 Report - Summary Presentation
PSFK
•
9 years ago
Content Marketing: Explained
Rosie (Siman) Yakob
•
11 years ago
5 Reasons to Stop Investing in Facebook - SXSW Interactive 2012 - Social Media
Niki Weber
•
11 years ago
Why Your Brain Needs Negative Feedback - Niki Weber - SXSW Interactive 2013
Niki Weber
•
11 years ago
PSFK The Maker's Manual 2014
PSFK
•
9 years ago
The Death of the Primary Shopper
22squared
•
9 years ago
Meet Generation Z: Forget Everything You Learned About Millennials
sparks & honey
•
9 years ago
The State of Men (June 2013)
J. Walter Thompson Intelligence
•
10 years ago
America in 2014-What's Going to Matter to Marketers
Edward Cotton
•
10 years ago
The 2013 Trends Sh*t List
22squared
•
10 years ago
Omma social 2013 @jeffdachis
Jeffreydachis
•
11 years ago
Content Marketing Bootcamp for Brands
360i
•
11 years ago
trendwatching.com’s 10 CRUCIAL CONSUMER TRENDS FOR 2013
TrendWatching
•
11 years ago
2012 Edelman Trust Barometer: Global Deck
Edelman
•
12 years ago
Time for true radicals
Gareth Kay
•
12 years ago
22squared POV: Google+
22squared
•
12 years ago
BBH Hive Societal Marketing
Griffin Farley
•
12 years ago
The brief in the post digital age
Gareth Kay
•
14 years ago
Shaken, not stirred - the new world of strategy
Francois Grouiller
•
13 years ago
Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
VP, Strategy Director at 22squared
Industry
Advertising / Marketing / PR
About
12/13 - present: VP, Planning Director
6/11 - 12/13: VP, senior brand planner (22squared)
4/10 - 6/11: senior brand planner (22squared)
3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne)
2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others)
1999 – 2002: copywriter, McCann Erickson
1997 – 1999: copywriter, DDB Seattle
Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
Tags
22squared
brand strategy
advertising
brand planning
millennials
genz
trends
marketing
advertising social media
trend commandments
quantitative
big data
media planning
technology
social media
wom
branding
word of mouth
account planning communication
planner opportunities
brandon murphy
propagation planning
david yeend
socialmedia
planejamento
planning movements
anna lipmann
planning tools
account planning
vcu brandcenter
See more