In this guide, network marketers will learn the what, why, when, where, and how of MLM training to ensure 100% duplication among new team members.

1. After grinding it in network marketing prospecting, being anxious
in MLM presentations, and persevering in network marketing follow-up,
you probably made it and achieved the goal of marking that person sign-
up and be a part of your team. But everything is not over yet because we
still have the final step in the MLM sales process. MLM training is the last
step in the process, and though it might sound like an adage because I said
it in multiple guides already, it is one of the most important steps in the
said process.

2. Many want to earn big money, but a few want to learn the process on how
to do so. In network marketing, we are in an even playing field. It doesn’t
matter if you’re a doctor, engineer, or lawyer because those titles mean
nothing in network marketing. Network marketing is a totally new thing
that you must learn with the guidance of your mentors in the business.
I remembered a while back in a guest post I published in Networking
Time Today about the top 9 MLM mistakes network marketers do. I said
in this guest post that network marketing is a matter of duplication and not
multiplication. If you scrutinize it further, you will see that it is true on all
sides. Ironically, the lack of network marketing training is also another
contributor to why most network marketers fail.
Though multiplication is important in network marketing, duplication
matters more. Yes, you can recruit tons of people in your team and earn a
lot, but it doesn’t differ from a 9-to-5 job because you’re doing all the
work. You’re missing out on the whole point of network marketing by
doing so. In short, you’re not leveraging.
Continuity is important in network marketing to ensure success. You want
to, sometime in the future, just sit back and relax while profits roll in after
you worked your ass off building your team. Subsequently, one way of
ensuring continuity in network marketing and general sales is by training
the people you’re handling on how to be like you.

3. Look. Network marketing is very, very simple. If you’re in the binary
system, you get two persons, ask those two persons also to get two
persons, and so on and so forth. With that kind of consistent branching
out, you’ll be a millionaire in less than a year’s time. What more if you
have four persons, or six, or eight rather that two?
With MLM training, you can mold your two, four, six, or eight persons to
be like you and also get their two, four, six, or eight persons of their own.
This guide’s primary concern is to teach you the 4Ws (What, Why, When
and Where) and 1H (How) of the training step of the MLM sales process
with the emphasis of the How.
Like all other guides, we’ll often use the pronoun “he” because it looks
and sounds for fluid than inserting a slash on the two gender pronouns.

4. The “what” and the “why” of the 4Ws has already been given on the
introduction portion. So right now, we’ll discuss the “when” of network
marketing training by answering the question when should you train your
new members.
For better productivity, MLM training must commence as soon as the
person joins the company. If possible, network marketing training can be
performed on the same day the person joins the company. But as a mentor,
you cannot rush all the MLM training under your sleeves the same day,
you must pace them so that the newcomer will have time to absorb and
ponder the network marketing training that was given to him that day.
Normally, network marketing companies will have their free MLM
training programs for new members no matter which team you are in. It’s
a rule of thumb to let your new members join these network marketing
training programs as a backgrounder on how the company and network
marketing works in general.

5. More intense one-on-one MLM training can be done in the future after the
basic company-provided network marketing training programs. These one-
on-one MLM training attempts to build your relationship with the
newcomer. It’s better and is more worthwhile to do business if you’re
treating the newcomer as a friend rather than just a plain business partner.

6. Done with the “when”, now it’s time for the “where”. Naturally, the most
optimal places to train the new member is inside the company office, a
lounge, or a coffee shop among others. These quaint and quite relaxed
places are ideal for formal network marketing training where you need
the help of a pen and paper or a PowerPoint deck to prove your point. But
there is also what we call informal MLM training.
Contrary to common knowledge, network marketing training can be done
anywhere. While walking inside a mall, strolling in a park, inside a bar,
literally anywhere with the exception, of course, of private and intimate
places like comfort rooms. This kind of MLM training is called informal
network marketing training.
In informal MLM training, you are giving the new member tidbits of
actionable information. For example, while strolling in a park, you ask
your new member to profile a random person for cold marketing purposes.
You ask him to take a wild guess on what he does for a living, does he
have a family, and will he be interested in joining our business opportunity

7. among others. After the newcomer takes a wild guess, you then butt in and
tell him what you know about profiling and how to be successful in it.
There are a ton of other subjects in informal network marketing training
like consumer psychology or the latest marketing trends. But remember,
when doing informal MLM training, it must be tidbits of actionable
information rather big chunks.

8. With what, why, when, and where done, it’s not time for the question that
most network marketers ask – how do I train my members for 100%
duplication? The “how” of network marketing training is divided into two
parts: basic MLM training and advanced network marketing training. Each
go hand-in-hand for the complete MLM training package that will ensure
100% duplication.

9. To learn more advance things, one must first master the basic. In network
marketing, the most basic network marketing training that a network
marketer could get are the ones given to new members by the network
marketing company. A crucial aspect of these basic MLM training are the
technicalities that revolve around the company’s products.
If you’re network marketing company that primarily deals health
supplements, through these basic network marketing training you can
learn about the roster of products that your company offers, what’s inside
or the ingredients of the company’s products, and what are the advantages
and benefits of using those products.
The technical knowledge that you’ll learn in the basic MLM training
programs will be the foundation in which you will build your network
marketing strategy on (which you will also learn through more advanced
network marketing training). For example, you learned that one the
supplements that your company offers contain this kind of revolutionary
ingredient that is exclusively used by your company. With that kind of

10. knowledge, you can now use that as a central theme for your marketing
plan.
On the flip side, if the company you joined does not offer these kind of
free MLM training programs, you may have joined an un-supporting
company that will only care about their bottom line profit.

11. After these basic network marketing training programs containing the
technicalities and other stuff, and as dictated to the “when” portion of this
guide, it’s now time for the more advanced MLM training.
The advanced network marketing training will contain advanced topics on
the MLM sales process (prospecting, presenting, follow-up, and ironically,
training), coping up with rejection, and motivating yourself.
 If you want to teach the MLM sales process to new members in your
team, the easiest plan-of-action that you can do is to let the
newcomers read the contents of this website (including this guide)
and have a brainstorming session afterward on the things learned by
reading the guides of MLM Jetpack.
The next two parts may be confusing because it’s like trainingception
(remember the film Inception?). What you’re going to see is the gist of an
MLM training session tackling rejections and motivation inside this
network marketing training guide. These gist of MLM training sessions

12. will be two-pronged. First, it will target you so you’ll know more about
how to cope with rejections and pump yourself up with motivation.
Secondly, after reading it, you can then share to your new recruits what
you learned so that they’ll have the upper hand versus the other teams in
your company.
 Coping up with rejections: Coping up with rejections may be the
hardest to learn for some in the network marketing industry. I, myself
had a pretty rough time understanding the word “coping up with
rejections.”
Rejections are pretty much common in the network marketing
industry. You will know that you’re successful in the trade if you
have taken at least a thousand no’s in your career.
For example, this is your first attempt into recruiting someone to your
business opportunity. If you came close to closing a new dealer and
the prospect said no, your natural reaction would be frustration, right?
You worked your ass off to close this new sale and right at the end he
said no. I’m pretty sure I was frustrated when that happened to me.
What you need to do is not to take this “no” personally because
they’re saying no to the business, to the opportunity of financial and
time freedom, and not to you. If the prospect says no, move on to the

13. next prospect because a simple “no” should not hinder you to achieve
what you want to achieve in network marketing.
Additionally, when facing rejection, you must not be easily
discouraged. When I was a kid, and I first rode a bicycle without
trainer wheels, I was scared because I don’t know if I will crash or
not. But, alas, I crashed, and I had my first major accident on a
bicycle in which I had a wound I took care for a whole week. After
that, I was having second thoughts if I will ride bicycles again. I was
scared of crashing again, but the thrill of riding a bicycle overruled
that fear. So, continued riding bikes, got the hang of it, and it feels
like a natural skill for me now.
Network marketing is like that. There is what we call the learning
curve. Not all things can be mastered in a day, you will need a couple
of days and sometimes months for you to master the art and skill or
recruiting someone. But don’t get discouraged and give up, be patient
and remember quitters never win and winners never quit!
 Motivating yourself: Self-motivation is also one of the most sought
after network marketing training topics in network marketing because
with a demotivated team, sales will plunge down and it will spread to
other team members like a disease.

14. Let’s face it. There are some days where we feel pumped up on doing
the business, and there are also days where we feel lazy and just want
to watch TV or fiddle with Facebook all day. I, myself, had my fair
share of those kinds of days.
The days where you feel lazy are also the days where you are
demotivated (or also disinterested). This kind of demotivation is
natural and chronic and can be caused when your focus is shifted to
something else like your classes and work.
Contrary to a lot of network marketers say, success in network
marketing can only be achieved if you give your 100% undivided
attention to it. The word “success” here is interpreted as the
achievement of at least a million in the business.
Sure, you can earn by doing the business part-time but what you’re
going to earn from treating network marketing part-time will be just
like pennies compared when you do it full-time.
Treat network marketing like how entrepreneurs treat their businesses
– like their lives depended on it. Well, it’s completely true because
entrepreneurs do tend to put a lot of resources into their businesses so
if they failed, it’s like losing their whole lives.

15. But don’t make the jump right away on becoming full-time in the
business because if you jumped ship quickly, you might not have
another ship to turn back to. For example, if you’re an employee,
gradually shift your attention and career from employment to
network marketing when you feel that you already built a solid
foundation for your network.
Remember that network marketing is not a one-time investment, you
also need to invest regularly in marketing materials and strategies to
grow it. So, you need a reliable source of income until you feel that
your network’s foundation is stable.
If you’re already a full-time network marketer, and you’re still feel
demotivated, don’t worry. Because like what I said, demotivation can
be chronic. Demotivation can be caused by the uneasy feeling of not
being productive.
To be and feel productive, you must have set goals for the day. These
goals can be just a tiny tidbit like calling two of your team members
to catch up on them or following a prospect up through e-mail.
Tiny tidbits of goals are easier to achieve rather than a barrel full of
them. For example, your goal for tomorrow is to call your prospect
list of 500 people. Come tomorrow when you look at the post-it note

16. containing your goal and imagine how hard it is to call 500 people,
you’ll just end up procrastinating and worse, not completing your
goal for the day.
The thought of achieving a goal no matter how big or small can have
a huge impact on tomorrow’s productivity. So if you achieve your
tidbit of a goal for today, tomorrow you’ll most likely do the same,
and the next day, and the next day. You get the point – it’s a domino
effect. Additionally, compound those small day goals and you’ll
realize how big you accomplished for a week, what more if you look
at it in a month’s perspective.
Demotivation can also arise from rejections. After being rejected so
many times, you may feel that network marketing is not right for you
and you’re thinking just to quit and get a life. If you’re feeling that
way, I have the thing just for you – a dream board.
A dream board is a cork board where photos of your dreams are
pinned on it. Your “dreams” can be your dream car, dream house,
dream vacation, and even your dream wedding.
This cork board can be preferably placed right beside your bed so that
when you wake up, you will instantly remember what your dreams
are. Subsequently, you can also take a look at your dream board when

17. you’re feeling down after a rejection so that you’ll remember why
you joined your network marketing company in the first place.
Always think that failure is unavoidable because failure is a natural
part of life and part of running any successful business. What you
need to do is to treat failures as stepping stones so that the next time
out, you will be better than you were before.
As a basketball fan, I always admire what he said regarding failure:
“I have missed more than 9,000 shots in my career. I have lost almost
300 games. On 26 occasions I have been entrusted the game winning
shot, and I missed. I have failed over and over again in my life. And
that is why I succeed.” Classic.
Most advance MLM training sessions are often one-on-one or with a small
group. But there is a type of advance and informal network marketing
training session called centering.
A centering is the weekly congregation of all team members in your
group. The goal of this congregation is to recharge primarily the batteries
of team members so they can be motivated again to do the business.
An example activity done in a centering session to help boost the team’s
motivation is the sharing of dream boards. In this activity, each team
member will take center stage to share their dream boards with everyone.

18. For this, of course, everyone needs to bring their dream boards in the
session.
Aside from the main goal of motivation, centering sessions can also
contain a question and answer portions where more experienced team
members answer questions from the neophytes.
These centering sessions can be performed at any spacious location where
the whole team can fit, preferably inside your company’s office.
I remembered when I was in my second network marketing company
where centering sessions became prominent. As I religiously attended
these sessions, I became more motivated and knowledgeable each time I
went home from the event. We held these sessions each Monday, the start
of the business week.
We usually held our centering session at a restaurant that sold delicious
quesadillas. The inside of the restaurant was small so we occupied the
outside seats. In each centering session, there are at least twenty people
from our team attending.
Each centering session was so fun. In school, for me, learning is tedious,
and I was choosing between fun or the other. But in our centering
sessions, I was having fun while I’m learning; I shared laughs with other
team members while learning from them also.

19. The best part of our centering session was the one after it. Core leaders of
the team bond together in a bar. I know I had classes the next day, but the
opportunity to share a beer with several top earners of my company was
irresistible. This just goes to show that these centering sessions can have
an everlasting impact on the relationship of team members and fulfill the
network marketing mantra of being a “relationship-based business”.

20. Since you followed this series for so long, I’m giving you a bonus – an
exclusive MLM training program formulated by the leaders of our team.
This network marketing training session will guarantee to program new
team members for success by limiting them on what they can do. I know,
it sounds contrary but when you understand the logic behind this MLM
training program, you may say to yourself “why haven’t I learned this
earlier?”
This network marketing training program is called the crane method.
Ever wondered how tower cranes get taller? The tower of the tower crane
is divided into sections. For a tower crane to grow, they lift themselves up
and add another section via a thingamajig called climbing frame. We’ll
apply the same concept that tower cranes use to get taller on how to a
network marketing business.
First and foremost, the crane method will limit what new members could
do once they join. Each member will have a specific goal to achieve
before they move to the next level. These goals will be net earnings.

21. Consecutively, the scenarios below will depict the fact that the sponsor
underwent and completed the crane method training program.
The principle behind this is for new members to focus almost all of their
attention to the basic fundamental of prospecting first. The problem with
new network marketers is that they try to master all the phases of the
MLM sales process without taking it step-by-step.
The first level of crane method is $200 (around Php 10,000) in
accumulated earnings. In this level, the new member is asked just to
prospect and set appointments with confirmed prospects day and night.
Additionally, the first level aims to commit the new member on building
his passive prospecting strategies like a blog and a website. For the
business presentation part, the sponsor or any senior member of the team
will perform that function.
After the presentation and if follow-up is needed, the new member will
take charge and do the task of following-up with guidance coming from
the sponsor or any senior team member. If the new member earns his first
$200, he can now move on to the next level – $400 (around Php 20,000).
On the second level, the not-so-new-member-now is limited on doing the
first to the third step of the network marketing sales process: prospecting,
presenting, and follow-up. By the time he earned $400 and completed the

22. first step, he must now have learned the art of presenting from watching
his sponsor or any senior member do it.
On the second level, it is expected that there is now a solid upward trend
in the sales of the not-so-new-member, so ultimately, he’s set to hit the
$1,000 (50,000) mark sooner or later.
The sponsor or any senior member of the team is in charge of the MLM
training of the whole team, including new team members until the not-so-
new member hits the $1,000 mark. By the time he hits $1,000, he’s
already called a senior member, and he can now train his new members
and also the new members of his members.
The first $1,000 can be a sigh of relief because the MLM sales process
will be easier to perform since you have proof that you earned something
out of the network marketing system.
The final level of the crane method is when the now senior member
achieves his first $2,000 (Php 100,000) in the company. During this time,
the senior member is expected to have his own “duplicates” in his
network. The reward for reaching $2,000 is the entitlement to have the
member erect his sub-team.
Sub-teams are smaller teams inside a bigger team. For example, there is a
team called Team Big founded by a pioneer member of the company.

23. Inside Team Big, there are a couple of Team Smalls founded by senior
members who achieved the $2,000 mile.
Having small team inside a bigger team can promote friendly
competitiveness with other small teams. Aside from that, members of a
small team will exhibit camaraderie since relations are closely knit in
small organizations. Small teams will also benefit the founding member
since he’s now leading a team, he’ll most likely improve his leadership
and management skills.

24. As a takeaway, I would like to address something about leadership.
Leadership is an important factor for success in MLM because good
leadership can be the differentiator between 50 team sales a day and three
team sales a day. Without looking at a dictionary and based from my own
personal meaning, leadership is something that comes naturally. Everyone
has the innate skill of leadership.
When I started network marketing, and even now, I’m an introvert and I
didn’t think one second that I could lead a team successfully. But once I
progressed through the business, I was surprised that leadership came out
naturally.
Leadership in network marketing is about micromanaging your team and
getting to know them in a personal level. Additionally, the best type of
leadership you can give your members is by training them.
By the time you read this part, you’ve now completed MLM Jetpack’s
guide on the MLM sales process and I would like to personally greet you
congratulations!
Your learning journey in MLM Jetpack is far from over because we have
another series of free guides that now tackles on the subject online
marketing for MLM