Some Great Kindle Marketing tips. http://www.tokayseo.com/dfwwp/

2. About Me

3. Message
 Get Your book online and price it at $0.99
 Tell Your friends about it
 Thank your mom for buying it

4. Famous
 Find People or Groups that can Promote You

5. Money$$$$
 The Power Of The Book Is WORTH MORE Than The
Book!!!!

6. eBook Setup
 Thank You
 Free Download
 Share

7. Kindle Pricing 35%
 $.99 - $2.98 Low End
 $10.00 - $$$$$ High End
 Royalty Rate x List price = Royalty
 Example
 0.35 x $1.00 = $0.35

8. Kindle Pricing 70%
 $2.99 - $9.99 Sweet Spot
 Royalty Rate x (List Price - Delivery Costs) = Royalty
 Amazon.com: $0.15/MB
 Amazon.co.uk: £0.10/MB
 Example
 0.7 x ($3.00 - $.10) = $2.30

9. Kindle Profit Chart

10. Best Places To Promote Your Book
 Friends / Family
 Facebook
 Twitter
 Email List
 Industry Leaders
 Amazon
 Events

11. Friends / Family
Get your friends to download your book
They need to actually read the book
They need to leave a truly honest review

12. Facebook
 Pages
 Groups
 Ad Manager

13. Twitter
 Promote your book to other free book twitter accounts

14. Email List
 Bookbub.com

15. Amazon
 Title
 Description
 Author Profile
 http://www.amazon.com/review/top-reviewers

16. Events
 Expos
 Craft Shows
Industry Leaders

17. Tools
 Hostgator.com – Domain / Website
 MailChimp.com – Email Marketing
 Hootsuite.com – Scheduled Social Posting
 Your Mind – Should help you do everything

18. Promotion Schedule
 60 Days Out – Make Industry Friends
 45 Days Upload Book for $0.99
 30 Days Out – Make book free for 1 day – Get friends to
download (NOT industry friends)
 25 Days Out – Send book to industry friends as gift –
Send to top reviewers
 14 Days Out - Submit to free sites – Email List Drop
 1 Day Before – Drink Fluids – Get plenty of sleep –
Change the price of your book.

19. Promotion Schedule
THE BIG 4 DAY SALE!!!
 Facebook
 Twitter
 Email Your List
 Industry leaders promoting your book

20. How Amazon Screwed Authors
Effective March 1st
Amazon Affiliates can not refer more than 20,000
downloads of free Kindle books. If they do they lose
ALL affiliate commissions.

21. Q&A
 Example Questions:
 Q: Why is Amazon so Awesome?
 A: ?????
 Q: How many books did I publish?
 A: ?????

22. Contacting Casey
 fb.me/Casey.Watkins.SEO
 Casey@tokayseo.com
 TokaySEO.com
All Info For This Presentation Can Be Found Here
 http://www.TokaySEO.com/dfwwp