2013.04.12 #1 B2B [cloud] Inbound Marketing - Don't ask for permission, just do it - Loic Simon
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The document discusses inbound marketing strategies for B2B cloud companies. It recommends creating remarkable content such as blogs, articles on Slideshare, and other media without seeking permission first. It emphasizes that giving value through high-quality content will build an ecosystem and connections that benefit the company.
![B2B [Cloud]
Inbound Marketing
Don’t ask for permission,
just do it !
Loic Simon
Loic_simon@fr.ibm.com
http://clubcloud.blogspot.com
+33 6 76 75 40 71](https://image.slidesharecdn.com/2013-04-12-1-b2bcloudinboundmarketing-dontaskforpermissionjustdoit-loicsimon-130402085128-phpapp02/85/2013-04-12-1-B2B-cloud-Inbound-Marketing-Don-t-ask-for-permission-just-do-it-Loic-Simon-1-320.jpg)
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2013.04.12 #1 B2B [cloud] Inbound Marketing - Don't ask for permission, just do it - Loic Simon
- 1. B2B [Cloud] Inbound Marketing Don’t ask for permission, just do it ! Loic Simon Loic_simon@fr.ibm.com http://clubcloud.blogspot.com +33 6 76 75 40 71
- 4. #1 - Inbound Marketing ? #2 - Blogging ? #3 - Blogging, how to ? #4 - Slideshare ! Loic Simon Loic_simon@fr.ibm.com http://clubcloud.blogspot.com +33 6 76 75 40 71
- 5. B2B [Cloud] Inbound Marketing Don’t ask for permission, just do it ! Part #1- Inbound Marketing ? Loic Simon Loic_simon@fr.ibm.com http://clubcloud.blogspot.com +33 6 76 75 40 71
- 7. Give your art away and it comes back to you (Amanda Palmer, Seth Godin).
- 11. Remarkable Content is CRITICAL ! Ecosystem is KEY !
- 15. Bit.li
- 17. B2B [Cloud] Inbound Marketing Don’t ask for permission, just do it ! Next: Part #2 - Blogging ? Loic Simon Loic_simon@fr.ibm.com http://clubcloud.blogspot.com +33 6 76 75 40 71