Social Medi (PPT1)

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Video for Social Media & Beyond

The Stats ,[object Object],[object Object],[object Object],

The Power of Online Video ,[object Object],[object Object],[object Object],

… this is now that was then…

Sony HVR-A1U $2200-2500 Standard Definition Sony PD-170 $2500 - $2900 Panasonic AG-DVX100B $2200 - $2500 Canon GL2 $1800 - $2000 High Definition Canon XH-A1 $3200-$3400

[object Object],iMovie Free Programs Low Cost Programs Avid Xpress Pro ($495) Final Cut Express 4 ($199) Final Cut Pro ($1,299) Pro Quality Programs Avid Editing (Price Varies) Includes bundle of software Requirements for Each Avid system vary

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You need the equipment to work, but the success of your online video strategy will be determined more by the content & marketing than the technical aspects.

Assess Yourself Are you looking to utilize video in a specific initiative or do a complete overhaul of your communications program?

How ready are you? 10 Questions For Moving Forward in the Video Age ,[object Object],[object Object],[object Object],[object Object],[object Object],

How will you be served? ,[object Object],[object Object],[object Object],

,[object Object],[object Object],[object Object],[object Object],[object Object],10 Questions For Moving Forward in the Video Age (continued)

HOW ARE A WIDE VARIETY OF ORGANIZATIONS USING WEB VIDEO TO COMMUNICATE ONLINE TO BOTH INTERNAL AND EXTERNAL AUDIENCES?

Brochure Campaign *Case study: ESRB

Contests *Case study: Dove

Desksides & Earning Media Case Study: Tata Communications

Desksides & Earning Media Case Study: Macy’s

Desksides & Earning Media Case Study: ACP

Promoting Web initiatives Case Study: Isaac Mizrahi

Global Communications Case Study: Herbal Life

Newsletter Case Study: Prudential

Blogging Case Study: Jenny Craig

HOW DO YOU USE THE VERY LATEST, GREATEST TIPS AND TACTICS TO CREATE COMPELLING VIDEO THAT WILL SET YOU APART FROM THE COMPETITION?

10 Tips For Telling an Effective Story in Web Video ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],

Tips from a pro ,[object Object],

This is social media how do I promote sharing? ,[object Object],[object Object],[object Object],[object Object],[object Object]

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All views are not created equal.

,[object Object],[object Object],[object Object],by Douglas Simon CEO & President D S Simon Productions Inc. Phone: 1.800.DSSIMON or (212).736.2727 Email: [email_address]

Social Medi (PPT1)

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